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Influencer Marketing · head to head

Klear vs Upfluence

Klear logo

Klear

Influencer Marketing

Influencer marketing made simple

From
On request
Rated
-
Full reviewWebsite
Upfluence logo

Upfluence

Influencer Marketing

Turn your customers into brand ambassadors

From
$478/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Klear no pricing is published for any of the four tiers; Upfluence no published pricing rates; custom quotes required
  • They diverge on capability: Klear covers AI-powered discovery, Upfluence covers Influencer discovery.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Klear and Upfluence actually diverge.

Attributes where Klear and Upfluence differ
AttributeKlearUpfluence
Starting priceOn request$478/month
PlatformsWeb, ApiWeb, Chrome-extension, Api
Founded20122013

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated), category (Influencer Marketing).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Klear

  • AI-powered discovery
  • Demographic analysis
  • Campaign management
  • Influencer CRM
  • Social listening
  • Competitor tracking
  • Reporting
  • Meltwater

Only in Upfluence

  • Influencer discovery
  • Customer identification
  • Affiliate management
  • Promo code tracking
  • Campaign automation
  • Social commerce
  • Email outreach
  • Shopify

Both cover

  • Performance analytics
  • Instagram
  • TikTok
  • YouTube
  • GDPR
  • SOC2
  • Data encryption
  • Cloud deployment

What people use each for

The jobs each tool is most often brought in to do.

Klear

  • Influencer marketing platformnot Upfluence
  • Social media monitoringnot Upfluence
  • Influencer discovery and outreachnot Upfluence

Upfluence

  • Influencer marketing campaign management and discoverynot Klear
  • Creator program scaling with ROI trackingnot Klear
  • End-to-end automated influencer payouts and compliancenot Klear
  • Brands and agencies managing influencer relationships at scalenot Klear

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Klear

  • No pricing is published for any of the four tiers
  • Most agreements carry a minimum contract length of 12 months
  • Cost depends on sources monitored, data volume, user count, integrations and onboarding, so several negotiated variables set the price
  • Every quote is individually tailored rather than listed

Upfluence

  • No published pricing rates; custom quotes required
  • Minimum 12-month contract term enforced
  • Pricing varies significantly based on modules selected (Find, Scale, Autopilot) and team size

Pricing, plan by plan

Klear

On request
  • Starter$undefined/month
    • Influencer discovery
    • Basic filters
    • Campaign tracking
  • Professional$undefined/month
    • Advanced search
    • Audience demographics
    • Performance analytics
  • Enterprise$undefined/month
    • Meltwater integration
    • Custom solutions
    • API access

Upfluence

$478/month
  • Growth$478/month
    • Influencer discovery
    • Basic CRM
    • Campaign management
  • Scale$1078/month
    • E-commerce integrations
    • Affiliate tracking
    • Promo codes
  • Enterprise$undefined/month
    • Custom solutions
    • API access
    • White-label options

Which should you pick?

Choose Klear if

  • You need ai-powered discovery.
  • You work on Web, Api.
  • You also want demographic analysis.
Klear review

Choose Upfluence if

  • You need influencer discovery.
  • You work on Web, Chrome-extension, Api.
  • You also want customer identification.
Upfluence review

Questions people ask

Is Klear or Upfluence better?
Neither clearly leads. Klear starts at On request and Upfluence at $478/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Klear or Upfluence?
Klear starts at On request and Upfluence at $478/month.
Does Klear or Upfluence run on more platforms?
Klear runs on Web, Api. Upfluence runs on Web, Chrome-extension, Api.
What is Klear best used for?
Klear is most often used for influencer marketing platform, social media monitoring, influencer discovery and outreach. Of those, influencer marketing platform and social media monitoring are not what Upfluence is typically brought in for.
What can Klear do that Upfluence cannot?
Klear covers AI-powered discovery, Demographic analysis, Campaign management, Influencer CRM. Upfluence covers Influencer discovery, Customer identification, Affiliate management, Promo code tracking. Both handle Performance analytics, Instagram, TikTok, YouTube.

Answered from the vendors’ own pages

Klear: What is Klear's current pricing model?

Klear is now part of Meltwater's influencer marketing suite. Pricing is tailored rather than one-size-fits-all, based on monitoring scope, data volume, user count, and support needs.

Source
Upfluence: How much does Upfluence cost?

Upfluence pricing is custom-quoted based on the modules selected (Find, Scale, or Autopilot), team size, and program volume. No standard pricing tiers are published; vendors direct inquiries to book a demo for personalized quotes.

Source
Klear: How does Meltwater/Klear pricing work?

Meltwater offers Starter, Pro, Enterprise, and Agency plans with customized pricing. Annual contracts with 12-month minimum are standard. Implementation fees may apply.

Source
Upfluence: What is Upfluence's pricing model?

Upfluence uses a custom platform fee model with no percentage taken from creator-driven sales. Pricing is modular based on selected features (creator discovery, campaign management, automation), with 12-month minimum contract terms for annual plans.

Source
Klear: Does Klear/Meltwater offer free trials?

Meltwater does not offer self-serve free trials. Expert-guided demos are provided at no cost upon request.

Source
Upfluence: Does Upfluence charge setup fees or have a free trial?

Upfluence offers no mandatory setup fees with free self-serve onboarding included. A free trial is available after an initial consultation, and all plans include a dedicated account manager.

Source
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