Automotive · head to head
Black Book vs Shopmonkey
The short version
- Each has a real cost: Black Book luxury sedans show larger spreads between Black Book and consumer valuations when market demand is weak; Shopmonkey included user licences are capped at 3 on Basic, 4 on Clever and 5 on Genius, with each extra user costing $20 per month
- They diverge on capability: Black Book covers Real-time pricing, Shopmonkey covers Digital estimates.
- Prices and features above were last checked on 30 August 2026.
Where they differ
Only the attributes on which Black Book and Shopmonkey actually diverge.
| Attribute | Black Book | Shopmonkey |
|---|---|---|
| Starting price | $199/month | $215/month |
| Founded | 1955 | 2016 |
Identical on both: pricing model (subscription), free tier (No), platforms (Web, iOS, Android), user rating (Not yet rated), category (Automotive).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Black Book
- Real-time pricing
- Wholesale valuations
- Market trends
- Pricing reports
- Dealer insights
- Auction data
- Vehicle history
- Price alerts
Only in Shopmonkey
- Digital estimates
- Work order management
- Digital inspections
- Customer messaging
- Parts ordering
- Payment processing
- Appointment scheduling
- Reporting & analytics
Both cover
- Data encryption
What people use each for
The jobs each tool is most often brought in to do.
Black Book
- Dealership Managementnot Shopmonkey
- Service Schedulingnot Shopmonkey
- Inventory Managementnot Shopmonkey
- Sales Operationsnot Shopmonkey
- Customer Relationshipnot Shopmonkey
Shopmonkey
- Managing estimates, repair orders and invoicing in an auto repair shopnot Black Book
- Digital vehicle inspections sent to customers by text or emailnot Black Book
- Tracking parts inventory, purchase orders and technician timenot Black Book
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Black Book
- Luxury sedans show larger spreads between Black Book and consumer valuations when market demand is weak
- Electric vehicle valuations are highly volatile due to rapidly changing battery technology and market demand
Shopmonkey
- Included user licences are capped at 3 on Basic, 4 on Clever and 5 on Genius, with each extra user costing $20 per month
- The Basic plan at $239 per month allows only 2 digital vehicle inspection templates; unlimited inspections require Clever
- Inventory management, purchase orders, time clock tracking and customisable workflow are all excluded from the Basic plan
- Multi-Shop is custom priced with no published rate and additional user licences on it are call-for-pricing
- The discounted rates of $215, $359 and $449 per month require annual billing rather than monthly
- Annual billing saves up to 10%, so the monthly premium is roughly 11% higher
Pricing, plan by plan
Black Book
$199/month- Basic$199/month
- Wholesale pricing
- Basic reports
- Single user
- Professional$399/month
- Everything in Basic
- Advanced reports
- Multiple users
- Enterprise$undefined/month
- Everything in Professional
- API access
- Custom feeds
Shopmonkey
$215/month- Basic$239/month
- 3 user licenses
- $215/month with annual billing (10% savings)
- 2-way text and email
- Clever$399/month
- 4 user licenses
- $359/month with annual billing
- unlimited DVI templates
- Genius$499/month
- 5 user licenses
- $449/month with annual billing
- coupons manager
- Multi-Shop$null/custom
- for franchises and 100+ location operations
- cross-location reporting
- standardization
Which should you pick?
Choose Black Book if
- You need real-time pricing.
- You work on Web, iOS, Android.
- You also want wholesale valuations.
Choose Shopmonkey if
- You need digital estimates.
- You work on Web, Ios, Android.
- You also want work order management.
Questions people ask
- Is Black Book or Shopmonkey better?
- Neither clearly leads. Black Book starts at $199/month and Shopmonkey at $215/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Black Book or Shopmonkey?
- Black Book starts at $199/month and Shopmonkey at $215/month.
- Does Black Book or Shopmonkey run on more platforms?
- Black Book runs on Web, iOS, Android. Shopmonkey runs on Web, Ios, Android.
- What is Black Book best used for?
- Black Book is most often used for dealership management, service scheduling, inventory management, sales operations. Of those, dealership management and service scheduling are not what Shopmonkey is typically brought in for.
- What can Black Book do that Shopmonkey cannot?
- Black Book covers Real-time pricing, Wholesale valuations, Market trends, Pricing reports. Shopmonkey covers Digital estimates, Work order management, Digital inspections, Customer messaging. Both handle Data encryption.
Answered from the vendors’ own pages
Shopmonkey: How much does Shopmonkey cost?
Shopmonkey's Basic tier is $239/month ($215/month annually), Clever is $399/month ($359/month annually), Genius is $499/month ($449/month annually), and Multi-Shop requires custom pricing. All prices are in USD with up to 10% savings with annual billing.
SourceShopmonkey: What features does each Shopmonkey tier include?
Basic includes 3 user licenses, 2-way text and email, and unlimited estimates. Clever adds 4 user licenses and workflow customization. Genius includes 5 user licenses and full platform features including Google Reviews Manager and automated estimate follow-ups.
SourceShopmonkey: What additional costs does Shopmonkey charge?
Shopmonkey charges $249 upfront plus $10/month per card reader device (available for Basic-Genius tiers). Additional user licenses on Basic cost $20/month each. Payment processing fees and QuickBooks Desktop integration require additional charges.
SourceRelated pages
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- Shopmonkey vs NADA Guides
- Shopmonkey vs CARFAX for Dealers
- Shopmonkey vs Edmunds
- Shopmonkey vs CarGurus
- Shopmonkey vs Kelley Blue Book
- Shopmonkey vs DealerSocket
- Shopmonkey vs Digital Air Strike
- Shopmonkey vs IDENTIFIX
- Shopmonkey vs vAuto
- Shopmonkey vs Reynolds and Reynolds
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- Shopmonkey vs Mitchell 1
- Shopmonkey vs NAPA TRACS
- Shopmonkey vs ProDemand
- Shopmonkey vs Rent Centric
- Shopmonkey vs Shop-Ware
- Shopmonkey vs Carfax
- Shopmonkey vs CDK Global
- Shopmonkey vs AutoCheck
- Shopmonkey vs AutoVitals
- Shopmonkey vs Tekmetric
- Shopmonkey vs AutoFluent
- Shopmonkey vs Fleetio
- Shopmonkey vs TSD Rental
- Shopmonkey vs VinAudit
- Shopmonkey vs Vroom
- Shopmonkey vs Mitchell


