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CRM · head to head

LeadSquared vs Ontraport

LeadSquared logo

LeadSquared

CRM

Indian marketing automation and CRM platform for lead management

From
$1200/year
Rated
-
Full reviewWebsite
Ontraport logo

Ontraport

CRM

All-in-one CRM and marketing automation

From
$24/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: LeadSquared marketing Pro limited to 100,000 emails monthly; Ontraport no plan name, monthly price, contact band, user count or email send limit is published on the pricing page
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which LeadSquared and Ontraport actually diverge.

Attributes where LeadSquared and Ontraport differ
AttributeLeadSquaredOntraport
Starting price$1200/year$24/month
FoundedUnknown2009

Identical on both: pricing model (subscription), free tier (No), platforms (Web), user rating (Not yet rated), category (CRM).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in LeadSquared

Nothing recorded that Ontraport does not also cover.

Only in Ontraport

  • Contact management
  • Sales pipeline
  • Email marketing
  • Marketing automation
  • Automation
  • Reporting
  • Landing pages
  • Zapier

What people use each for

The jobs each tool is most often brought in to do.

LeadSquared

  • Email marketing automationnot Ontraport
  • Marketing automation for agenciesnot Ontraport

Ontraport

  • CRM with marketing automation and campaign buildingnot LeadSquared
  • Managing contacts, pages and email sequences in one platformnot LeadSquared

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

LeadSquared

  • Marketing Pro limited to 100,000 emails monthly
  • Both plans capped at 2 users
  • Custom plans required for enterprise needs

Ontraport

  • No plan name, monthly price, contact band, user count or email send limit is published on the pricing page
  • Reaching a figure requires a trial signup or a sales conversation
  • The two months free saving requires annual billing

Pricing, plan by plan

LeadSquared

$1200/year
  • Marketing Pro$1200/year
    • List Segmentation
    • Social Media Connectors
    • 1,000 Chatbot/Converse sessions
  • Marketing Super$2000/year
    • All Pro features
    • Website Event Tracking
    • 2,000 Chatbot/Converse sessions

Ontraport

$24/month
  • Plus$24/month
    • Contact management
    • Email marketing
  • Pro$79/month
    • Everything in Plus
    • Automation
    • CRM
  • Pro+$149/month
    • Everything in Pro
    • Advanced features
    • API access

Which should you pick?

Choose LeadSquared if

Nothing in the data separates LeadSquared from Ontraport on the points above - pick on price and on how each one feels to use.

LeadSquared review

Choose Ontraport if

  • You need contact management.
  • You also want sales pipeline.
Ontraport review

Questions people ask

Is LeadSquared or Ontraport better?
Neither clearly leads. LeadSquared starts at $1200/year and Ontraport at $24/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, LeadSquared or Ontraport?
LeadSquared starts at $1200/year and Ontraport at $24/month.
Does LeadSquared or Ontraport run on more platforms?
Both run on Web, so platform support will not decide this one for you.
What is LeadSquared best used for?
LeadSquared is most often used for email marketing automation, marketing automation for agencies. Of those, email marketing automation and marketing automation for agencies are not what Ontraport is typically brought in for.
What can LeadSquared do that Ontraport cannot?
Ontraport covers Contact management, Sales pipeline, Email marketing, Marketing automation.

Answered from the vendors’ own pages

LeadSquared: How much does LeadSquared cost?

LeadSquared pricing starts at $1,200 per year for the Marketing Pro plan and $2,000 per year for the Marketing Super plan. Custom plans are available upon request.

Source
Ontraport: How much does Ontraport cost?

Ontraport does not publish specific pricing online. The company offers a 14-day free trial with no credit card required, and users must contact sales or start a trial to learn pricing details.

Source
LeadSquared: What is the difference between Marketing Pro and Super plans?

Marketing Super adds Website Event Tracking, doubles chatbot sessions (2,000 vs 1,000), increases email inclusions to 250,000/month (vs 100,000), and adds Advanced workflow automation. Storage increases from 2GB to 10GB and reports capacity doubles to 50.

Source
Ontraport: What payment options does Ontraport offer?

Ontraport offers flexible subscription options with monthly or annual billing available. Annual subscriptions include two months free compared to monthly rates.

Source
LeadSquared: How many users can I add to each plan?

Both Marketing Pro and Super plans include 2 users. Unlimited contacts are supported on both tiers.

Source
Ontraport: Are there long-term contracts required?

Ontraport emphasizes month-to-month commitment availability with no long-term contracts required. Users can upgrade or downgrade plans as needed.

Source
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