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Marketing · head to head

Leadpages vs Whatagraph

Leadpages logo

Leadpages

Marketing

AI-powered landing page builder with lead capture and A/B testing.

From
Free
Rated
-
Whatagraph logo

Whatagraph

Marketing

Automated marketing reporting and analytics

From
Free
Rated
-

The short version

  • Each has a real cost: Leadpages hTML Pub tiers (Starter to Business, $10–$49/month) limited to 5–50 pages without optimisation features; Whatagraph the entry Max plan starts at 699 EUR per month and is billed annually, with no monthly billing option shown
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Leadpages and Whatagraph actually diverge.

Attributes where Leadpages and Whatagraph differ
AttributeLeadpagesWhatagraph
FoundedUnknown2016

Identical on both: starting price (Free), pricing model (subscription), free tier (Yes), platforms (Web, Mobile, API), user rating (Not yet rated), category (Marketing).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Leadpages

Nothing recorded that Whatagraph does not also cover.

Only in Whatagraph

  • Automated reporting
  • Multi-channel integration
  • Custom dashboards
  • Data visualization
  • PDF reports
  • Real-time updates
  • Historical tracking
  • Anomaly detection

What people use each for

The jobs each tool is most often brought in to do.

Leadpages

  • Small business owners and entrepreneurs seeking budget-friendly landing page creationnot Whatagraph
  • Agencies and freelancers managing multiple client campaigns with AI-assisted page generationnot Whatagraph
  • SaaS companies optimising customer acquisition with A/B testing and Smart Trafficnot Whatagraph
  • E-commerce businesses running promotional campaigns with Stripe checkout integrationnot Whatagraph
  • Sales teams requiring lead enrichment and automated lead qualification via Lead Agent AInot Whatagraph

Whatagraph

  • Automated client marketing reports for agenciesnot Leadpages
  • Blending data from multiple ad platforms into one dashboardnot Leadpages
  • White-labelled reporting under an agency's own brandingnot Leadpages

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Leadpages

  • HTML Pub tiers (Starter to Business, $10–$49/month) limited to 5–50 pages without optimisation features
  • Full optimisation features (A/B testing, Smart Traffic, heatmaps) only available in Grow tier ($99/month) and above
  • AI credits vary by plan, with Starter limited to 4,000 credits (insufficient for heavy AI usage)
  • All plans include unlimited traffic, but AI credit limitations may restrict heavy use of page generation features
  • 20% savings only apply with annual billing; monthly billing charges full price

Whatagraph

  • The entry Max plan starts at 699 EUR per month and is billed annually, with no monthly billing option shown
  • Only two plans exist and the Prime plan is custom priced with no published rate
  • Public API access, transfer to BigQuery and Looker, a custom report domain and premium integrations all require the Prime plan
  • Data sources are metered as credits at 1 credit per connected data account, so each additional ad account consumes quota
  • Extra credits can be bought only up to the next plan threshold, after which an upgrade is required
  • Moving to either the Max or Prime plan requires booking a call with sales rather than self-serve upgrade
  • The free trial is 14 days

Pricing, plan by plan

Leadpages

Free
  • HTML Pub - Starter$10/month
    • 5 pages
    • 1 custom domain
    • 4,000 AI credits
  • HTML Pub - Pro$29/month
    • 25 pages
    • 1 custom domain
    • 5 GB storage
  • HTML Pub - Business$49/month
    • 50 pages
    • 2 custom domains
    • 2 blogs
  • Leadpages - Grow$99/month
    • Unlimited pages
    • 4 custom domains
    • Manual A/B testing

Whatagraph

Free
  • FreeFree
    • Up to 3 data sources
    • Basic dashboards
    • Daily updates
  • Starter$99/month
    • Up to 10 data sources
    • Advanced dashboards
    • Hourly updates
  • Professional$299/month
    • Unlimited data sources
    • Real-time updates
    • White-label

Which should you pick?

Choose Leadpages if

  • You want to start without paying.
  • You work on Web, Mobile, API.

Choose Whatagraph if

  • You need automated reporting.
  • You want to start without paying.
  • You work on Web, Mobile, Api.
  • You also want multi-channel integration.

Questions people ask

Is Leadpages or Whatagraph better?
Neither clearly leads. Leadpages starts at Free and Whatagraph at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Leadpages or Whatagraph?
Leadpages starts at Free and Whatagraph at Free.
Does Leadpages or Whatagraph run on more platforms?
Leadpages runs on Web, Mobile, API. Whatagraph runs on Web, Mobile, Api.
Can I use Leadpages for free?
Both have a free tier, so you can try either at no cost before committing.
What is Leadpages best used for?
Leadpages is most often used for small business owners and entrepreneurs seeking budget-friendly landing page creation, agencies and freelancers managing multiple client campaigns with ai-assisted page generation, saas companies optimising customer acquisition with a/b testing and smart traffic, e-commerce businesses running promotional campaigns with stripe checkout integration. Of those, small business owners and entrepreneurs seeking budget-friendly landing page creation and agencies and freelancers managing multiple client campaigns with ai-assisted page generation are not what Whatagraph is typically brought in for.
What can Leadpages do that Whatagraph cannot?
Whatagraph covers Automated reporting, Multi-channel integration, Custom dashboards, Data visualization.

Answered from the vendors’ own pages

Leadpages: How quickly can I create a landing page with Leadpages?

Leadpages' AI engine generates a complete landing page in approximately 60 seconds based on your description. You can then customise it using the drag-and-drop editor.

Source
Whatagraph: What is the starting price for Whatagraph's Max plan?

The Max plan starts at 699 euros per month when billed annually.

Source
Leadpages: Does Leadpages include unlimited traffic?

Yes. All Leadpages plans include unlimited traffic with no overage fees.

Source
Whatagraph: Do Whatagraph plans limit the number of users or reports?

No, both the Max and Prime plans include unlimited users and unlimited reports.

Source
Leadpages: What is Lead Agent?

Lead Agent is an AI sales assistant that qualifies and routes leads automatically based on criteria you define, reducing manual lead qualification work.

Source
Whatagraph: What is a 'source credit' in Whatagraph pricing?

One source credit equals one connected data account. The Max plan starts with 50 source credits, and the Prime plan includes a custom amount based on needs.

Source
Whatagraph: What's included in both Whatagraph plans?

Both Max and Prime plans include Whatagraph IQ with automated report creation, live chat support, EU data center access, and version history.

Source
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