Marketing · head to head
Whatagraph vs Wrike
The short version
- Each has a real cost: Whatagraph the entry Max plan starts at 699 EUR per month and is billed annually, with no monthly billing option shown; Wrike seats are sold in blocks rather than singly: groups of 5 up to 30 seats, groups of 10 up to 100, and groups of 25 above that, so adding one person can mean paying for five
- They diverge on capability: Whatagraph covers Automated reporting, Wrike covers Interactive Gantt charts.
- Prices and features above were last checked on 30 August 2026.
Where they differ
Only the attributes on which Whatagraph and Wrike actually diverge.
| Attribute | Whatagraph | Wrike |
|---|---|---|
| Pricing model | subscription | Unknown |
| Platforms | Web, Mobile, Api | Web, iOS, Android, Windows, macOS, Linux |
| Founded | 2016 | 2006 |
Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Marketing).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Whatagraph
- Automated reporting
- Multi-channel integration
- Custom dashboards
- Data visualization
- PDF reports
- Real-time updates
- Historical tracking
- Anomaly detection
Only in Wrike
- Interactive Gantt charts
- Real-time collaboration
- Custom workflows
- Resource management
- Time tracking
- Proofing tools
- Performance reports
- Mobile apps
What people use each for
The jobs each tool is most often brought in to do.
Whatagraph
- Automated client marketing reports for agenciesnot Wrike
- Blending data from multiple ad platforms into one dashboardnot Wrike
- White-labelled reporting under an agency's own brandingnot Wrike
Wrike
- Marketing campaignsnot Whatagraph
- Creative projectsnot Whatagraph
- Product developmentnot Whatagraph
- Professional servicesnot Whatagraph
- Event managementnot Whatagraph
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Whatagraph
- The entry Max plan starts at 699 EUR per month and is billed annually, with no monthly billing option shown
- Only two plans exist and the Prime plan is custom priced with no published rate
- Public API access, transfer to BigQuery and Looker, a custom report domain and premium integrations all require the Prime plan
- Data sources are metered as credits at 1 credit per connected data account, so each additional ad account consumes quota
- Extra credits can be bought only up to the next plan threshold, after which an upgrade is required
- Moving to either the Max or Prime plan requires booking a call with sales rather than self-serve upgrade
- The free trial is 14 days
Wrike
- Seats are sold in blocks rather than singly: groups of 5 up to 30 seats, groups of 10 up to 100, and groups of 25 above that, so adding one person can mean paying for five
- The Team plan is limited to 2 to 15 users and Business to 5 to 200
- Business and above are annual subscriptions only
- Pinnacle and Apex pricing is not published
- AI actions are rationed by tier rather than unlimited
Pricing, plan by plan
Whatagraph
Free- FreeFree
- Up to 3 data sources
- Basic dashboards
- Daily updates
- Starter$99/month
- Up to 10 data sources
- Advanced dashboards
- Hourly updates
- Professional$299/month
- Unlimited data sources
- Real-time updates
- White-label
Wrike
Free- FreeFree
- Team$10/month
- Per user
- Gantt charts
- AI included
- Business$25/month
- Per user
- Pinnacle$undefined/month
Which should you pick?
Choose Whatagraph if
- You need automated reporting.
- You want to start without paying.
- You work on Web, Mobile, Api.
- You also want multi-channel integration.
Choose Wrike if
- You need interactive gantt charts.
- You want to start without paying.
- You work on Web, iOS, Android, Windows, macOS, Linux.
- You also want real-time collaboration.
Questions people ask
- Is Whatagraph or Wrike better?
- Neither clearly leads. Whatagraph starts at Free and Wrike at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Whatagraph or Wrike?
- Whatagraph starts at Free and Wrike at Free.
- Does Whatagraph or Wrike run on more platforms?
- Whatagraph runs on Web, Mobile, Api. Wrike runs on Web, iOS, Android, Windows, macOS, Linux.
- Can I use Whatagraph for free?
- Both have a free tier, so you can try either at no cost before committing.
- What is Whatagraph best used for?
- Whatagraph is most often used for automated client marketing reports for agencies, blending data from multiple ad platforms into one dashboard, white-labelled reporting under an agency's own branding. Of those, automated client marketing reports for agencies and blending data from multiple ad platforms into one dashboard are not what Wrike is typically brought in for.
- What can Whatagraph do that Wrike cannot?
- Whatagraph covers Automated reporting, Multi-channel integration, Custom dashboards, Data visualization. Wrike covers Interactive Gantt charts, Real-time collaboration, Custom workflows, Resource management.
Answered from the vendors’ own pages
Whatagraph: What is the starting price for Whatagraph's Max plan?
The Max plan starts at 699 euros per month when billed annually.
SourceWrike: Are Gantt charts included in all plans?
Gantt charts are available in the Team plan ($10/user/month) and higher. The free plan has limited project visualization.
SourceWhatagraph: Do Whatagraph plans limit the number of users or reports?
No, both the Max and Prime plans include unlimited users and unlimited reports.
SourceWrike: Is AI included in the pricing?
Yes. As of January 2026, Wrike includes AI Agents and AI Priority Inbox in all plans at no extra cost, a major differentiator from competitors charging $20-40/user/month for AI.
SourceWhatagraph: What is a 'source credit' in Whatagraph pricing?
One source credit equals one connected data account. The Max plan starts with 50 source credits, and the Prime plan includes a custom amount based on needs.
SourceWhatagraph: What's included in both Whatagraph plans?
Both Max and Prime plans include Whatagraph IQ with automated report creation, live chat support, EU data center access, and version history.
SourceRelated pages
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