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Customer Support · head to head

Customerly vs Sinch

Customerly logo

Customerly

Customer Support

Customer service suite with live chat and automation

From
Free
Free plan
Yes
Full reviewWebsite
Sinch logo

Sinch

Telecommunications

Messaging, voice and email APIs with a fully published per-country rate card

From
On request
Free plan
No
Full reviewWebsite

The short version

  • Only Customerly has a free tier, so it costs nothing to try first.
  • Each has a real cost: Customerly usage-based pricing of 0.50 EUR per conversation can become expensive at scale; Sinch much of the portfolio arrived through acquisition, so a customer buying messaging and email should check how consistent the consoles, APIs and support processes actually are across those specific products.
  • They diverge on capability: Customerly covers Live chat, Sinch covers Published per-country rate card.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Customerly and Sinch actually diverge.

Attributes where Customerly and Sinch differ
AttributeCustomerlySinch
Starting priceFreeOn request
Pricing modelsubscriptionPer message and per minute, priced by destination country
Free tierYesNo
PlatformsWeb, Ios, AndroidWeb, APIs, Java, Python, JavaScript, PHP, C#
CategoryCustomer SupportTelecommunications
Founded2015Unknown

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Customerly

  • Live chat
  • Email marketing
  • Customer surveys
  • Help center
  • Automation
  • Video chat
  • Slack
  • WordPress

Only in Sinch

  • Published per-country rate card
  • Global SMS and RCS
  • Voice and US termination
  • Verification
  • Transactional email

What people use each for

The jobs each tool is most often brought in to do.

Customerly

  • Customer supportnot Sinch
  • Lead generationnot Sinch
  • Email marketingnot Sinch
  • Customer feedbacknot Sinch

Sinch

  • Enterprises consolidating messaging, voice and transactional email with one suppliernot Customerly
  • Teams that need to model per-country cost precisely before committing to a vendornot Customerly
  • US voice traffic where termination on an owned network reduces costnot Customerly
  • Buyers who want a supplier whose financial position is publicly reportednot Customerly

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Customerly

  • Usage-based pricing of 0.50 EUR per conversation can become expensive at scale
  • Limited to 11-50 employees according to company size metrics

Sinch

  • Much of the portfolio arrived through acquisition, so a customer buying messaging and email should check how consistent the consoles, APIs and support processes actually are across those specific products.
  • Product overlap from acquisitions means the right Sinch product for a use case is not always obvious and sales guidance varies.
  • Integrating acquired businesses is a continuing programme, so account handling and support contacts can change under a customer mid-contract.
  • The published rate card is a list price, so organisations at volume still negotiate and small senders pay the advertised rate without leverage.
  • US A2P messaging carries 10DLC registration fees and per-segment carrier surcharges on top of the published rates, as it does with every provider.

Pricing, plan by plan

Customerly

Free
  • FreeFree
    • 2 teammates
    • Live chat
    • Basic surveys
  • Essential$9/month
    • Unlimited chat
    • Help center
    • Automation
  • Startup$29/month
    • Video chat
    • Funnels
    • Priority support
  • Pro$79/month
    • White label
    • Advanced analytics
    • API access

Sinch

On request
  • Pay as you go$undefined/month
    • Published per-country and per-network rate card in USD, EUR and GBP
    • Registered US 10DLC traffic priced below standard US rates
    • Outbound PSTN voice priced by route

Which should you pick?

Choose Customerly if

  • You need live chat.
  • You want to start without paying.
  • You work on Web, Ios, Android.
  • You also want email marketing.
Customerly review

Choose Sinch if

  • You need published per-country rate card.
  • You work on Web, APIs, Java, Python, JavaScript, PHP, C#.
  • You also want global sms and rcs.
Sinch review

Questions people ask

Is Customerly or Sinch better?
Neither clearly leads. Customerly starts at Free and Sinch at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Customerly or Sinch?
Customerly has a free tier; the other does not. Paid plans start at Free for Customerly and On request for Sinch.
Does Customerly or Sinch run on more platforms?
Customerly runs on Web, Ios, Android. Sinch runs on Web, APIs, Java, Python, JavaScript, PHP, C#.
Can I use Customerly for free?
Yes. Customerly has a free tier, so you can try it without paying. Sinch starts at On request.
What is Customerly best used for?
Customerly is most often used for customer support, lead generation, email marketing, customer feedback. Of those, customer support and lead generation are not what Sinch is typically brought in for.
What can Customerly do that Sinch cannot?
Customerly covers Live chat, Email marketing, Customer surveys, Help center. Sinch covers Published per-country rate card, Global SMS and RCS, Voice and US termination, Verification.

Answered from the vendors’ own pages

Customerly: Where is Customerly's data stored?

All data is stored exclusively in the EU, providing GDPR compliance and data residency in European servers.

Source
Sinch: Does Sinch publish its prices?

Yes, unusually completely for a vendor of its size. It publishes a per-country and per-network rate card in US dollars, euros and sterling, with a stated price date, covering both messaging and voice.

Customerly: What messaging channels does Customerly support?

Customerly integrates live chat, email, WhatsApp, Facebook Messenger, Instagram DMs, and mobile apps into a single unified inbox for managing customer conversations.

Source
Sinch: Is MessageBird part of Sinch?

No. MessageBird, now trading as Bird, is a separate Amsterdam company and a direct competitor. It does not appear anywhere in Sinch's own published acquisition history.

Customerly: How much of customer support can Customerly automate?

Customerly's AI assistant (Aura) handles up to 60 percent of customer conversations automatically, with the platform designed to handle 71 percent of support volume through automation.

Source
Sinch: Can we see Sinch's financials before signing?

Yes. Sinch trades on the Nasdaq Stockholm Large Cap list under the symbol SINCH, so revenue, margins and retention are publicly reported.

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