Travel · head to head
myCWT vs Revinate
myCWT
Travel
Corporate travel booking and traveller care platform from CWT
- From
- On request
- Rated
- -
Revinate
Travel
Hotel guest data platform, email marketing and messaging built on PMS profile data
- From
- On request
- Rated
- -
The short version
- Each has a real cost: myCWT pricing is per transaction and agent touches cost several times an online booking, so a programme with low online adoption pays far more per trip than the quoted online fee implies.; Revinate pricing is not published and is quoted per property scaled by room count with a monthly floor, so small properties often find the minimum higher than the campaign revenue they can realistically generate.
- They diverge on capability: myCWT covers Online booking tool, Revinate covers Guest profile resolution.
- Prices and features above were last checked on 1 September 2026.
Where they differ
Only the attributes on which myCWT and Revinate actually diverge.
Identical on both: starting price (On request), pricing model (quote), free tier (No), user rating (Not yet rated), category (Travel).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in myCWT
- Online booking tool
- Mobile itinerary and check in
- Hotel programme content
- Duty of care tracking
- Approval workflows
- Unused ticket management
- Reporting and analytics
- Expense handoff
Only in Revinate
- Guest profile resolution
- Segmented email campaigns
- Revenue attribution
- Ivy messaging
- Reservation sales
- Multi-property database
What people use each for
The jobs each tool is most often brought in to do.
myCWT
- A multinational consolidating travel across dozens of countries that needs one duty of care record and one set of negotiated air agreementsnot Revinate
- An organisation with heavy long haul and multi sector air travel where reissues and complex fare construction need human counsellorsnot Revinate
- A company with strict pre trip approval requirements that must be enforced before ticketing rather than reported after the factnot Revinate
- A business standardising traveller tracking and incident messaging for security and insurance obligationsnot Revinate
Revinate
- An independent resort with fifteen years of dirty PMS profiles that wants a usable marketing database out of themnot myCWT
- A hotel group proving that direct email campaigns produced enough room nights to justify cutting OTA spendnot myCWT
- A property automating pre-arrival texts so front desk staff are not answering the same parking and check-in questions by phonenot myCWT
- A casino resort segmenting a large guest database by spend and recency for targeted offersnot myCWT
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
myCWT
- Pricing is per transaction and agent touches cost several times an online booking, so a programme with low online adoption pays far more per trip than the quoted online fee implies.
- myCWT cannot be licensed as software on its own, so a buyer who likes the tool but wants a different servicing partner has no route to it.
- CWT was acquired by Amex Global Business Travel, with the deal closing in July 2025, leaving genuine uncertainty about whether the myCWT platform survives long term alongside Amex GBT's own Egencia and Neo tools.
- Hotel content is anchored on the CWT programme, so clients with strong direct hotel relationships often find their own negotiated rates displayed inconsistently against programme rates.
- The consumer facing app trails mainstream booking apps on search speed and content breadth, which suppresses online adoption and therefore raises the average transaction cost of the programme.
Revinate
- Pricing is not published and is quoted per property scaled by room count with a monthly floor, so small properties often find the minimum higher than the campaign revenue they can realistically generate.
- Value depends on database size and quality; a hotel with a few thousand contacts and mostly OTA business will not recover the licence cost through email revenue.
- The platform is sold as several products including marketing, messaging and reservation sales, so the quoted figure often covers less than a buyer assumes and the full stack costs considerably more.
- Profile resolution quality depends on how the PMS was operated, and a property with poor data capture at check-in gets a cleaner database that is still missing email addresses for most guests.
- It is hotel-specific, so a group with mixed accommodation including serviced apartments or vacation rentals will find parts of the model and integrations do not fit those units.
Pricing, plan by plan
myCWT
On request- myCWT within a CWT travel programme$undefined/year
- Priced as transaction fees per booking, not per user
- Online booking fee is materially lower than an agent touched booking fee
- After hours, offline and complex ticketing surcharges are common
Revinate
On request- Revinate$undefined/month
- Guest data platform and profile resolution
- Segmented email marketing with revenue attribution
- Ivy automated guest messaging
Which should you pick?
Choose myCWT if
- You need online booking tool.
- You work on Web, iOS, Android.
- You also want mobile itinerary and check in.
Choose Revinate if
- You need guest profile resolution.
- You also want segmented email campaigns.
Questions people ask
- Is myCWT or Revinate better?
- Neither clearly leads. myCWT starts at On request and Revinate at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, myCWT or Revinate?
- myCWT starts at On request and Revinate at On request.
- Does myCWT or Revinate run on more platforms?
- myCWT runs on Web, iOS, Android. Revinate runs on Web.
- What is myCWT best used for?
- myCWT is most often used for a multinational consolidating travel across dozens of countries that needs one duty of care record and one set of negotiated air agreements, an organisation with heavy long haul and multi sector air travel where reissues and complex fare construction need human counsellors, a company with strict pre trip approval requirements that must be enforced before ticketing rather than reported after the fact, a business standardising traveller tracking and incident messaging for security and insurance obligations. Of those, a multinational consolidating travel across dozens of countries that needs one duty of care record and one set of negotiated air agreements and an organisation with heavy long haul and multi sector air travel where reissues and complex fare construction need human counsellors are not what Revinate is typically brought in for.
- What can myCWT do that Revinate cannot?
- myCWT covers Online booking tool, Mobile itinerary and check in, Hotel programme content, Duty of care tracking. Revinate covers Guest profile resolution, Segmented email campaigns, Revenue attribution, Ivy messaging.
Answered from the vendors’ own pages
myCWT: Can I buy myCWT without using CWT as my travel agency?
No. It is delivered as part of a CWT managed travel contract and is not licensed separately.
Revinate: What does Revinate cost?
It is not published. Expect a per property monthly figure scaled by room count with a minimum, and confirm which products are inside that number.
myCWT: What actually drives the cost?
Transaction fees. The gap between an online booking fee and an agent touched fee is the single biggest lever, so measure your likely online adoption before comparing quotes.
Revinate: Does it replace my email tool?
Yes for guest marketing, because it is built on merged PMS profiles rather than a contact list you upload.
myCWT: Does the Amex GBT acquisition affect the platform?
It creates roadmap risk. Amex GBT completed the CWT acquisition in July 2025 and already runs Egencia and Neo, so ask for written platform commitments across the contract term.
Revinate: Will it work with a small database?
Poorly. The economics depend on having enough guest records with usable email addresses to generate attributable revenue.
Revinate: Is Ivy included?
Not necessarily. Messaging is priced separately from the marketing platform; confirm in writing.
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