Nonprofits · head to head
Bonterra vs Classy

Bonterra
Nonprofits
The rolled-up parent of EveryAction, Apricot, CyberGrants and Network for Good, sold as three product lines
- From
- On request
- Rated
- -
The short version
- Each has a real cost: Bonterra the three lines are separately acquired codebases, so buying two of them gives you two logins, two support queues and a connector rather than one system.; Classy email receipts come from platform rather than organization email, causing issues with spam filtering
- They diverge on capability: Bonterra covers Case management, Classy covers Online fundraising platform.
- Prices and features above were last checked on 31 August 2026.
Where they differ
Only the attributes on which Bonterra and Classy actually diverge.
Identical on both: free tier (No), user rating (Not yet rated), category (Nonprofits).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Bonterra
- Case management
- Fundraising and engagement
- Corporate grantmaking
- Employee giving and volunteering
- Outcomes reporting
- Impact data connectors
Only in Classy
- Online fundraising platform
- Peer-to-peer fundraising
- Event management
- Donation management
- Stripe
- PayPal
- Salesforce
- Slack
What people use each for
The jobs each tool is most often brought in to do.
Bonterra
- A human services agency that must report participant outcomes to a government funder and cannot do it in a donor CRMnot Classy
- A national advocacy organisation needing high-volume email, action alerts and distributed organising in one donor recordnot Classy
- A large employer running a global employee match and grant disbursement programme across many countriesnot Classy
- A nonprofit consolidating a legacy Salsa or ETO deployment onto a supported product within the same vendornot Classy
Classy
- Business operationsnot Bonterra
- Productivitynot Bonterra
- Automationnot Bonterra
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Bonterra
- The three lines are separately acquired codebases, so buying two of them gives you two logins, two support queues and a connector rather than one system.
- Legacy products absorbed in the roll-up, notably ETO and older Salsa modules, receive limited development while investment goes to flagship products, leaving those customers on a slowly ageing platform.
- No pricing is published for any line, and quotes vary widely by contact count and negotiation, so benchmarking against competitors requires a full sales cycle.
- Private equity ownership has produced repeated renewal price increases reported by customers, and the portfolio structure reduces the credibility of threatening to switch since several obvious alternatives are also Bonterra products.
- Implementation for Case Management is a configuration project measured in months, and agencies routinely underestimate the internal staff time required to define forms and outcome measures.
Classy
- Email receipts come from platform rather than organization email, causing issues with spam filtering
- Limited customization options for donation page templates and design
- No live phone support, only email tickets with slow response times
- Salesforce integration reportedly has implementation issues and does not follow best practices
- High pricing and onboarding complexity unsuitable for small organizations
Pricing, plan by plan
Bonterra
On request- Bonterra Fundraising and Engagement$undefined/year
- Donor CRM and email
- Advocacy and organising tools
- Priced by contact record count
- Bonterra Case Management$undefined/year
- Apricot participant records and assessments
- Outcomes and funder reporting
- Priced by user seats and programme count
- Bonterra Corporate Social Responsibility$undefined/year
- CyberGrants grant disbursement
- Employee giving and volunteering
- Enterprise contract, priced by programme spend
Classy
$300/monthNo published plan breakdown. See the Classy review.
Which should you pick?
Choose Bonterra if
- You need case management.
- You work on Web, iOS, Android.
- You also want fundraising and engagement.
Choose Classy if
- You need online fundraising platform.
- You work on Web, Mobile.
- You also want peer-to-peer fundraising.
Questions people ask
- Is Bonterra or Classy better?
- Neither clearly leads. Bonterra starts at On request and Classy at $300/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Bonterra or Classy?
- Bonterra starts at On request and Classy at $300/month.
- Does Bonterra or Classy run on more platforms?
- Bonterra runs on Web, iOS, Android. Classy runs on Web, Mobile.
- What is Bonterra best used for?
- Bonterra is most often used for a human services agency that must report participant outcomes to a government funder and cannot do it in a donor crm, a national advocacy organisation needing high-volume email, action alerts and distributed organising in one donor record, a large employer running a global employee match and grant disbursement programme across many countries, a nonprofit consolidating a legacy salsa or eto deployment onto a supported product within the same vendor. Of those, a human services agency that must report participant outcomes to a government funder and cannot do it in a donor crm and a national advocacy organisation needing high-volume email, action alerts and distributed organising in one donor record are not what Classy is typically brought in for.
- What can Bonterra do that Classy cannot?
- Bonterra covers Case management, Fundraising and engagement, Corporate grantmaking, Employee giving and volunteering. Classy covers Online fundraising platform, Peer-to-peer fundraising, Event management, Donation management.
Answered from the vendors’ own pages
Bonterra: Is Bonterra a single product?
No. It is three product lines built from separately acquired software. You buy one of them, and integration between them is a connector rather than a shared database.
Classy: What is the pricing structure for Classy/GoFundMe Pro?
GoFundMe Pro pricing is custom and enterprise-based, starting around $300+ per month plus per-transaction platform fees. Organizations typically sign annual subscriptions with tiered pricing based on feature set and fundraising volume, with multi-year contracts locking in commitments.
SourceBonterra: What happened to EveryAction and Apricot?
They still exist as the underlying products, rebranded as Bonterra Fundraising and Engagement and Bonterra Case Management respectively.
Classy: Does Classy integrate with Salesforce?
Yes, GoFundMe Pro (Classy) offers deep Salesforce integration with real-time sync of donations, supporters, and campaigns to Salesforce. Data syncs to Gift Transactions, Gift Commitments, and Person Accounts for unified donor insights.
SourceBonterra: Does Bonterra publish pricing?
No line has published pricing. Fundraising is generally priced by contact record count, case management by seats and programmes.
Classy: How customizable are donation pages on Classy?
Classy offers limited design customization for donation pages, with most campaigns using similar templates. While organizations can build highly branded experiences, there are constraints compared to some competitors.
SourceBonterra: Should a small nonprofit consider Bonterra?
Rarely. The entry price and implementation effort suit organisations with dedicated operations staff; smaller charities are better served by a single-product CRM.
Related pages
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