Real Estate · head to head
Follow Up Boss vs Propertyware

Follow Up Boss
Real Estate
AI that works for you, like you: personalized, painless, productive
- From
- $69/month
- Rated
- -

Propertyware
Real Estate
Single-family rental management from RealPage, sold per unit above a monthly minimum with a paid implementation
- From
- On request
- Rated
- -
The short version
- Each has a real cost: Follow Up Boss pro plan is priced for a 10 user minimum at $499 per month, with additional seats at $49 per month each; Propertyware pricing is per unit against a monthly minimum and there is a separate implementation fee, usually a multiple of the monthly subscription, so first-year cost is well above twelve times the running rate.
- Prices and features above were last checked on 31 August 2026.
Where they differ
Only the attributes on which Follow Up Boss and Propertyware actually diverge.
| Attribute | Follow Up Boss | Propertyware |
|---|---|---|
| Starting price | $69/month | On request |
| Pricing model | subscription | Per unit per month with a monthly minimum |
| Platforms | Web | Web, iOS, Android |
Identical on both: free tier (No), user rating (Not yet rated), category (Real Estate).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Follow Up Boss
Nothing recorded that Propertyware does not also cover.
Only in Propertyware
- Custom fields and screens
- Configurable owner portals
- Open API
- Owner accounting
- Maintenance and vendor management
- Inspections
- Leasing and marketing
What people use each for
The jobs each tool is most often brought in to do.
Follow Up Boss
- Distributing leads automatically across real estate agentsnot Propertyware
- Automating follow-up sequences from first contact through closingnot Propertyware
- Coordinating team calling, texting, and email from one CRMnot Propertyware
- Tracking lead source performance and agent activity in real-timenot Propertyware
Propertyware
- A single-family operator with 500 or more scattered doors that need per-owner branded portalsnot Follow Up Boss
- A manager whose operating model does not fit standard software and who needs custom fields and screens rather than workaroundsnot Follow Up Boss
- An operator integrating property data into an in-house acquisitions or investor reporting system through an APInot Follow Up Boss
- A regional business running several markets under one ledger with owner-level management fee rules that differ by contractnot Follow Up Boss
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Follow Up Boss
- Pro plan is priced for a 10 user minimum at $499 per month, with additional seats at $49 per month each
- Platform plan requires a 30 user minimum at $1,000 per month
- Calling is not included on the entry Grow plan and costs an extra $39 per user per month
- Discounted per user rates require annual billing
Propertyware
- Pricing is per unit against a monthly minimum and there is a separate implementation fee, usually a multiple of the monthly subscription, so first-year cost is well above twelve times the running rate.
- Propertyware sits inside RealPage alongside strategic enterprise platforms, so the practical risk is not that it stops working but that it receives maintenance rather than development; ask for a written roadmap and end-of-life notice period.
- The interface is dated relative to newer cloud entrants, and the configurability that makes it capable also makes it slow to set up, which is why implementation is chargeable in the first place.
- It is built for scattered-site single-family stock, so apartment community workflows, commercial leases and HOA management are all poorly served.
- RealPage is the defendant in United States antitrust litigation concerning its revenue management software, which does not affect this product directly but is a factor when you are weighing a multi-year contract with the parent.
Pricing, plan by plan
Follow Up Boss
$69/month- Grow$69/month
- For individual agents and small teams
- Lead organization, smart lists, automation
- Calling, texting, email
- Pro$499/month
- Includes 10 users (additional users $49/month each)
- Unlimited calling and texting for all users
- AI features: smart summaries, smart messages, suggested tasks
- Platform$1000/month
- Includes 30 users (additional users $20/month each)
- All Pro features plus teams within teams
- Priority support
Propertyware
On request- Basic$undefined/month
- Per unit rate against a monthly minimum
- Accounting, maintenance and tenant portal
- Implementation fee charged separately
- Plus$undefined/month
- Higher per unit rate against the same style of minimum
- Owner portals and custom fields
- Inspections
- Premium$undefined/month
- Highest per unit rate
- Open API access
- Custom portals and advanced configuration
Which should you pick?
Choose Follow Up Boss if
Nothing in the data separates Follow Up Boss from Propertyware on the points above - pick on price and on how each one feels to use.
Choose Propertyware if
- You need custom fields and screens.
- You work on Web, iOS, Android.
- You also want configurable owner portals.
Questions people ask
- Is Follow Up Boss or Propertyware better?
- Neither clearly leads. Follow Up Boss starts at $69/month and Propertyware at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Follow Up Boss or Propertyware?
- Follow Up Boss starts at $69/month and Propertyware at On request.
- Does Follow Up Boss or Propertyware run on more platforms?
- Follow Up Boss runs on Web. Propertyware runs on Web, iOS, Android.
- What is Follow Up Boss best used for?
- Follow Up Boss is most often used for distributing leads automatically across real estate agents, automating follow-up sequences from first contact through closing, coordinating team calling, texting, and email from one crm, tracking lead source performance and agent activity in real-time. Of those, distributing leads automatically across real estate agents and automating follow-up sequences from first contact through closing are not what Propertyware is typically brought in for.
- What can Follow Up Boss do that Propertyware cannot?
- Propertyware covers Custom fields and screens, Configurable owner portals, Open API, Owner accounting.
Answered from the vendors’ own pages
Follow Up Boss: What is the cheapest Follow Up Boss plan?
The Grow plan starts at $69 per user per month. This includes basic features like lead organization, smart lists, automation, calling, texting, email, and mobile app access. Add-ons like calling features may incur additional charges.
SourcePropertyware: Is Propertyware still being developed?
That is the question to put to the vendor in writing. It belongs to RealPage, whose development focus is its enterprise multifamily platforms, so ask for a release history and a stated end-of-life notice period.
Follow Up Boss: How many users are included in Follow Up Boss plans?
Grow is priced per user. Pro includes 10 users for $499/month with additional users at $49/month. Platform includes 30 users for $1,000/month with additional users at $20/month. The Pro and Platform tiers offer significant per-user discounts for additional team members.
SourcePropertyware: Why is there an implementation fee?
Because the product is configured rather than switched on. Custom fields, portals and owner fee rules are set up during onboarding, and the fee is typically a multiple of the monthly subscription.
Follow Up Boss: Does Follow Up Boss offer a free trial?
Yes, Follow Up Boss offers a 14-day free trial with easy migration and no contracts required. All plans include 7-day/week phone and email support, unlimited contacts, lead sources, and integrations.
SourcePropertyware: Does it work for apartment communities?
Not well. It is designed for scattered-site single-family portfolios; apartment operators are steered towards other RealPage products.
Propertyware: Can I get my data out?
Yes, through the open API and standard exports, which is worth exercising during evaluation rather than at the point you decide to leave.
Related pages
More on Follow Up Boss
More on Propertyware
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