Softwr

Real Estate · head to head

LoopNet vs RealPage

LoopNet logo

LoopNet

Real Estate

Commercial property listing marketplace owned by CoStar, where searching is free and the paid product is advertising exposure for brokers

From
Free
Rated
-
RealPage logo

RealPage

Real Estate

Property management software for multifamily and commercial real estate

From
On request
Rated
-

The short version

  • Only LoopNet has a free tier, so it costs nothing to try first.
  • Each has a real cost: LoopNet loopNet is owned by CoStar, the dominant CRE data provider, so paying for LoopNet placement indirectly reinforces a single company dominant position across both listings and data in commercial real estate.; RealPage its revenue management product is the subject of US antitrust litigation alleging it enabled rent price coordination between landlords, which is a material consideration and not a resolved matter
  • They diverge on capability: LoopNet covers Free listing search, RealPage covers Property accounting.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which LoopNet and RealPage actually diverge.

Attributes where LoopNet and RealPage differ
AttributeLoopNetRealPage
Starting priceFreeOn request
Pricing modelFree to search; paid tiers for listing advertisersquote
Free tierYesNo
PlatformsWeb, iOS, AndroidWeb, iOS, Android, Cloud

Identical on both: user rating (Not yet rated), category (Real Estate).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in LoopNet

  • Free listing search
  • Tiered ad packages
  • CoStar network exposure
  • Syndication
  • Lead and view analytics
  • Saved search alerts

Only in RealPage

  • Property accounting
  • Leasing and screening
  • Maintenance
  • Revenue management
  • Resident portal
  • Utility billing

What people use each for

The jobs each tool is most often brought in to do.

LoopNet

  • A broker wanting one listing to reach both general public searchers and CoStar professional subscriber base without a second paymentnot RealPage
  • A property owner marketing a for-sale or for-lease asset who wants syndication across 150+ partner sites from a single listingnot RealPage
  • A tenant or investor searching for available commercial space for free without needing a paid accountnot RealPage
  • A brokerage comparing LoopNet advertising spend against its overall CoStar data subscription, since both are owned by the same companynot RealPage

RealPage

  • Large multifamily portfolios needing one system across leasing and accountingnot LoopNet
  • Operators consolidating property accounting onto a single ledgernot LoopNet
  • Student and commercial housing with specialised billing needsnot LoopNet

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

LoopNet

  • LoopNet is owned by CoStar, the dominant CRE data provider, so paying for LoopNet placement indirectly reinforces a single company dominant position across both listings and data in commercial real estate.
  • Paid tiers scale from Silver at roughly $131 a month upward, and Gold and Platinum pricing is not published, making budget comparison against competitors like CREXi harder to do cleanly.
  • Because listing quality and exposure correlate with ad spend tier, owners and brokers who cannot justify higher tiers get less visibility even for genuinely strong properties.
  • As a marketplace dependent on the CoStar data ecosystem, any pricing, policy or antitrust exposure affecting CoStar Group (including the June 2026 price-fixing lawsuit naming major brokerages) has knock-on relevance for LoopNet advertisers.
  • Free searchers and casual browsers create high traffic volume that is not itself the paying customer, so lead quality for advertisers varies and includes non-serious enquiries.

RealPage

  • Its revenue management product is the subject of US antitrust litigation alleging it enabled rent price coordination between landlords, which is a material consideration and not a resolved matter
  • Quote-only enterprise pricing with modules billed separately, so total cost is hard to establish up front
  • Implementation is a long project, and migrating portfolio accounting is genuinely disruptive
  • Aimed at large portfolios; small landlords find it far heavier than the problem

Pricing, plan by plan

LoopNet

Free
  • Search (public)Free
    • Free browsing of listings, no account required for basic search
  • Silver listing plan$undefined/month
    • Entry paid advertising tier for brokers and owners
  • Gold / Platinum$undefined/month
    • Higher-visibility placement and expanded marketing tools, quote for exact pricing

RealPage

On request

No published plan breakdown. See the RealPage review.

Which should you pick?

Choose LoopNet if

  • You need free listing search.
  • You want to start without paying.
  • You work on Web, iOS, Android.
  • You also want tiered ad packages.

Choose RealPage if

  • You need property accounting.
  • You work on Web, iOS, Android, Cloud.
  • You also want leasing and screening.

Questions people ask

Is LoopNet or RealPage better?
Neither clearly leads. LoopNet starts at Free and RealPage at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, LoopNet or RealPage?
LoopNet has a free tier; the other does not. Paid plans start at Free for LoopNet and On request for RealPage.
Does LoopNet or RealPage run on more platforms?
LoopNet runs on Web, iOS, Android. RealPage runs on Web, iOS, Android, Cloud.
Can I use LoopNet for free?
Yes. LoopNet has a free tier, so you can try it without paying. RealPage starts at On request.
What is LoopNet best used for?
LoopNet is most often used for a broker wanting one listing to reach both general public searchers and costar professional subscriber base without a second payment, a property owner marketing a for-sale or for-lease asset who wants syndication across 150+ partner sites from a single listing, a tenant or investor searching for available commercial space for free without needing a paid account, a brokerage comparing loopnet advertising spend against its overall costar data subscription, since both are owned by the same company. Of those, a broker wanting one listing to reach both general public searchers and costar professional subscriber base without a second payment and a property owner marketing a for-sale or for-lease asset who wants syndication across 150+ partner sites from a single listing are not what RealPage is typically brought in for.
What can LoopNet do that RealPage cannot?
LoopNet covers Free listing search, Tiered ad packages, CoStar network exposure, Syndication. RealPage covers Property accounting, Leasing and screening, Maintenance, Revenue management.

Answered from the vendors’ own pages

LoopNet: Is LoopNet free to use?

Searching and browsing listings is free. Payment is required only if you are the one advertising a property for sale or lease.

RealPage: What does RealPage cost?

Pricing is quoted per portfolio with modules billed separately, and is not published.

LoopNet: Who owns LoopNet?

CoStar Group, which acquired it in 2012 for roughly $860 million; it remains part of the same company that owns the CoStar data subscription product.

RealPage: What is the antitrust case about?

US litigation alleges its revenue management product facilitated rent price coordination among landlords using shared market data. It is ongoing, and anyone evaluating the product should follow it.

LoopNet: How much does listing advertising cost?

The Silver plan starts around $131 a month; Gold and Platinum tiers are priced higher with more placement and marketing tools, quoted directly.

RealPage: Is it suitable for a small landlord?

No. It targets large multifamily and commercial portfolios, and the cost and implementation assume that scale.

Share

Related pages

Other head to heads