Customer Support · head to head
Customerly vs Infobip

Customerly
Customer Support
Customer service suite with live chat and automation
- From
- Free
- Free plan
- Yes

Infobip
Telecommunications
Omnichannel messaging over 800 direct operator connections, strongest outside the big Western markets
- From
- On request
- Free plan
- No
The short version
- Only Customerly has a free tier, so it costs nothing to try first.
- Each has a real cost: Customerly usage-based pricing of 0.50 EUR per conversation can become expensive at scale; Infobip the published calculator shows only the average price across a country's networks, and per-network rates sit behind the portal, so the public figure is not what you will be billed.
- They diverge on capability: Customerly covers Live chat, Infobip covers Direct operator connections.
- Prices and features above were last checked on 31 August 2026.
Where they differ
Only the attributes on which Customerly and Infobip actually diverge.
| Attribute | Customerly | Infobip |
|---|---|---|
| Starting price | Free | On request |
| Pricing model | subscription | Per message and per minute, priced by destination country |
| Free tier | Yes | No |
| Platforms | Web, Ios, Android | Web, APIs, Java, Python, JavaScript, PHP, C# |
| Category | Customer Support | Telecommunications |
| Founded | 2015 | Unknown |
Identical on both: user rating (Not yet rated).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Customerly
- Live chat
- Email marketing
- Customer surveys
- Help center
- Automation
- Video chat
- Slack
- WordPress
Only in Infobip
- Direct operator connections
- Owned US carrier
- Omnichannel messaging
- SMS firewall
- Campaign orchestration and chatbots
What people use each for
The jobs each tool is most often brought in to do.
Customerly
- Customer supportnot Infobip
- Lead generationnot Infobip
- Email marketingnot Infobip
- Customer feedbacknot Infobip
Infobip
- Businesses delivering one-time passcodes to users in Africa, South Asia or Latin Americanot Customerly
- Enterprises consolidating SMS, WhatsApp and RCS onto a single supplier contractnot Customerly
- Operators needing an SMS firewall as well as a sending platformnot Customerly
- Global brands needing local sender registration handled market by marketnot Customerly
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Customerly
- Usage-based pricing of 0.50 EUR per conversation can become expensive at scale
- Limited to 11-50 employees according to company size metrics
Infobip
- The published calculator shows only the average price across a country's networks, and per-network rates sit behind the portal, so the public figure is not what you will be billed.
- Its regional strength is irrelevant to a business sending only to the United States or Western Europe, where cheaper vendors reach the same handsets.
- The engagement suite pushes buyers toward a broader platform commitment than a team that wanted a messaging API had intended to make.
- Enterprise onboarding and contracting take longer than a self-serve competitor, which suits a product still validating a channel poorly.
- US A2P traffic still carries 10DLC registration and per-segment carrier surcharges, so the negotiated rate is not the delivered cost in that market.
Pricing, plan by plan
Customerly
Free- FreeFree
- 2 teammates
- Live chat
- Basic surveys
- Essential$9/month
- Unlimited chat
- Help center
- Automation
- Startup$29/month
- Video chat
- Funnels
- Priority support
- Pro$79/month
- White label
- Advanced analytics
- API access
Infobip
On request- Infobip$undefined/month
- Public calculator shows country average prices only
- Per-network rates available only inside the customer portal
- Enterprise volume commitments negotiated per channel
Which should you pick?
Choose Customerly if
- You need live chat.
- You want to start without paying.
- You work on Web, Ios, Android.
- You also want email marketing.
Choose Infobip if
- You need direct operator connections.
- You work on Web, APIs, Java, Python, JavaScript, PHP, C#.
- You also want owned us carrier.
Questions people ask
- Is Customerly or Infobip better?
- Neither clearly leads. Customerly starts at Free and Infobip at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Customerly or Infobip?
- Customerly has a free tier; the other does not. Paid plans start at Free for Customerly and On request for Infobip.
- Does Customerly or Infobip run on more platforms?
- Customerly runs on Web, Ios, Android. Infobip runs on Web, APIs, Java, Python, JavaScript, PHP, C#.
- Can I use Customerly for free?
- Yes. Customerly has a free tier, so you can try it without paying. Infobip starts at On request.
- What is Customerly best used for?
- Customerly is most often used for customer support, lead generation, email marketing, customer feedback. Of those, customer support and lead generation are not what Infobip is typically brought in for.
- What can Customerly do that Infobip cannot?
- Customerly covers Live chat, Email marketing, Customer surveys, Help center. Infobip covers Direct operator connections, Owned US carrier, Omnichannel messaging, SMS firewall.
Answered from the vendors’ own pages
Customerly: Where is Customerly's data stored?
All data is stored exclusively in the EU, providing GDPR compliance and data residency in European servers.
SourceInfobip: When is Infobip clearly the right choice?
When a material share of your users are in markets that other vendors reach through intermediaries, such as parts of Africa, the Middle East, South Asia and Latin America. Direct operator connections there improve both delivery rates and the reliability of delivery reporting.
Customerly: What messaging channels does Customerly support?
Customerly integrates live chat, email, WhatsApp, Facebook Messenger, Instagram DMs, and mobile apps into a single unified inbox for managing customer conversations.
SourceInfobip: Does Infobip publish per-country prices?
Only partly. Its calculator shows the average price across all networks in a country, and it states that per-network pricing is available in the portal. Vendors such as Sinch and Plivo publish more granular rate cards.
Customerly: How much of customer support can Customerly automate?
Customerly's AI assistant (Aura) handles up to 60 percent of customer conversations automatically, with the platform designed to handle 71 percent of support volume through automation.
SourceInfobip: Does Infobip own network infrastructure?
Yes, more than most of its competitors. It reports over 800 direct operator connections and owns Peerless Network, a facilities-based US carrier it acquired in 2022.
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