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Customer Support · head to head

Dixa vs HubSpot

Dixa logo

Dixa

Customer Support

Customer friendship platform

From
$39/month
Free plan
No
Full reviewWebsite
HubSpot logo

HubSpot

CRM

Grow better with HubSpot

From
Free
Free plan
Yes
Full reviewWebsite

The short version

  • Only HubSpot has a free tier, so it costs nothing to try first.
  • Each has a real cost: Dixa entry pricing is 89 EUR per agent per month, which is high against comparable help desks; HubSpot free tier limited to 2 users and 1,000 contacts; severely restricts growing teams
  • They diverge on capability: Dixa covers Unified inbox, HubSpot covers CRM.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Dixa and HubSpot actually diverge.

Attributes where Dixa and HubSpot differ
AttributeDixaHubSpot
Starting price$39/monthFree
Free tierNoYes
PlatformsWeb, Ios, AndroidWeb, Mobile, Cloud
CategoryCustomer SupportCRM
Founded20152006

Identical on both: pricing model (subscription), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Dixa

  • Unified inbox
  • Smart routing
  • Native phone
  • Live chat
  • Real-time analytics
  • Agent workspace
  • HubSpot
  • Zendesk

Only in HubSpot

  • CRM
  • Email marketing
  • Marketing automation
  • Sales pipeline
  • Customer service
  • Content management
  • Analytics
  • Social media

Both cover

  • Shopify
  • Salesforce
  • SOC2
  • GDPR
  • ISO27001

What people use each for

The jobs each tool is most often brought in to do.

Dixa

  • Omnichannel customer service across phone, email, chat and socialnot HubSpot
  • Routing conversations to agents by skill and customer datanot HubSpot

HubSpot

  • Marketing automation with email sending and lead generationnot Dixa
  • CRM with deal pipeline managementnot Dixa
  • Multi-user team collaborationnot Dixa

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Dixa

  • Entry pricing is 89 EUR per agent per month, which is high against comparable help desks
  • The AI agent is billed separately at 0.35 EUR per conversation on top of the seat price
  • Skills based routing and advanced automations require the Ultimate plan at 139 EUR per agent
  • SSO, custom user roles and auto redaction are Prime only at 179 EUR per agent
  • There is no self serve trial, and the vendor states every rollout is guided
  • Quality assurance and the AI co pilot are paid add ons on every tier

HubSpot

  • Free tier limited to 2 users and 1,000 contacts; severely restricts growing teams
  • Many advanced features (automation workflows, custom objects, advanced reporting) gated to paid tiers
  • Starter plan at $7/month per seat scales quickly for larger teams (300+ users would cost significantly more)
  • Free tier removes credit card requirement but lacks most enterprise capabilities

Pricing, plan by plan

Dixa

$39/month
  • Essential$39/month
    • 3 channels
    • Basic routing
    • Agent workspace
  • Growth$89/month
    • All channels
    • Advanced routing
    • IVR
  • Ultimate$139/month
    • Everything in Growth
    • Workforce management
    • Quality assurance

HubSpot

Free
  • FreeFree
    • Up to 2 users
    • Lead generation
    • Email sending
  • Starter$7/month
    • 500 HubSpot Credits
    • 1,000 marketing contacts
    • 5x contact tier limit email sends
  • Professional$800/month
    • 3 core seats included
    • 3,000 HubSpot Credits
    • 2,000 marketing contacts
  • Enterprise$3600/month
    • 5 core seats included
    • 5,000 HubSpot Credits
    • 10,000 marketing contacts

Which should you pick?

Choose Dixa if

  • You need unified inbox.
  • You work on Web, Ios, Android.
  • You also want smart routing.
Dixa review

Choose HubSpot if

  • You need crm.
  • You want to start without paying.
  • You work on Web, Mobile, Cloud.
  • You also want email marketing.
HubSpot review

Questions people ask

Is Dixa or HubSpot better?
Neither clearly leads. Dixa starts at $39/month and HubSpot at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Dixa or HubSpot?
HubSpot has a free tier; the other does not. Paid plans start at $39/month for Dixa and Free for HubSpot.
Does Dixa or HubSpot run on more platforms?
Dixa runs on Web, Ios, Android. HubSpot runs on Web, Mobile, Cloud.
Can I use HubSpot for free?
Yes. HubSpot has a free tier, so you can try it without paying. Dixa starts at $39/month.
What is Dixa best used for?
Dixa is most often used for omnichannel customer service across phone, email, chat and social, routing conversations to agents by skill and customer data. Of those, omnichannel customer service across phone, email, chat and social and routing conversations to agents by skill and customer data are not what HubSpot is typically brought in for.
What can Dixa do that HubSpot cannot?
Dixa covers Unified inbox, Smart routing, Native phone, Live chat. HubSpot covers CRM, Email marketing, Marketing automation, Sales pipeline. Both handle Shopify, Salesforce, SOC2, GDPR.

Answered from the vendors’ own pages

Dixa: How much does Dixa cost?

Dixa agent-based plans range from €89 to €179 per agent per month depending on tier and features, with AI priced separately at €0.35 per conversation.

Source
HubSpot: How much does HubSpot Marketing Hub cost per user?

Free plan at $0/month for up to 2 users. Starter at $7/month per seat (annual), Professional at $800/month for 3 core seats with $45/month per additional seat, Enterprise at $3,600/month for 5 core seats with $75/month per additional seat.

Source
Dixa: Does Dixa charge per-seat AI add-ons?

No, Dixa charges a flat €0.35 per conversation for AI with no per-seat AI add-on fee and no volume cap, making costs scale with customer inquiries rather than team size.

Source
HubSpot: What are the onboarding costs for HubSpot Professional and Enterprise plans?

Professional plan requires a one-time onboarding fee of $3,000. Enterprise plan requires a one-time onboarding fee of $7,000.

Source
HubSpot: Is there a free plan for HubSpot Marketing Hub?

Yes, the free plan includes up to 2 users with lead generation, email sending, and success measurement capabilities at no cost with no credit card required.

Source
HubSpot: What is the cost of additional HubSpot Credits and marketing contacts?

HubSpot Credits cost $9 per 1,000 credits when purchased annually. Additional marketing contacts beyond plan limits can be purchased separately.

Source
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