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Travel · head to head

TrustYou vs Uplisting

TrustYou logo

TrustYou

Travel

Guest review aggregation, survey and reputation analytics for hotels

From
On request
Rated
-
Full reviewWebsite
Uplisting logo

Uplisting

Travel

Short-term rental management with a flat per-property price and no percentage of revenue

From
$100/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: TrustYou pricing is not published at any tier, so a single hotel cannot compare it against cheaper reputation tools without entering a sales process.; Uplisting the 100 US dollar monthly minimum means an owner with one or two properties pays roughly fifty dollars per unit, five times the effective rate a twenty-unit manager pays.
  • They diverge on capability: TrustYou covers Review aggregation, Uplisting covers Channel sync.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which TrustYou and Uplisting actually diverge.

Attributes where TrustYou and Uplisting differ
AttributeTrustYouUplisting
Starting priceOn request$100/month
Pricing modelquotePer property per month
PlatformsWebWeb, iOS, Android

Identical on both: free tier (No), user rating (Not yet rated), category (Travel).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in TrustYou

  • Review aggregation
  • Semantic analysis
  • Competitor benchmarking
  • Guest surveys
  • Review response tooling
  • Score syndication
  • Multi-property reporting
  • Customer data profiles

Only in Uplisting

  • Channel sync
  • Direct booking site
  • Automated messaging
  • Cleaning and team management
  • Guest verification
  • Smart lock codes
  • Unified inbox
  • Multi-unit handling

What people use each for

The jobs each tool is most often brought in to do.

TrustYou

  • A group quality director tracking which operational category drives score decline across thirty hotelsnot Uplisting
  • An independent hotel putting verified review content on its own booking page to compete with OTA social proofnot Uplisting
  • A property running post-stay surveys in several languages and analysing them together with public reviewsnot Uplisting
  • A chain standardising review response so individual general managers are not writing replies ad hocnot Uplisting

Uplisting

  • A manager with fifteen city apartments who wants fixed software cost rather than a percentage of high nightly ratesnot TrustYou
  • An operator burned by double bookings across Airbnb and Booking.com wanting hard sync protectionnot TrustYou
  • A team coordinating cleaners across same-day turnovers with automated task assignmentnot TrustYou
  • A host issuing smart lock codes automatically instead of arranging key handoversnot TrustYou

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

TrustYou

  • Pricing is not published at any tier, so a single hotel cannot compare it against cheaper reputation tools without entering a sales process.
  • Review syncing is not instant, and delays between a review appearing publicly and appearing in the dashboard undermine the case for using it as an operational alert system.
  • Reporting is inflexible next to a general analytics tool, and groups that want a custom cut of the data often export it rather than build the view inside TrustYou.
  • The newer customer data platform modules overlap heavily with functionality in modern property management systems and hotel CRMs, so buyers risk paying twice for guest profile unification.
  • Much of the underlying review data is now retrievable free through Google Business Profile and OTA extranets, which makes the value proposition rest entirely on analysis and workflow rather than access.

Uplisting

  • The 100 US dollar monthly minimum means an owner with one or two properties pays roughly fifty dollars per unit, five times the effective rate a twenty-unit manager pays.
  • Owner statements and trust accounting are effectively absent, so agencies that must report to and pay property owners need separate bookkeeping alongside it.
  • Payments are tied to Stripe for direct bookings, which limits operators in countries Stripe does not serve well or who want to keep an existing acquiring relationship.
  • Channel coverage is narrower than the larger platforms: Airbnb, Booking.com and Vrbo are solid but regional OTAs and wholesale distribution are not there.
  • Reporting is basic, with limited custom report building, so investors or multi-entity operators typically export data and analyse it elsewhere.

Pricing, plan by plan

TrustYou

On request
  • TrustYou platform$undefined/year
    • Quoted per property, scaling by portfolio size
    • Reputation, survey and customer data modules priced separately
    • No public rate card

Uplisting

$100/month
  • Pro$100/month
    • 100 USD monthly minimum
    • About 20 USD per property per month
    • Channel manager, direct booking site and automation included
  • Pro at scale (21 to 100 listings)$undefined/month
    • About 10 USD per additional listing beyond twenty
    • Same feature set
    • No revenue share
  • Pro above 100 listings$undefined/month
    • About 5 USD per additional listing beyond one hundred
    • Volume rate for larger portfolios
    • No revenue share

Which should you pick?

Choose TrustYou if

  • You need review aggregation.
  • You also want semantic analysis.
TrustYou review

Choose Uplisting if

  • You need channel sync.
  • You work on Web, iOS, Android.
  • You also want direct booking site.
Uplisting review

Questions people ask

Is TrustYou or Uplisting better?
Neither clearly leads. TrustYou starts at On request and Uplisting at $100/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, TrustYou or Uplisting?
TrustYou starts at On request and Uplisting at $100/month.
Does TrustYou or Uplisting run on more platforms?
TrustYou runs on Web. Uplisting runs on Web, iOS, Android.
What is TrustYou best used for?
TrustYou is most often used for a group quality director tracking which operational category drives score decline across thirty hotels, an independent hotel putting verified review content on its own booking page to compete with ota social proof, a property running post-stay surveys in several languages and analysing them together with public reviews, a chain standardising review response so individual general managers are not writing replies ad hoc. Of those, a group quality director tracking which operational category drives score decline across thirty hotels and an independent hotel putting verified review content on its own booking page to compete with ota social proof are not what Uplisting is typically brought in for.
What can TrustYou do that Uplisting cannot?
TrustYou covers Review aggregation, Semantic analysis, Competitor benchmarking, Guest surveys. Uplisting covers Channel sync, Direct booking site, Automated messaging, Cleaning and team management.

Answered from the vendors’ own pages

TrustYou: How much does TrustYou cost?

It is quoted. Historical directory listings mention entry figures around 75 US dollars a month for a small property, but the vendor does not publish a rate card and group pricing is negotiated.

Uplisting: Does Uplisting take a percentage of bookings?

No. It charges a flat monthly rate per property and takes no cut of reservation value, including on direct bookings.

TrustYou: Does it respond to reviews for me?

It drafts responses and publishes them back to source channels, but a human still approves them unless you configure otherwise.

Uplisting: What is the minimum I can spend?

One hundred US dollars a month, regardless of whether you have one property or five.

TrustYou: Is the score syndication worth it?

It is one of the more defensible parts of the product, because showing verified review content on a direct booking page counters the social proof advantage OTAs hold.

Uplisting: Does it do owner payouts and statements?

Not meaningfully. Managers who owe monthly statements to property owners generally run accounting separately or choose Hostaway or Guesty instead.

TrustYou: Do I need it if I use Google Business Profile?

Google gives you your own reviews free. TrustYou adds cross-source aggregation, competitor benchmarking and category-level sentiment, which is the part you are paying for.

Uplisting: Which channels connect?

Airbnb, Booking.com and Vrbo are the core two-way connections, plus its own direct booking site and Google Vacation Rentals.

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