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HubSpot Live Chat vs Rasa

HubSpot Live Chat logo

HubSpot Live Chat

Live Chat

Live chat integrated with HubSpot CRM platform

From
Free
Rated
-
Full reviewWebsite
Rasa logo

Rasa

Live Chat

Open-source framework for building conversational AI

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: HubSpot Live Chat no specific pricing published on the live chat product page; pricing requires navigation to separate Marketing Hub pricing page; Rasa free Developer Edition caps conversations at 1,000 external or 100 internal per company per month
  • They diverge on capability: HubSpot Live Chat covers Live chat messaging, Rasa covers NLU engine.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which HubSpot Live Chat and Rasa actually diverge.

Attributes where HubSpot Live Chat and Rasa differ
AttributeHubSpot Live ChatRasa
PlatformsWeb, Mobile app, IOS, AndroidOn-premise, Cloud deployment, Docker, Kubernetes
Founded20062016

Identical on both: starting price (Free), pricing model (freemium), free tier (Yes), user rating (Not yet rated), category (Live Chat).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in HubSpot Live Chat

  • Live chat messaging
  • CRM integration
  • Visitor identification
  • Chatbot builder
  • Salesforce
  • Gmail
  • Outlook
  • Web support

Only in Rasa

  • NLU engine
  • Dialogue management
  • Multi-language support
  • Testing tools
  • Teams
  • Custom channels
  • API
  • On-premise support

Both cover

  • Slack

What people use each for

The jobs each tool is most often brought in to do.

HubSpot Live Chat

  • Customer engagementnot Rasa
  • Lead generationnot Rasa
  • Customer supportnot Rasa
  • Sales automationnot Rasa

Rasa

  • Developers self-hosting an open source conversational AI framework before needing enterprise scalenot HubSpot Live Chat

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

HubSpot Live Chat

  • No specific pricing published on the live chat product page; pricing requires navigation to separate Marketing Hub pricing page
  • Live chat pricing bundled with broader Marketing Hub plans rather than offered as standalone product pricing
  • Free tier features not detailed on product page, requiring contact or additional navigation for feature clarity

Rasa

  • Free Developer Edition caps conversations at 1,000 external or 100 internal per company per month
  • Rasa Pro and the Business Plan (Pro plus Studio) are not priced on the site and require contacting sales

Pricing, plan by plan

HubSpot Live Chat

Free
  • FreeFree
    • Live chat
    • CRM
    • Basic features
  • Starter$50/month
    • Marketing automation
    • Enhanced features
  • Professional$320/month
    • Advanced workflows
    • Custom reporting

Rasa

Free
  • Free Developer EditionFree
    • One bot per company
    • Up to 1,000 external conversations per month or 100 internal conversations per month
    • Free Rasa license for local or production use
  • Rasa Pro$undefined/mo
    • Pro-code framework with CALM dialogue understanding
    • Language-agnostic NLU, enterprise search, multi-LLM management
    • Kubernetes support
  • Enterprise$undefined/mo
    • Full access to Rasa Platform and Premium Support
    • 24/7/365 support with Customer Success Manager
    • Business reviews and guidance

Which should you pick?

Choose HubSpot Live Chat if

  • You need live chat messaging.
  • You want to start without paying.
  • You work on Web, Mobile app, IOS, Android.
  • You also want crm integration.
HubSpot Live Chat review

Choose Rasa if

  • You need nlu engine.
  • You want to start without paying.
  • You work on On-premise, Cloud deployment, Docker, Kubernetes.
  • You also want dialogue management.
Rasa review

Questions people ask

Is HubSpot Live Chat or Rasa better?
Neither clearly leads. HubSpot Live Chat starts at Free and Rasa at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, HubSpot Live Chat or Rasa?
HubSpot Live Chat starts at Free and Rasa at Free.
Does HubSpot Live Chat or Rasa run on more platforms?
HubSpot Live Chat runs on Web, Mobile app, IOS, Android. Rasa runs on On-premise, Cloud deployment, Docker, Kubernetes.
Can I use HubSpot Live Chat for free?
Both have a free tier, so you can try either at no cost before committing.
What is HubSpot Live Chat best used for?
HubSpot Live Chat is most often used for customer engagement, lead generation, customer support, sales automation. Of those, customer engagement and lead generation are not what Rasa is typically brought in for.
What can HubSpot Live Chat do that Rasa cannot?
HubSpot Live Chat covers Live chat messaging, CRM integration, Visitor identification, Chatbot builder. Rasa covers NLU engine, Dialogue management, Multi-language support, Testing tools. Both handle Slack.

Answered from the vendors’ own pages

HubSpot Live Chat: What does HubSpot live chat cost?

HubSpot live chat is available free with core functionality and no credit card required. Premium features are available through Marketing Hub Starter, Professional, and Enterprise plans starting at $7/month annually, with details available on the main pricing page.

Source
Rasa: Does Rasa offer a free version?

Yes. Rasa offers a free Developer Edition with one bot per company, up to 1,000 external conversations per month, and free community support.

Source
HubSpot Live Chat: Is there a free version of HubSpot live chat?

Yes, HubSpot live chat and chatbot builder are available free with core functionality including CRM integration and mobile app access, requiring no credit card to start.

Source
Rasa: What support is included with Rasa's free tier?

The free tier includes community forum support with responses from Rasa community members. Paid tiers add premium support with enhanced response times.

Source
HubSpot Live Chat: What premium features are included in paid HubSpot live chat plans?

Paid tiers include advanced automation and scaling features through Marketing Hub Starter, Professional, and Enterprise editions with varying levels of functionality and support.

Source
Rasa: What is the difference between Rasa Pro and Enterprise?

Rasa Pro includes the pro-code framework with advanced NLU and multi-LLM management. Enterprise adds full platform access, 24/7 support, dedicated Customer Success Manager, and business reviews.

Source
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