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Telecommunications · head to head

Bandwidth vs Customerly

Bandwidth logo

Bandwidth

Telecommunications

Voice, messaging and emergency calling APIs run on the company's own US carrier network

From
On request
Free plan
No
Full reviewWebsite
Customerly logo

Customerly

Customer Support

Customer service suite with live chat and automation

From
Free
Free plan
Yes
Full reviewWebsite

The short version

  • Only Customerly has a free tier, so it costs nothing to try first.
  • Each has a real cost: Bandwidth commercial terms are negotiated contracts rather than a published rate, so a small team cannot start without going through a sales process.; Customerly usage-based pricing of 0.50 EUR per conversation can become expensive at scale
  • They diverge on capability: Bandwidth covers Owned US carrier network, Customerly covers Live chat.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Bandwidth and Customerly actually diverge.

Attributes where Bandwidth and Customerly differ
AttributeBandwidthCustomerly
Starting priceOn requestFree
Pricing modelquotesubscription
Free tierNoYes
PlatformsWeb, APIs, Python, JavaScript, Java, C#, RubyWeb, Ios, Android
CategoryTelecommunicationsCustomer Support
FoundedUnknown2015

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Bandwidth

  • Owned US carrier network
  • Programmable voice
  • Messaging APIs
  • Emergency calling
  • Global numbering

Only in Customerly

  • Live chat
  • Email marketing
  • Customer surveys
  • Help center
  • Automation
  • Video chat
  • Slack
  • WordPress

What people use each for

The jobs each tool is most often brought in to do.

Bandwidth

  • Unified communications and contact centre providers needing wholesale voice termination under their own brandnot Customerly
  • Enterprises with high call volumes where a wholesale margin on every minute is materialnot Customerly
  • VoIP deployments with US emergency calling obligations requiring E911 and dynamic locationnot Customerly
  • Platforms needing local numbers across many countries from a single suppliernot Customerly

Customerly

  • Customer supportnot Bandwidth
  • Lead generationnot Bandwidth
  • Email marketingnot Bandwidth
  • Customer feedbacknot Bandwidth

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Bandwidth

  • Commercial terms are negotiated contracts rather than a published rate, so a small team cannot start without going through a sales process.
  • US A2P messaging still requires 10DLC brand and campaign registration, and those fees plus per-segment carrier surcharges are charged on top of the negotiated message rate.
  • The self-serve developer experience is weaker than the aggregators it competes with, so teams prototyping quickly start elsewhere and migrate later, if ever.
  • Its owned-network advantage is a United States advantage; international coverage arrived through the Voxbone acquisition and does not rest on the same model.
  • Committed volume pricing means an organisation whose traffic falls short of forecast pays for capacity it did not use.

Customerly

  • Usage-based pricing of 0.50 EUR per conversation can become expensive at scale
  • Limited to 11-50 employees according to company size metrics

Pricing, plan by plan

Bandwidth

On request
  • Bandwidth$undefined/year
    • Committed volume contracts quoted per customer
    • Per-minute and per-message rates negotiated by destination
    • US 10DLC registration and carrier surcharges billed in addition

Customerly

Free
  • FreeFree
    • 2 teammates
    • Live chat
    • Basic surveys
  • Essential$9/month
    • Unlimited chat
    • Help center
    • Automation
  • Startup$29/month
    • Video chat
    • Funnels
    • Priority support
  • Pro$79/month
    • White label
    • Advanced analytics
    • API access

Which should you pick?

Choose Bandwidth if

  • You need owned us carrier network.
  • You work on Web, APIs, Python, JavaScript, Java, C#, Ruby.
  • You also want programmable voice.
Bandwidth review

Choose Customerly if

  • You need live chat.
  • You want to start without paying.
  • You work on Web, Ios, Android.
  • You also want email marketing.
Customerly review

Questions people ask

Is Bandwidth or Customerly better?
Neither clearly leads. Bandwidth starts at On request and Customerly at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Bandwidth or Customerly?
Customerly has a free tier; the other does not. Paid plans start at On request for Bandwidth and Free for Customerly.
Does Bandwidth or Customerly run on more platforms?
Bandwidth runs on Web, APIs, Python, JavaScript, Java, C#, Ruby. Customerly runs on Web, Ios, Android.
Can I use Customerly for free?
Yes. Customerly has a free tier, so you can try it without paying. Bandwidth starts at On request.
What is Bandwidth best used for?
Bandwidth is most often used for unified communications and contact centre providers needing wholesale voice termination under their own brand, enterprises with high call volumes where a wholesale margin on every minute is material, voip deployments with us emergency calling obligations requiring e911 and dynamic location, platforms needing local numbers across many countries from a single supplier. Of those, unified communications and contact centre providers needing wholesale voice termination under their own brand and enterprises with high call volumes where a wholesale margin on every minute is material are not what Customerly is typically brought in for.
What can Bandwidth do that Customerly cannot?
Bandwidth covers Owned US carrier network, Programmable voice, Messaging APIs, Emergency calling. Customerly covers Live chat, Email marketing, Customer surveys, Help center.

Answered from the vendors’ own pages

Bandwidth: Is Bandwidth a carrier or a reseller?

It is a licensed carrier operating its own US network. That removes the wholesale margin an aggregator pays its upstream and gives direct control over routing and regulatory functions such as E911.

Customerly: Where is Customerly's data stored?

All data is stored exclusively in the EU, providing GDPR compliance and data residency in European servers.

Source
Bandwidth: Do 10DLC fees apply on top of Bandwidth's rates?

Yes. US A2P messaging requires brand and campaign registration with The Campaign Registry, and the registration fees plus per-message carrier surcharges are billed in addition to whatever per-message rate you negotiated.

Customerly: What messaging channels does Customerly support?

Customerly integrates live chat, email, WhatsApp, Facebook Messenger, Instagram DMs, and mobile apps into a single unified inbox for managing customer conversations.

Source
Bandwidth: Did Bandwidth acquire Voxbone?

Yes, in 2020, for 519.4 million dollars. Voxbone supplied international phone numbering and became the basis of Bandwidth's coverage outside the United States.

Customerly: How much of customer support can Customerly automate?

Customerly's AI assistant (Aura) handles up to 60 percent of customer conversations automatically, with the platform designed to handle 71 percent of support volume through automation.

Source
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