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Marketing · head to head

Woopra vs Wufoo

Woopra logo

Woopra

Marketing

Real-time customer intelligence platform

From
Free
Free plan
Yes
Wufoo logo

Wufoo

Surveys

Build online forms in minutes

From
Free
Free plan
Yes

The short version

  • Each has a real cost: Woopra the entry Pro plan starts at $999 per month, and no lower or free tier is published; Wufoo free plan caps at 5 forms and 100 entries
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Woopra and Wufoo actually diverge.

Attributes where Woopra and Wufoo differ
AttributeWoopraWufoo
CategoryMarketingSurveys
Founded2011Unknown

Identical on both: starting price (Free), pricing model (freemium), free tier (Yes), platforms (Web), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Woopra

  • Real-time analytics
  • Customer tracking
  • Segmentation
  • Automation
  • Salesforce
  • HubSpot
  • GDPR
  • Cloud deployment

Only in Wufoo

Nothing recorded that Woopra does not also cover.

What people use each for

The jobs each tool is most often brought in to do.

Woopra

  • Tracking individual customer journeys across web, app and support touchpointsnot Wufoo
  • Product and behavioural analytics with retention and funnel reportsnot Wufoo
  • Triggering downstream actions from customer behaviournot Wufoo

Wufoo

  • Event registration and attendee managementnot Woopra
  • Lead capture and sales qualificationnot Woopra
  • Customer feedback and survey collectionnot Woopra
  • Online order processing with payment collectionnot Woopra
  • Employee onboarding and registration workflowsnot Woopra

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Woopra

  • The entry Pro plan starts at $999 per month, and no lower or free tier is published
  • Single Sign-On requires the Enterprise plan
  • Data warehouse sync, data governance, organisation-level B2B tracking and the AI prediction features are Enterprise only
  • Pro is capped at 50 user seats and 2 years of data retention
  • Dedicated support and onboarding are Enterprise only; Pro gets online support
  • Enterprise is custom priced with no published rate

Wufoo

  • Free plan caps at 5 forms and 100 entries
  • Starter plan ($16.25/mo) still limits to 10 forms and 1,000 entries per month
  • Accepting payments requires the Professional tier ($33.25/mo) or higher; Free and Starter tiers cannot take payments at all

Pricing, plan by plan

Woopra

Free
  • FreeFree
    • Real-time analytics
    • Basic dashboards

Wufoo

Free

No published plan breakdown. See the Wufoo review.

Which should you pick?

Choose Woopra if

  • You need real-time analytics.
  • You want to start without paying.
  • You also want customer tracking.

Choose Wufoo if

  • You want to start without paying.

Questions people ask

Is Woopra or Wufoo better?
Neither clearly leads. Woopra starts at Free and Wufoo at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Woopra or Wufoo?
Woopra starts at Free and Wufoo at Free.
Does Woopra or Wufoo run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use Woopra for free?
Both have a free tier, so you can try either at no cost before committing.
What is Woopra best used for?
Woopra is most often used for tracking individual customer journeys across web, app and support touchpoints, product and behavioural analytics with retention and funnel reports, triggering downstream actions from customer behaviour. Of those, tracking individual customer journeys across web, app and support touchpoints and product and behavioural analytics with retention and funnel reports are not what Wufoo is typically brought in for.
What can Woopra do that Wufoo cannot?
Woopra covers Real-time analytics, Customer tracking, Segmentation, Automation.

Answered from the vendors’ own pages

Woopra: What is the starting price and how does billing work?

Woopra starts at $999/month for the Pro plan, with the first month free during the 30-day trial. Billing starts in the second month and recurs every 30 days.

Source
Wufoo: What happens if I exceed my monthly entry limit?

On PAID accounts, if you exceed the number of entries allowed for the month, a fee of $0.05 USD per entry over the limit will be charged to your account at the end of your billing period.

Source
Woopra: What happens if I exceed my event quota?

Overage fees apply if you surpass the limit of your plan, though data collection continues.

Source
Wufoo: Are there file upload restrictions?

Maximum individual file size is 25MB per field and 100MB per form (on higher-tier plans). Storage is only available on paid accounts.

Source
Woopra: Can I cancel anytime?

Yes, you may cancel your subscription at any time.

Source
Wufoo: What happens to free accounts that exceed limits?

On FREE accounts, forms will be deactivated once they have exceeded the maximum number of entries allowed for a given month.

Source
Woopra: How long is my data retained?

Pro plan retains data for 24+ months; Enterprise offers customized data retention for extended periods.

Source
Wufoo: How many fields can I add to a form?

Approximately 100 fields max, though this depends on field type (paragraph fields are limited to 10 per form).

Source
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