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Software · head to head

NeoReach vs Upfluence

NeoReach logo

NeoReach

Software

Data-driven influencer marketing for enterprises

From
On request
Rated
-
Upfluence logo

Upfluence

Software

Turn your customers into brand ambassadors

From
$478/month
Rated
-

The short version

  • Each has a real cost: NeoReach pricing is by quote only, with no rate, minimum or named cost driver published; the vendor requires a 45-minute call with a senior specialist and states it tailors a proposal in 10 days; Upfluence pricing is by custom quote only, with no rate, no entry price and no seat cost published
  • They diverge on capability: NeoReach covers Influencer database, Upfluence covers Influencer discovery.

Where they differ

Only the attributes on which NeoReach and Upfluence actually diverge.

Attributes where NeoReach and Upfluence differ
AttributeNeoReachUpfluence
Starting priceOn request$478/month
PlatformsWeb, ApiWeb, Chrome-extension, Api

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated), category (Unknown), founded (2013).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in NeoReach

  • Influencer database
  • Audience demographics
  • Campaign management
  • Fraud detection
  • ROI tracking
  • Social listening
  • Competitive analysis
  • API access

Only in Upfluence

  • Influencer discovery
  • Customer identification
  • Affiliate management
  • Promo code tracking
  • Campaign automation
  • Social commerce
  • Email outreach
  • Performance analytics

Both cover

  • SOC2
  • GDPR
  • Cloud deployment

What people use each for

The jobs each tool is most often brought in to do.

NeoReach

  • Outsourcing influencer campaign strategy and execution to a managed teamnot Upfluence
  • Searching an index of creators for campaign castingnot Upfluence
  • Reporting on influencer spend and performance for large brand programsnot Upfluence

Upfluence

  • Finding creators across a large influencer databasenot NeoReach
  • Running creator campaigns tied to an ecommerce storenot NeoReach
  • Automating creator payments and affiliate trackingnot NeoReach

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

NeoReach

  • Pricing is by quote only, with no rate, minimum or named cost driver published; the vendor requires a 45-minute call with a senior specialist and states it tailors a proposal in 10 days
  • NeoReach is delivered as a managed service with capabilities sold a la carte rather than as a self-serve subscription

Upfluence

  • Pricing is by custom quote only, with no rate, no entry price and no seat cost published
  • Annual contracts carry a 12 month minimum commitment
  • A free trial is only offered after an initial consultation call with sales

Pricing, plan by plan

NeoReach

On request
  • Platform$undefined/month
    • Influencer search
    • Campaign management
    • Analytics
  • Managed Services$undefined/campaign
    • Strategy
    • Execution
    • Reporting

Upfluence

$478/month
  • Growth$478/month
    • Influencer discovery
    • Basic CRM
    • Campaign management
  • Scale$1078/month
    • E-commerce integrations
    • Affiliate tracking
    • Promo codes
  • Enterprise$undefined/month
    • Custom solutions
    • API access
    • White-label options

Which should you pick?

Choose NeoReach if

  • You need influencer database.
  • You work on Web, Api.
  • You also want audience demographics.

Choose Upfluence if

  • You need influencer discovery.
  • You work on Web, Chrome-extension, Api.
  • You also want customer identification.

Questions people ask

Is NeoReach or Upfluence better?
Neither clearly leads. NeoReach starts at On request and Upfluence at $478/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, NeoReach or Upfluence?
NeoReach starts at On request and Upfluence at $478/month.
Does NeoReach or Upfluence run on more platforms?
NeoReach runs on Web, Api. Upfluence runs on Web, Chrome-extension, Api.
What is NeoReach best used for?
NeoReach is most often used for outsourcing influencer campaign strategy and execution to a managed team, searching an index of creators for campaign casting, reporting on influencer spend and performance for large brand programs. Of those, outsourcing influencer campaign strategy and execution to a managed team and searching an index of creators for campaign casting are not what Upfluence is typically brought in for.
What can NeoReach do that Upfluence cannot?
NeoReach covers Influencer database, Audience demographics, Campaign management, Fraud detection. Upfluence covers Influencer discovery, Customer identification, Affiliate management, Promo code tracking. Both handle SOC2, GDPR, Cloud deployment.

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