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Telecommunications · head to head

Infobip vs OneSignal

Infobip logo

Infobip

Telecommunications

Omnichannel messaging over 800 direct operator connections, strongest outside the big Western markets

From
On request
Rated
-
OneSignal logo

OneSignal

Telecommunications

Customer engagement and messaging, without the complexity

From
Free
Rated
-

The short version

  • Only OneSignal has a free tier, so it costs nothing to try first.
  • Each has a real cost: Infobip the published calculator shows only the average price across a country's networks, and per-network rates sit behind the portal, so the public figure is not what you will be billed.; OneSignal free plan email sends cap at 10,000 per month and web push is capped at 10,000 subscribers per send, per onesignal.com/pricing (Aug 2026)
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Infobip and OneSignal actually diverge.

Attributes where Infobip and OneSignal differ
AttributeInfobipOneSignal
Starting priceOn requestFree
Pricing modelPer message and per minute, priced by destination countryfreemium
Free tierNoYes
PlatformsWeb, APIs, Java, Python, JavaScript, PHP, C#Web

Identical on both: user rating (Not yet rated), category (Telecommunications).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Infobip

  • Direct operator connections
  • Owned US carrier
  • Omnichannel messaging
  • SMS firewall
  • Campaign orchestration and chatbots

Only in OneSignal

Nothing recorded that Infobip does not also cover.

What people use each for

The jobs each tool is most often brought in to do.

Infobip

  • Businesses delivering one-time passcodes to users in Africa, South Asia or Latin Americanot OneSignal
  • Enterprises consolidating SMS, WhatsApp and RCS onto a single supplier contractnot OneSignal
  • Operators needing an SMS firewall as well as a sending platformnot OneSignal
  • Global brands needing local sender registration handled market by marketnot OneSignal

OneSignal

  • Sending push notifications to mobile app users when orders shipnot Infobip
  • Triggering email confirmations based on form submission eventsnot Infobip
  • Creating multi-step SMS and email journeys for onboarding usersnot Infobip
  • Sending in-app messages to users abandoning checkout flowsnot Infobip

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Infobip

  • The published calculator shows only the average price across a country's networks, and per-network rates sit behind the portal, so the public figure is not what you will be billed.
  • Its regional strength is irrelevant to a business sending only to the United States or Western Europe, where cheaper vendors reach the same handsets.
  • The engagement suite pushes buyers toward a broader platform commitment than a team that wanted a messaging API had intended to make.
  • Enterprise onboarding and contracting take longer than a self-serve competitor, which suits a product still validating a channel poorly.
  • US A2P traffic still carries 10DLC registration and per-segment carrier surcharges, so the negotiated rate is not the delivered cost in that market.

OneSignal

  • Free plan email sends cap at 10,000 per month and web push is capped at 10,000 subscribers per send, per onesignal.com/pricing (Aug 2026)
  • Professional and Enterprise plans require custom annual contracts with no published rate, per onesignal.com; SMS/RCS messaging and dedicated IPs are gated behind the Professional tier

Pricing, plan by plan

Infobip

On request
  • Infobip$undefined/month
    • Public calculator shows country average prices only
    • Per-network rates available only inside the customer portal
    • Enterprise volume commitments negotiated per channel

OneSignal

Free
  • FreeFree
    • 10,000 free email sends/month
    • Unlimited mobile push
    • Basic analytics and automation
  • Growth$19/month
    • Base platform fee plus usage costs
    • Mobile push: $0.012 per monthly active user
    • Web push: $0.004 per subscriber
  • Professional$undefined/mo
    • Custom annual pricing
    • All Growth features plus SMS/RCS messaging
    • 24/7 prioritized support
  • Enterprise$undefined/mo
    • Custom annual pricing
    • Unlimited personalization
    • Dedicated success manager

Which should you pick?

Choose Infobip if

  • You need direct operator connections.
  • You work on Web, APIs, Java, Python, JavaScript, PHP, C#.
  • You also want owned us carrier.

Choose OneSignal if

  • You want to start without paying.

Questions people ask

Is Infobip or OneSignal better?
Neither clearly leads. Infobip starts at On request and OneSignal at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Infobip or OneSignal?
OneSignal has a free tier; the other does not. Paid plans start at On request for Infobip and Free for OneSignal.
Does Infobip or OneSignal run on more platforms?
Infobip runs on Web, APIs, Java, Python, JavaScript, PHP, C#. OneSignal runs on Web.
Can I use OneSignal for free?
Yes. OneSignal has a free tier, so you can try it without paying. Infobip starts at On request.
What is Infobip best used for?
Infobip is most often used for businesses delivering one-time passcodes to users in africa, south asia or latin america, enterprises consolidating sms, whatsapp and rcs onto a single supplier contract, operators needing an sms firewall as well as a sending platform, global brands needing local sender registration handled market by market. Of those, businesses delivering one-time passcodes to users in africa, south asia or latin america and enterprises consolidating sms, whatsapp and rcs onto a single supplier contract are not what OneSignal is typically brought in for.
What can Infobip do that OneSignal cannot?
Infobip covers Direct operator connections, Owned US carrier, Omnichannel messaging, SMS firewall.

Answered from the vendors’ own pages

Infobip: When is Infobip clearly the right choice?

When a material share of your users are in markets that other vendors reach through intermediaries, such as parts of Africa, the Middle East, South Asia and Latin America. Direct operator connections there improve both delivery rates and the reliability of delivery reporting.

OneSignal: How much does OneSignal cost?

OneSignal offers a free tier with 10,000 free email sends/month and unlimited mobile push. Growth plan starts at $19/month plus usage-based charges for mobile push ($0.012 per monthly active user) and web push ($0.004 per subscriber).

Source
Infobip: Does Infobip publish per-country prices?

Only partly. Its calculator shows the average price across all networks in a country, and it states that per-network pricing is available in the portal. Vendors such as Sinch and Plivo publish more granular rate cards.

OneSignal: Does OneSignal offer a free version?

Yes, OneSignal's free plan includes 10,000 free email sends per month, unlimited mobile push, basic analytics and automation, with up to 1 active journey and 2 message steps.

Source
Infobip: Does Infobip own network infrastructure?

Yes, more than most of its competitors. It reports over 800 direct operator connections and owns Peerless Network, a facilities-based US carrier it acquired in 2022.

OneSignal: What are OneSignal's email costs beyond the free tier?

After the 20,000 free email sends/month included in the Growth plan, OneSignal charges $1.50 per 1,000 additional emails.

Source
OneSignal: What is included in the Professional plan?

OneSignal's Professional plan includes custom annual pricing, all Growth features plus SMS/RCS messaging, 24/7 prioritized support, and optional dedicated IP for email.

Source
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