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Influencer Marketing · head to head

Klear vs Socialyte

Klear logo

Klear

Influencer Marketing

Influencer marketing made simple

From
On request
Rated
-
Socialyte logo

Socialyte

Influencer Marketing

Social media intelligence and influencer insights platform

From
$349/month
Rated
-

The short version

  • Each has a real cost: Klear no pricing is published for any of the four tiers; Socialyte socialyte has been absorbed into Obviously (obvious.ly), a full-service influencer marketing agency; socialyte.co 301-redirects to obvious.ly from the vendor's own domain, and the successor's own site publishes no self-serve pricing, only agency contact.
  • They diverge on capability: Klear covers AI-powered discovery, Socialyte covers Influencer tracking.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Klear and Socialyte actually diverge.

Attributes where Klear and Socialyte differ
AttributeKlearSocialyte
Starting priceOn request$349/month
PlatformsWeb, ApiWeb
Founded20122018

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated), category (Influencer Marketing).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Klear

  • AI-powered discovery
  • Demographic analysis
  • Campaign management
  • Performance analytics
  • Influencer CRM
  • Competitor tracking
  • Reporting
  • Meltwater

Only in Socialyte

  • Influencer tracking
  • Audience sentiment analysis
  • Competitive intelligence
  • Trend identification
  • Custom reporting
  • Earned media valuation
  • LinkedIn
  • Web support

Both cover

  • Social listening
  • Instagram
  • TikTok
  • YouTube
  • Twitter
  • Facebook
  • GDPR
  • SOC2
  • Data encryption
  • Cloud deployment

What people use each for

The jobs each tool is most often brought in to do.

Klear

  • Influencer marketing platformnot Socialyte
  • Social media monitoringnot Socialyte
  • Influencer discovery and outreachnot Socialyte

Socialyte

  • Social listeningnot Klear
  • Influencer trackingnot Klear
  • Competitive analysisnot Klear

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Klear

  • No pricing is published for any of the four tiers
  • Most agreements carry a minimum contract length of 12 months
  • Cost depends on sources monitored, data volume, user count, integrations and onboarding, so several negotiated variables set the price
  • Every quote is individually tailored rather than listed

Socialyte

  • Socialyte has been absorbed into Obviously (obvious.ly), a full-service influencer marketing agency; socialyte.co 301-redirects to obvious.ly from the vendor's own domain, and the successor's own site publishes no self-serve pricing, only agency contact.

Pricing, plan by plan

Klear

On request
  • Starter$undefined/month
    • Influencer discovery
    • Basic filters
    • Campaign tracking
  • Professional$undefined/month
    • Advanced search
    • Audience demographics
    • Performance analytics
  • Enterprise$undefined/month
    • Meltwater integration
    • Custom solutions
    • API access

Socialyte

$349/month
  • Insights$349/month
    • Social listening
    • Influencer tracking
    • Audience analysis
  • Intelligence$749/month
    • Advanced listening
    • Competitive intelligence
    • Sentiment analysis

Which should you pick?

Choose Klear if

  • You need ai-powered discovery.
  • You work on Web, Api.
  • You also want demographic analysis.

Choose Socialyte if

  • You need influencer tracking.
  • You also want audience sentiment analysis.

Questions people ask

Is Klear or Socialyte better?
Neither clearly leads. Klear starts at On request and Socialyte at $349/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Klear or Socialyte?
Klear starts at On request and Socialyte at $349/month.
Does Klear or Socialyte run on more platforms?
Klear runs on Web, Api. Socialyte runs on Web.
What is Klear best used for?
Klear is most often used for influencer marketing platform, social media monitoring, influencer discovery and outreach. Of those, influencer marketing platform and social media monitoring are not what Socialyte is typically brought in for.
What can Klear do that Socialyte cannot?
Klear covers AI-powered discovery, Demographic analysis, Campaign management, Performance analytics. Socialyte covers Influencer tracking, Audience sentiment analysis, Competitive intelligence, Trend identification. Both handle Social listening, Instagram, TikTok, YouTube.

Answered from the vendors’ own pages

Klear: What is Klear's current pricing model?

Klear is now part of Meltwater's influencer marketing suite. Pricing is tailored rather than one-size-fits-all, based on monitoring scope, data volume, user count, and support needs.

Source
Klear: How does Meltwater/Klear pricing work?

Meltwater offers Starter, Pro, Enterprise, and Agency plans with customized pricing. Annual contracts with 12-month minimum are standard. Implementation fees may apply.

Source
Klear: Does Klear/Meltwater offer free trials?

Meltwater does not offer self-serve free trials. Expert-guided demos are provided at no cost upon request.

Source
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