Softwr

Email Marketing · head to head

Flodesk vs MailerLite

Flodesk logo

Flodesk

Email Marketing

Email marketing built for creators and small business

From
Free
Rated
-
Full reviewWebsite
MailerLite logo

MailerLite

Email Marketing

Email marketing tools priced by subscriber count

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Flodesk variable pricing per subscriber with no clear rate card; MailerLite free plan caps at 250 subscribers, 2,500 monthly emails and 2 user seats
  • Prices and features above were last checked on 29 August 2026.

Where they differ

Only the attributes on which Flodesk and MailerLite actually diverge.

Attributes where Flodesk and MailerLite differ
AttributeFlodeskMailerLite
Pricing modelfreemiumsubscription

Identical on both: starting price (Free), free tier (Yes), platforms (Web), user rating (Not yet rated), category (Email Marketing).

What people use each for

The jobs each tool is most often brought in to do.

Flodesk

  • Designers creating branded emails without external design softwarenot MailerLite
  • Content creators building automations with high form conversionnot MailerLite
  • Small entrepreneurs consolidating multiple email tool costsnot MailerLite
  • Membership businesses processing recurring payments through checkoutnot MailerLite

MailerLite

  • Email marketing automation for small to mid-sized businessesnot Flodesk
  • Newsletter campaigns with subscriber managementnot Flodesk

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Flodesk

  • Variable pricing per subscriber with no clear rate card
  • Prices scale based on subscriber count and can vary significantly within each tier

MailerLite

  • Free plan caps at 250 subscribers, 2,500 monthly emails and 2 user seats
  • Comfort plan is limited to 3 user seats; unlimited seats require the Power plan
  • Pricing scales with subscriber count and email volume rather than a flat seat rate, and resets to the plan's subscriber ceiling each billing anniversary
  • Annual billing earns only a 10% discount versus monthly, smaller than many competitors' annual discounts

Pricing, plan by plan

Flodesk

Free
  • FreeFree
    • Unlimited active subscribers
    • Forms, landing pages, audience segmentation
    • Email sending with analytics
  • Lite$0.25/month
    • Up to 25,000 subscribers
    • Unlimited email sends
    • Email analytics
  • Pro$0.28/month
    • Up to 255,000 subscribers
    • Unlimited workflows
    • Advanced analytics
  • Everything$0.54/month
    • Up to 255,000 subscribers
    • Unlimited integrated checkouts
    • Sales pages, subscriptions, payment plans

MailerLite

Free
  • FreeFree
    • Up to 250 subscribers
    • 2,500 monthly emails
    • Email campaigns
  • Comfort$12/monthly
    • Monthly emails equal to 10x subscriber tier ceiling
    • Subscriber-dependent pricing tiers
    • Full feature set
  • Power$25/monthly
    • Unlimited monthly emails
    • Unlimited seats
    • Unlimited automations
  • Enterprise$null/custom
    • Custom pricing for 200K+ subscribers
    • Dedicated success manager
    • Priority support

Which should you pick?

Choose Flodesk if

  • You want to start without paying.
Flodesk review

Choose MailerLite if

  • You want to start without paying.
MailerLite review

Questions people ask

Is Flodesk or MailerLite better?
Neither clearly leads. Flodesk starts at Free and MailerLite at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Flodesk or MailerLite?
Flodesk starts at Free and MailerLite at Free.
Does Flodesk or MailerLite run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use Flodesk for free?
Both have a free tier, so you can try either at no cost before committing.
What is Flodesk best used for?
Flodesk is most often used for designers creating branded emails without external design software, content creators building automations with high form conversion, small entrepreneurs consolidating multiple email tool costs, membership businesses processing recurring payments through checkout. Of those, designers creating branded emails without external design software and content creators building automations with high form conversion are not what MailerLite is typically brought in for.

Answered from the vendors’ own pages

Flodesk: How much does Flodesk cost?

Flodesk offers a free plan and four paid plans with variable pricing based on subscriber count. Lite ranges from $0.25 to $25 per month, Pro from $0.28 to $1,457 per month, and Everything from $0.54 to $1,766 per month for up to 255,000 subscribers.

Source
MailerLite: Can I switch between annual and monthly billing?

MailerLite offers both monthly and annual billing options. Annual billing provides a 10% discount compared to monthly billing. Both USD and EUR currency options are available for payment.

Source
Flodesk: Is there a free version of Flodesk?

Yes, Flodesk offers a free plan that includes forms, landing pages, audience segmentation, and unlimited email sending to unlimited active subscribers.

Source
MailerLite: What happens when I exceed the monthly email limit on my plan?

On the Comfort plan, monthly emails are determined by your subscriber tier ceiling. The Power plan includes unlimited monthly emails. For precise overage details, contact MailerLite support.

Source
Flodesk: Does Flodesk offer annual billing discounts?

Annual plans offer 1 month free compared to monthly billing, providing a discount for customers who commit to annual subscriptions.

Source
MailerLite: Is there a free plan and what are its limitations?

The Free plan supports up to 250 subscribers and 2,500 monthly emails, with access to email campaigns, 3 automations, website and landing page builder, and signup forms. No payment required to use the free plan.

Source
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