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CRM · head to head

Apollo.io vs Salesflare

Apollo.io logo

Apollo.io

CRM

Revenue intelligence platform

From
Free
Rated
-
Full reviewWebsite
Salesflare logo

Salesflare

CRM

CRM that builds its own records from email, calendar and phone activity for B2B sales teams

From
$29/month
Rated
-
Full reviewWebsite

The short version

  • Only Apollo.io has a free tier, so it costs nothing to try first.
  • Each has a real cost: Apollo.io everything is metered in credits, and the free Starter plan runs on them too, so prospecting volume is capped rather than the feature set; Salesflare enterprise carries a five seat minimum, so its 99 dollar per user headline is really a 495 dollar monthly floor, and a three person team wanting the training and migration that tier includes still pays for five.
  • They diverge on capability: Apollo.io covers Contact database, Salesflare covers Automated data entry.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Apollo.io and Salesflare actually diverge.

Attributes where Apollo.io and Salesflare differ
AttributeApollo.ioSalesflare
Starting priceFree$29/month
Pricing modelsubscriptionPer user per month
Free tierYesNo
PlatformsWebWeb, iOS, Android
Founded2020Unknown

Identical on both: user rating (Not yet rated), category (CRM).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Apollo.io

  • Contact database
  • Email finder
  • Lead search
  • Automation
  • Engagement tracking
  • Reporting
  • Salesforce
  • HubSpot

Only in Salesflare

  • Automated data entry
  • Email and site tracking
  • Gmail and Outlook sidebars
  • LinkedIn sidebar
  • Email workflows
  • Lead credits
  • Custom dashboards
  • Permissions

What people use each for

The jobs each tool is most often brought in to do.

Apollo.io

  • Sales prospecting and lead generationnot Salesflare
  • Contact database management for sales teamsnot Salesflare
  • Email outreach and workflow automationnot Salesflare

Salesflare

  • A ten person B2B agency whose previous CRM failed because nobody updated it and who need records created from email traffic automaticallynot Apollo.io
  • A consultancy that sells over long email threads and wants full account timelines without reps logging anythingnot Apollo.io
  • A founder-led sales team working mainly from Gmail and LinkedIn who will not switch to a separate CRM interfacenot Apollo.io
  • A team that needs email sequences and pipeline in one tool rather than a CRM plus a separate outreach productnot Apollo.io

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Apollo.io

  • Everything is metered in credits, and the free Starter plan runs on them too, so prospecting volume is capped rather than the feature set
  • Plans described as unlimited are capped in the fair use policy at 10,000 credits a month for non-paying accounts
  • Connecting a mailbox that is not Gmail or Microsoft requires a paid plan
  • How many records can be selected at once varies by tier
  • Running out of credits means buying more rather than waiting for a reset

Salesflare

  • Enterprise carries a five seat minimum, so its 99 dollar per user headline is really a 495 dollar monthly floor, and a three person team wanting the training and migration that tier includes still pays for five.
  • Lead enrichment credits are metered and Growth includes only five a month, so any prospecting workflow effectively requires Pro or a credit top-up, priced from 39 dollars for two hundred and fifty.
  • The automation depends on connected mailboxes and calendars, so deals worked over phone, WhatsApp or in person leave large gaps in the timeline the product is meant to fill.
  • Email workflows, permissions and custom dashboards are all withheld from the entry Growth tier, which means most teams that evaluate on the 29 dollar price actually buy at 49 dollars.
  • It is built for B2B pipelines with named accounts and has little to offer high-volume B2C sales, field service dispatch or any process that is not a small number of relationship-led opportunities.

Pricing, plan by plan

Apollo.io

Free
  • FreeFree
    • Basic contact search
    • Limited searches
  • Starter$49/month
    • Everything in Free
    • Advanced search
    • Email finder
  • Professional$149/month
    • Everything in Starter
    • Automation
    • Advanced analytics

Salesflare

$29/month
  • Growth$29/month
    • Billed annually, 39 USD on monthly billing
    • Automated CRM data entry from email and calendar
    • Email and website visit tracking
  • Pro$49/month
    • Billed annually, 64 USD on monthly billing
    • Everything in Growth
    • Multi-email workflow sequences
  • Enterprise$99/month
    • Billed annually, 124 USD on monthly billing
    • Minimum five seats, so a floor of 495 USD per month
    • Dedicated account manager

Which should you pick?

Choose Apollo.io if

  • You need contact database.
  • You want to start without paying.
  • You also want email finder.
Apollo.io review

Choose Salesflare if

  • You need automated data entry.
  • You work on Web, iOS, Android.
  • You also want email and site tracking.
Salesflare review

Questions people ask

Is Apollo.io or Salesflare better?
Neither clearly leads. Apollo.io starts at Free and Salesflare at $29/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Apollo.io or Salesflare?
Apollo.io has a free tier; the other does not. Paid plans start at Free for Apollo.io and $29/month for Salesflare.
Does Apollo.io or Salesflare run on more platforms?
Apollo.io runs on Web. Salesflare runs on Web, iOS, Android.
Can I use Apollo.io for free?
Yes. Apollo.io has a free tier, so you can try it without paying. Salesflare starts at $29/month.
What is Apollo.io best used for?
Apollo.io is most often used for sales prospecting and lead generation, contact database management for sales teams, email outreach and workflow automation. Of those, sales prospecting and lead generation and contact database management for sales teams are not what Salesflare is typically brought in for.
What can Apollo.io do that Salesflare cannot?
Apollo.io covers Contact database, Email finder, Lead search, Automation. Salesflare covers Automated data entry, Email and site tracking, Gmail and Outlook sidebars, LinkedIn sidebar.

Answered from the vendors’ own pages

Apollo.io: Does Apollo offer a free plan?

Yes, Apollo offers a Starter plan that is free forever and includes unlimited email addresses for contacts. Gmail and Microsoft email account linking are available on the free plan with limited third-party email account linking.

Source
Salesflare: How much is Salesflare?

Growth is 29 USD, Pro 49 USD and Enterprise 99 USD per user per month on annual billing. Monthly billing is 39, 64 and 124 USD.

Apollo.io: How does Apollo's credit system work?

Apollo uses a credit-based system for exporting contact data outside the platform. Free and non-paying accounts have a monthly credit limit of 10,000 credits. Paid accounts receive limits based on their plan pricing, calculated as the lesser of annual commit divided by $0.025 or 1 million credits annually.

Source
Salesflare: Is there a seat minimum?

Yes, on Enterprise. It requires five seats, giving a minimum spend of 495 USD per month.

Apollo.io: How much do trial plans cost on Apollo?

Apollo trial plans include 50 credits and 5 mobile credits to test paid features at no charge. Trial versions do not support non-Gmail/Microsoft email account linking. Upgrades take effect immediately while downgrades take effect at the end of the billing cycle.

Source
Salesflare: What does automated data entry actually cover?

Contact and company details, email threads, meetings and calls from connected mailboxes and calendars, assembled into account timelines without manual record creation.

Salesflare: Are there contracts?

No. There is no contract and you can cancel at any time, with a thirty day trial requiring no card.

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Related pages

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