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Real Estate · head to head

Follow Up Boss vs RealPage

Follow Up Boss logo

Follow Up Boss

Real Estate

AI that works for you, like you: personalized, painless, productive

From
$69/month
Rated
-
RealPage logo

RealPage

Real Estate

Property management software for multifamily and commercial real estate

From
On request
Rated
-

The short version

  • Each has a real cost: Follow Up Boss pro plan is priced for a 10 user minimum at $499 per month, with additional seats at $49 per month each; RealPage its revenue management product is the subject of US antitrust litigation alleging it enabled rent price coordination between landlords, which is a material consideration and not a resolved matter
  • Prices and features above were last checked on 29 August 2026.

Where they differ

Only the attributes on which Follow Up Boss and RealPage actually diverge.

Attributes where Follow Up Boss and RealPage differ
AttributeFollow Up BossRealPage
Starting price$69/monthOn request
Pricing modelsubscriptionquote
PlatformsWebWeb, iOS, Android, Cloud

Identical on both: free tier (No), user rating (Not yet rated), category (Real Estate).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Follow Up Boss

Nothing recorded that RealPage does not also cover.

Only in RealPage

  • Property accounting
  • Leasing and screening
  • Maintenance
  • Revenue management
  • Resident portal
  • Utility billing

What people use each for

The jobs each tool is most often brought in to do.

Follow Up Boss

  • Distributing leads automatically across real estate agentsnot RealPage
  • Automating follow-up sequences from first contact through closingnot RealPage
  • Coordinating team calling, texting, and email from one CRMnot RealPage
  • Tracking lead source performance and agent activity in real-timenot RealPage

RealPage

  • Large multifamily portfolios needing one system across leasing and accountingnot Follow Up Boss
  • Operators consolidating property accounting onto a single ledgernot Follow Up Boss
  • Student and commercial housing with specialised billing needsnot Follow Up Boss

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Follow Up Boss

  • Pro plan is priced for a 10 user minimum at $499 per month, with additional seats at $49 per month each
  • Platform plan requires a 30 user minimum at $1,000 per month
  • Calling is not included on the entry Grow plan and costs an extra $39 per user per month
  • Discounted per user rates require annual billing

RealPage

  • Its revenue management product is the subject of US antitrust litigation alleging it enabled rent price coordination between landlords, which is a material consideration and not a resolved matter
  • Quote-only enterprise pricing with modules billed separately, so total cost is hard to establish up front
  • Implementation is a long project, and migrating portfolio accounting is genuinely disruptive
  • Aimed at large portfolios; small landlords find it far heavier than the problem

Pricing, plan by plan

Follow Up Boss

$69/month
  • Grow$69/month
    • For individual agents and small teams
    • Lead organization, smart lists, automation
    • Calling, texting, email
  • Pro$499/month
    • Includes 10 users (additional users $49/month each)
    • Unlimited calling and texting for all users
    • AI features: smart summaries, smart messages, suggested tasks
  • Platform$1000/month
    • Includes 30 users (additional users $20/month each)
    • All Pro features plus teams within teams
    • Priority support

RealPage

On request

No published plan breakdown. See the RealPage review.

Which should you pick?

Choose Follow Up Boss if

Nothing in the data separates Follow Up Boss from RealPage on the points above - pick on price and on how each one feels to use.

Choose RealPage if

  • You need property accounting.
  • You work on Web, iOS, Android, Cloud.
  • You also want leasing and screening.

Questions people ask

Is Follow Up Boss or RealPage better?
Neither clearly leads. Follow Up Boss starts at $69/month and RealPage at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Follow Up Boss or RealPage?
Follow Up Boss starts at $69/month and RealPage at On request.
Does Follow Up Boss or RealPage run on more platforms?
Follow Up Boss runs on Web. RealPage runs on Web, iOS, Android, Cloud.
What is Follow Up Boss best used for?
Follow Up Boss is most often used for distributing leads automatically across real estate agents, automating follow-up sequences from first contact through closing, coordinating team calling, texting, and email from one crm, tracking lead source performance and agent activity in real-time. Of those, distributing leads automatically across real estate agents and automating follow-up sequences from first contact through closing are not what RealPage is typically brought in for.
What can Follow Up Boss do that RealPage cannot?
RealPage covers Property accounting, Leasing and screening, Maintenance, Revenue management.

Answered from the vendors’ own pages

Follow Up Boss: What is the cheapest Follow Up Boss plan?

The Grow plan starts at $69 per user per month. This includes basic features like lead organization, smart lists, automation, calling, texting, email, and mobile app access. Add-ons like calling features may incur additional charges.

Source
RealPage: What does RealPage cost?

Pricing is quoted per portfolio with modules billed separately, and is not published.

Follow Up Boss: How many users are included in Follow Up Boss plans?

Grow is priced per user. Pro includes 10 users for $499/month with additional users at $49/month. Platform includes 30 users for $1,000/month with additional users at $20/month. The Pro and Platform tiers offer significant per-user discounts for additional team members.

Source
RealPage: What is the antitrust case about?

US litigation alleges its revenue management product facilitated rent price coordination among landlords using shared market data. It is ongoing, and anyone evaluating the product should follow it.

Follow Up Boss: Does Follow Up Boss offer a free trial?

Yes, Follow Up Boss offers a 14-day free trial with easy migration and no contracts required. All plans include 7-day/week phone and email support, unlimited contacts, lead sources, and integrations.

Source
RealPage: Is it suitable for a small landlord?

No. It targets large multifamily and commercial portfolios, and the cost and implementation assume that scale.

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