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Influencer Marketing · head to head

Klear vs Upfluence

Klear logo

Klear

Influencer Marketing

Influencer marketing made simple

From
On request
Rated
-
Full reviewWebsite
Upfluence logo

Upfluence

Influencer Marketing

Turn your customers into brand ambassadors

From
$478/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Klear no pricing is published for any of the four tiers; Upfluence pricing is by custom quote only, with no rate, no entry price and no seat cost published
  • They diverge on capability: Klear covers AI-powered discovery, Upfluence covers Influencer discovery.

Where they differ

Only the attributes on which Klear and Upfluence actually diverge.

Attributes where Klear and Upfluence differ
AttributeKlearUpfluence
Starting priceOn request$478/month
PlatformsWeb, ApiWeb, Chrome-extension, Api
Founded20122013

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated), category (Influencer Marketing).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Klear

  • AI-powered discovery
  • Demographic analysis
  • Campaign management
  • Influencer CRM
  • Social listening
  • Competitor tracking
  • Reporting
  • Meltwater

Only in Upfluence

  • Influencer discovery
  • Customer identification
  • Affiliate management
  • Promo code tracking
  • Campaign automation
  • Social commerce
  • Email outreach
  • Shopify

Both cover

  • Performance analytics
  • Instagram
  • TikTok
  • YouTube
  • GDPR
  • SOC2
  • Data encryption
  • Cloud deployment

What people use each for

The jobs each tool is most often brought in to do.

Klear

  • Finding and vetting influencers with audience analyticsnot Upfluence
  • Managing influencer campaigns and measuring their reachnot Upfluence

Upfluence

  • Finding creators across a large influencer databasenot Klear
  • Running creator campaigns tied to an ecommerce storenot Klear
  • Automating creator payments and affiliate trackingnot Klear

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Klear

  • No pricing is published for any of the four tiers
  • Most agreements carry a minimum contract length of 12 months
  • Cost depends on sources monitored, data volume, user count, integrations and onboarding, so several negotiated variables set the price
  • Every quote is individually tailored rather than listed

Upfluence

  • Pricing is by custom quote only, with no rate, no entry price and no seat cost published
  • Annual contracts carry a 12 month minimum commitment
  • A free trial is only offered after an initial consultation call with sales

Pricing, plan by plan

Klear

On request
  • Starter$undefined/month
    • Influencer discovery
    • Basic filters
    • Campaign tracking
  • Professional$undefined/month
    • Advanced search
    • Audience demographics
    • Performance analytics
  • Enterprise$undefined/month
    • Meltwater integration
    • Custom solutions
    • API access

Upfluence

$478/month
  • Growth$478/month
    • Influencer discovery
    • Basic CRM
    • Campaign management
  • Scale$1078/month
    • E-commerce integrations
    • Affiliate tracking
    • Promo codes
  • Enterprise$undefined/month
    • Custom solutions
    • API access
    • White-label options

Which should you pick?

Choose Klear if

  • You need ai-powered discovery.
  • You work on Web, Api.
  • You also want demographic analysis.
Klear review

Choose Upfluence if

  • You need influencer discovery.
  • You work on Web, Chrome-extension, Api.
  • You also want customer identification.
Upfluence review

Questions people ask

Is Klear or Upfluence better?
Neither clearly leads. Klear starts at On request and Upfluence at $478/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Klear or Upfluence?
Klear starts at On request and Upfluence at $478/month.
Does Klear or Upfluence run on more platforms?
Klear runs on Web, Api. Upfluence runs on Web, Chrome-extension, Api.
What is Klear best used for?
Klear is most often used for finding and vetting influencers with audience analytics, managing influencer campaigns and measuring their reach. Of those, finding and vetting influencers with audience analytics and managing influencer campaigns and measuring their reach are not what Upfluence is typically brought in for.
What can Klear do that Upfluence cannot?
Klear covers AI-powered discovery, Demographic analysis, Campaign management, Influencer CRM. Upfluence covers Influencer discovery, Customer identification, Affiliate management, Promo code tracking. Both handle Performance analytics, Instagram, TikTok, YouTube.
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