Nonprofits · head to head
Bonterra vs Kindful

Bonterra
Nonprofits
The rolled-up parent of EveryAction, Apricot, CyberGrants and Network for Good, sold as three product lines
- From
- On request
- Rated
- -
The short version
- Each has a real cost: Bonterra the three lines are separately acquired codebases, so buying two of them gives you two logins, two support queues and a connector rather than one system.; Kindful kindful's own site now states that Kindful is a Bloomerang product and directs visitors to demo Bloomerang instead
- They diverge on capability: Bonterra covers Case management, Kindful covers Online donation forms.
- Prices and features above were last checked on 31 August 2026.
Where they differ
Only the attributes on which Bonterra and Kindful actually diverge.
Identical on both: starting price (On request), free tier (No), user rating (Not yet rated), category (Nonprofits).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Bonterra
- Case management
- Fundraising and engagement
- Corporate grantmaking
- Employee giving and volunteering
- Outcomes reporting
- Impact data connectors
Only in Kindful
- Online donation forms
- Donor segmentation
- Recurring donation management
- Volunteer portal
- Stripe
- PayPal
- Mailchimp
- Google Analytics
What people use each for
The jobs each tool is most often brought in to do.
Bonterra
- A human services agency that must report participant outcomes to a government funder and cannot do it in a donor CRMnot Kindful
- A national advocacy organisation needing high-volume email, action alerts and distributed organising in one donor recordnot Kindful
- A large employer running a global employee match and grant disbursement programme across many countriesnot Kindful
- A nonprofit consolidating a legacy Salsa or ETO deployment onto a supported product within the same vendornot Kindful
Kindful
- Donation and fundraising managementnot Bonterra
- Nonprofit donor relationship managementnot Bonterra
- Grant and donation trackingnot Bonterra
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Bonterra
- The three lines are separately acquired codebases, so buying two of them gives you two logins, two support queues and a connector rather than one system.
- Legacy products absorbed in the roll-up, notably ETO and older Salsa modules, receive limited development while investment goes to flagship products, leaving those customers on a slowly ageing platform.
- No pricing is published for any line, and quotes vary widely by contact count and negotiation, so benchmarking against competitors requires a full sales cycle.
- Private equity ownership has produced repeated renewal price increases reported by customers, and the portfolio structure reduces the credibility of threatening to switch since several obvious alternatives are also Bonterra products.
- Implementation for Case Management is a configuration project measured in months, and agencies routinely underestimate the internal staff time required to define forms and outcome measures.
Kindful
- Kindful's own site now states that Kindful is a Bloomerang product and directs visitors to demo Bloomerang instead
- The Bloomerang Giving Platform starts at $242 per month billed annually
- Bloomerang Fundraising starts at $40 per month billed annually but must be purchased as part of a bundle with Bloomerang CRM
- All plans are annual; there is no month to month option
- Pricing is constituent based, so the bill rises with the size of the donor database
- Only a starting price is published and the actual figure comes from contacting sales
Pricing, plan by plan
Bonterra
On request- Bonterra Fundraising and Engagement$undefined/year
- Donor CRM and email
- Advocacy and organising tools
- Priced by contact record count
- Bonterra Case Management$undefined/year
- Apricot participant records and assessments
- Outcomes and funder reporting
- Priced by user seats and programme count
- Bonterra Corporate Social Responsibility$undefined/year
- CyberGrants grant disbursement
- Employee giving and volunteering
- Enterprise contract, priced by programme spend
Kindful
On request- Starter$50/month
- Online donation forms
- Donor segmentation
- Growth$120/month
- Volunteer portal
- Multi-channel fundraising
Which should you pick?
Choose Bonterra if
- You need case management.
- You work on Web, iOS, Android.
- You also want fundraising and engagement.
Choose Kindful if
- You need online donation forms.
- You work on Web, Mobile-responsive.
- You also want donor segmentation.
Questions people ask
- Is Bonterra or Kindful better?
- Neither clearly leads. Bonterra starts at On request and Kindful at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Bonterra or Kindful?
- Bonterra starts at On request and Kindful at On request.
- Does Bonterra or Kindful run on more platforms?
- Bonterra runs on Web, iOS, Android. Kindful runs on Web, Mobile-responsive.
- What is Bonterra best used for?
- Bonterra is most often used for a human services agency that must report participant outcomes to a government funder and cannot do it in a donor crm, a national advocacy organisation needing high-volume email, action alerts and distributed organising in one donor record, a large employer running a global employee match and grant disbursement programme across many countries, a nonprofit consolidating a legacy salsa or eto deployment onto a supported product within the same vendor. Of those, a human services agency that must report participant outcomes to a government funder and cannot do it in a donor crm and a national advocacy organisation needing high-volume email, action alerts and distributed organising in one donor record are not what Kindful is typically brought in for.
- What can Bonterra do that Kindful cannot?
- Bonterra covers Case management, Fundraising and engagement, Corporate grantmaking, Employee giving and volunteering. Kindful covers Online donation forms, Donor segmentation, Recurring donation management, Volunteer portal.
Answered from the vendors’ own pages
Bonterra: Is Bonterra a single product?
No. It is three product lines built from separately acquired software. You buy one of them, and integration between them is a connector rather than a shared database.
Kindful: How much does Kindful cost?
Kindful does not publish pricing on its website. Contact their sales team at 888-854-3230 or [email protected], or schedule a demo to receive a custom quote.
SourceBonterra: What happened to EveryAction and Apricot?
They still exist as the underlying products, rebranded as Bonterra Fundraising and Engagement and Bonterra Case Management respectively.
Kindful: Does Kindful offer transaction fees for donations?
Transaction fee information is not disclosed on the website. Contact Kindful sales for details on payment processing costs.
SourceBonterra: Does Bonterra publish pricing?
No line has published pricing. Fundraising is generally priced by contact record count, case management by seats and programmes.
Bonterra: Should a small nonprofit consider Bonterra?
Rarely. The entry price and implementation effort suit organisations with dedicated operations staff; smaller charities are better served by a single-product CRM.
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