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Surveys · head to head

Paperform vs Supermetrics

Paperform logo

Paperform

Surveys

Forms that feel like you

From
Free
Free plan
Yes
Supermetrics logo

Supermetrics

Marketing

Bring all your marketing data into one place

From
€49/month
Free plan
No

The short version

  • Only Paperform has a free tier, so it costs nothing to try first.
  • Each has a real cost: Paperform free plan limited to 30 submissions per month; Supermetrics every package includes only 1 core destination; sending the same data to a second destination is a paid extra
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Paperform and Supermetrics actually diverge.

Attributes where Paperform and Supermetrics differ
AttributePaperformSupermetrics
Starting priceFree€49/month
Pricing modelfreemiumsubscription
Free tierYesNo
PlatformsWebWeb, Google-sheets, Data-studio, Excel, Api
CategorySurveysMarketing
FoundedUnknown2010

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Paperform

Nothing recorded that Supermetrics does not also cover.

Only in Supermetrics

  • Multi-source data connectors
  • Real-time data sync
  • Custom dimensions
  • Data blending
  • Scheduled reports
  • API access
  • Data transformation
  • Visualization

What people use each for

The jobs each tool is most often brought in to do.

Paperform

  • Creating multi-step application forms with conditional field displaynot Supermetrics
  • Building payment collection forms for online invoicingnot Supermetrics
  • Setting up appointment scheduling with calendar integrationnot Supermetrics
  • Collecting customer signatures on contracts and agreementsnot Supermetrics

Supermetrics

  • Pulling marketing platform data into Google Sheets, Looker Studio, Excel or Power BInot Paperform
  • Loading advertising data into BigQuery or Snowflake for reportingnot Paperform
  • Automating recurring client marketing reports at an agencynot Paperform

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Paperform

  • Free plan limited to 30 submissions per month
  • Additional submissions beyond plan limits incur overage fees
  • Custom domains require additional $20 per month fee on Pro plan

Supermetrics

  • Every package includes only 1 core destination; sending the same data to a second destination is a paid extra
  • The Starter plan at 49 EUR per month billed monthly includes 1 user, 3 data sources and 3 accounts per data source
  • Data refreshes are weekly on Starter, daily on Growth and hourly on Pro; on-demand refreshes require Enterprise
  • Refresh scheduling on those tiers is stated for Google Sheets only
  • Snowflake and BigQuery data warehouse destinations require the Enterprise package
  • SAML SSO is Enterprise only; lower tiers get basic single sign-on
  • Data transformations, data residency and region control, multiple teams and Management API access are Enterprise only
  • Enterprise carries no published price and is quote only
  • The 20% saving is only available on yearly billing
  • AI credits are metered per plan at 4,000 monthly on Starter and 12,000 on Growth

Pricing, plan by plan

Paperform

Free
  • FreeFree
    • 1 user
    • 30 submissions per month
    • 5 payment submissions per month
  • Essentials$24/month
    • 1 user
    • 1,200 submissions per year
    • 240 payment submissions per year
  • Pro$49/month
    • 3 users
    • 12,000 submissions per year
    • 3,000 payment submissions per year
  • Business$99/month
    • 5 users plus $9 per additional user (up to 25)
    • 120,000 submissions per year
    • 30,000 payment submissions per year

Supermetrics

€49/month
  • Starter$49/month
    • 1 core destination
    • 3 data sources
    • 1 user
  • Growth$199/month
    • 1 core destination
    • 7 data sources
    • 2 users
  • Pro$499/month
    • 1 core destination
    • 10 data sources
    • 3 users

Which should you pick?

Choose Paperform if

  • You want to start without paying.

Choose Supermetrics if

  • You need multi-source data connectors.
  • You work on Web, Google-sheets, Data-studio, Excel, Api.
  • You also want real-time data sync.

Questions people ask

Is Paperform or Supermetrics better?
Neither clearly leads. Paperform starts at Free and Supermetrics at €49/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Paperform or Supermetrics?
Paperform has a free tier; the other does not. Paid plans start at Free for Paperform and €49/month for Supermetrics.
Does Paperform or Supermetrics run on more platforms?
Paperform runs on Web. Supermetrics runs on Web, Google-sheets, Data-studio, Excel, Api.
Can I use Paperform for free?
Yes. Paperform has a free tier, so you can try it without paying. Supermetrics starts at €49/month.
What is Paperform best used for?
Paperform is most often used for creating multi-step application forms with conditional field display, building payment collection forms for online invoicing, setting up appointment scheduling with calendar integration, collecting customer signatures on contracts and agreements. Of those, creating multi-step application forms with conditional field display and building payment collection forms for online invoicing are not what Supermetrics is typically brought in for.
What can Paperform do that Supermetrics cannot?
Supermetrics covers Multi-source data connectors, Real-time data sync, Custom dimensions, Data blending.

Answered from the vendors’ own pages

Paperform: Is there a free version of Paperform?

Yes, Paperform offers a free plan with 1 user, 30 submissions per month, and 100 MB storage at no cost.

Source
Supermetrics: How much does Supermetrics cost?

Supermetrics offers three subscription plans: Starter at EUR 49 per month, Growth at EUR 199 per month, and Pro at EUR 499 per month. Annual billing provides a 20% discount. Enterprise plans require a custom quote.

Source
Paperform: Does Paperform offer a free trial for paid plans?

Paperform offers a 7-day unrestricted trial for all paid plans without requiring a credit card.

Source
Supermetrics: Can I add extra users or data sources to my Supermetrics plan?

Yes, additional features are available for all plans. Additional users cost EUR 29 to EUR 124 per month depending on plan tier, and additional data sources cost EUR 29 to EUR 37 per month. Additional destinations and ad accounts also carry separate monthly fees.

Source
Paperform: What payment processing options does Paperform support?

All Paperform plans include payment processing via Stripe, Square, Braintree, or PayPal.

Source
Paperform: When does Paperform charge for custom domains?

Custom domains are available on the Pro and Business plans, with an additional $20 per month fee for this feature.

Source
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