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Woopra vs Zonka Feedback

Woopra logo

Woopra

Marketing

Real-time customer intelligence platform

From
Free
Free plan
Yes
Full reviewWebsite
Zonka Feedback logo

Zonka Feedback

Surveys

Multi-channel CX feedback platform with quoted pricing based on response volume and AI data credits

From
On request
Free plan
No
Full reviewWebsite

The short version

  • Only Woopra has a free tier, so it costs nothing to try first.
  • Each has a real cost: Woopra the entry Pro plan starts at $999 per month, and no lower or free tier is published; Zonka Feedback no pricing tier is published for either the core product or the AI add-on, so total cost is unknown until a sales quote is obtained.
  • They diverge on capability: Woopra covers Real-time analytics, Zonka Feedback covers Multi-channel surveys.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which Woopra and Zonka Feedback actually diverge.

Attributes where Woopra and Zonka Feedback differ
AttributeWoopraZonka Feedback
Starting priceFreeOn request
Pricing modelfreemiumquote
Free tierYesNo
PlatformsWebWeb, iOS, Android
CategoryMarketingSurveys
Founded2011Unknown

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Woopra

  • Real-time analytics
  • Customer tracking
  • Segmentation
  • Automation
  • Salesforce
  • HubSpot
  • GDPR
  • Cloud deployment

Only in Zonka Feedback

  • Multi-channel surveys
  • Kiosk and offline mode
  • Real-time dashboards
  • Case management
  • AI Feedback Intelligence
  • Reputation management

What people use each for

The jobs each tool is most often brought in to do.

Woopra

  • Tracking individual customer journeys across web, app and support touchpointsnot Zonka Feedback
  • Product and behavioural analytics with retention and funnel reportsnot Zonka Feedback
  • Triggering downstream actions from customer behaviournot Zonka Feedback

Zonka Feedback

  • A multi-location retailer or clinic wanting kiosk-based feedback capture alongside digital surveysnot Woopra
  • A CX team that needs closed-loop case management to assign and track resolution of negative feedbacknot Woopra
  • A hospitality operator wanting reputation management alongside direct feedback collectionnot Woopra
  • A company with high volumes of open-ended feedback wanting AI theme extraction rather than manual taggingnot Woopra

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Woopra

  • The entry Pro plan starts at $999 per month, and no lower or free tier is published
  • Single Sign-On requires the Enterprise plan
  • Data warehouse sync, data governance, organisation-level B2B tracking and the AI prediction features are Enterprise only
  • Pro is capped at 50 user seats and 2 years of data retention
  • Dedicated support and onboarding are Enterprise only; Pro gets online support
  • Enterprise is custom priced with no published rate

Zonka Feedback

  • No pricing tier is published for either the core product or the AI add-on, so total cost is unknown until a sales quote is obtained.
  • The AI Feedback Intelligence product is priced separately on data credits, meaning a buyer who wants both feedback collection and AI analysis is negotiating two line items, not one.
  • Third-party pricing estimates in the low hundreds to near a thousand dollars a month vary enough that budgeting from public sources alone is unreliable.
  • Kiosk hardware and offline capture are a strength for physical locations but add limited value to a purely digital-only business, which pays for a capability it does not use.
  • It is a smaller vendor than Medallia or Qualtrics, so enterprise buyers evaluating analyst-recognised platforms may not shortlist it despite comparable core features.

Pricing, plan by plan

Woopra

Free
  • FreeFree
    • Real-time analytics
    • Basic dashboards

Zonka Feedback

On request
  • Feedback Management$undefined/month
    • Priced by response volume
    • Multi-channel surveys and case management
    • 14-day free trial
  • AI Feedback Intelligence$undefined/month
    • Priced by AI data credits, separate from Feedback Management
    • Theme extraction, sentiment and impact analysis

Which should you pick?

Choose Woopra if

  • You need real-time analytics.
  • You want to start without paying.
  • You also want customer tracking.
Woopra review

Choose Zonka Feedback if

  • You need multi-channel surveys.
  • You work on Web, iOS, Android.
  • You also want kiosk and offline mode.
Zonka Feedback review

Questions people ask

Is Woopra or Zonka Feedback better?
Neither clearly leads. Woopra starts at Free and Zonka Feedback at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Woopra or Zonka Feedback?
Woopra has a free tier; the other does not. Paid plans start at Free for Woopra and On request for Zonka Feedback.
Does Woopra or Zonka Feedback run on more platforms?
Woopra runs on Web. Zonka Feedback runs on Web, iOS, Android.
Can I use Woopra for free?
Yes. Woopra has a free tier, so you can try it without paying. Zonka Feedback starts at On request.
What is Woopra best used for?
Woopra is most often used for tracking individual customer journeys across web, app and support touchpoints, product and behavioural analytics with retention and funnel reports, triggering downstream actions from customer behaviour. Of those, tracking individual customer journeys across web, app and support touchpoints and product and behavioural analytics with retention and funnel reports are not what Zonka Feedback is typically brought in for.
What can Woopra do that Zonka Feedback cannot?
Woopra covers Real-time analytics, Customer tracking, Segmentation, Automation. Zonka Feedback covers Multi-channel surveys, Kiosk and offline mode, Real-time dashboards, Case management.

Answered from the vendors’ own pages

Woopra: What is the starting price and how does billing work?

Woopra starts at $999/month for the Pro plan, with the first month free during the 30-day trial. Billing starts in the second month and recurs every 30 days.

Source
Zonka Feedback: Is pricing published anywhere?

No. Zonka quotes pricing based on feedback volume for the core product and data credits for AI Feedback Intelligence; nothing is listed as a fixed price.

Woopra: What happens if I exceed my event quota?

Overage fees apply if you surpass the limit of your plan, though data collection continues.

Source
Zonka Feedback: Is AI Feedback Intelligence included in the base plan?

No, it is sold and priced separately from core feedback management.

Woopra: Can I cancel anytime?

Yes, you may cancel your subscription at any time.

Source
Zonka Feedback: Does it support offline feedback collection?

Yes, kiosk and tablet devices can capture feedback without a live network connection, which is a differentiator against purely web-based survey tools.

Woopra: How long is my data retained?

Pro plan retains data for 24+ months; Enterprise offers customized data retention for extended periods.

Source
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