Software · head to head
Constant Contact vs Kindful
The short version
- Only Constant Contact has a free tier, so it costs nothing to try first.
- Each has a real cost: Constant Contact core plan started at $9.99 per month and Plus plan at $45 per month, both scaling by contact list size rather than a flat rate (Internet Archive capture, 2022); Kindful kindful's own site now states that Kindful is a Bloomerang product and directs visitors to demo Bloomerang instead
- They diverge on capability: Constant Contact covers Email marketing, Kindful covers Online donation forms.
Where they differ
Only the attributes on which Constant Contact and Kindful actually diverge.
| Attribute | Constant Contact | Kindful |
|---|---|---|
| Starting price | Free | On request |
| Free tier | Yes | No |
| Founded | 1995 | 2014 |
Identical on both: pricing model (subscription), platforms (Web, Mobile-responsive), user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Constant Contact
- Email marketing
- Event management
- Contact management
- Automation
- Analytics
- Salesforce
- Zapier
Only in Kindful
- Online donation forms
- Donor segmentation
- Recurring donation management
- Volunteer portal
- Stripe
- PayPal
- Mailchimp
Both cover
- Google Analytics
- Web support
- Mobile-responsive support
What people use each for
The jobs each tool is most often brought in to do.
Constant Contact
- Business operationsnot Kindful
- Productivitynot Kindful
- Automationnot Kindful
Kindful
- Donor database and online fundraising for nonprofitsnot Constant Contact
- Running peer to peer campaigns, auctions and ticketed events from the donor CRMnot Constant Contact
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Constant Contact
- Core plan started at $9.99 per month and Plus plan at $45 per month, both scaling by contact list size rather than a flat rate (Internet Archive capture, 2022)
Kindful
- Kindful's own site now states that Kindful is a Bloomerang product and directs visitors to demo Bloomerang instead
- The Bloomerang Giving Platform starts at $242 per month billed annually
- Bloomerang Fundraising starts at $40 per month billed annually but must be purchased as part of a bundle with Bloomerang CRM
- All plans are annual; there is no month to month option
- Pricing is constituent based, so the bill rises with the size of the donor database
- Only a starting price is published and the actual figure comes from contacting sales
Pricing, plan by plan
Constant Contact
Free- FreeFree
- Basic email marketing
- Contacts up to 100
- Plus$45/month
- Advanced features
- Event management
- Automation
Kindful
On request- Starter$50/month
- Online donation forms
- Donor segmentation
- Growth$120/month
- Volunteer portal
- Multi-channel fundraising
Which should you pick?
Choose Constant Contact if
- You need email marketing.
- You want to start without paying.
- You work on Web, Mobile-responsive.
- You also want event management.
Choose Kindful if
- You need online donation forms.
- You work on Web, Mobile-responsive.
- You also want donor segmentation.
Questions people ask
- Is Constant Contact or Kindful better?
- Neither clearly leads. Constant Contact starts at Free and Kindful at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Constant Contact or Kindful?
- Constant Contact has a free tier; the other does not. Paid plans start at Free for Constant Contact and On request for Kindful.
- Does Constant Contact or Kindful run on more platforms?
- Both run on Web, Mobile-responsive, so platform support will not decide this one for you.
- Can I use Constant Contact for free?
- Yes. Constant Contact has a free tier, so you can try it without paying. Kindful starts at On request.
- What is Constant Contact best used for?
- Constant Contact is most often used for business operations, productivity, automation. Of those, business operations and productivity are not what Kindful is typically brought in for.
- What can Constant Contact do that Kindful cannot?
- Constant Contact covers Email marketing, Event management, Contact management, Automation. Kindful covers Online donation forms, Donor segmentation, Recurring donation management, Volunteer portal. Both handle Google Analytics, Web support, Mobile-responsive support.
Related pages
More on Constant Contact
Keep looking
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