Softwr

Sales Enablement · head to head

Bigtincan vs Capsule

Bigtincan logo

Bigtincan

Sales Enablement

AI-Powered Sales Enablement

From
On request
Rated
-
Capsule logo

Capsule

CRM & Sales

Visual CRM for small teams

From
$19/month
Rated
-

The short version

  • Each has a real cost: Bigtincan no published pricing makes budgeting difficult and requires contacting sales for quotes; Capsule the free plan is capped at 2 users, 250 contacts, 5 custom fields and a single pipeline
  • They diverge on capability: Bigtincan covers AI content recommendations, Capsule covers Contact management.

Where they differ

Only the attributes on which Bigtincan and Capsule actually diverge.

Attributes where Bigtincan and Capsule differ
AttributeBigtincanCapsule
Starting priceOn request$19/month
Pricing modelUnknownsubscription
CategorySales EnablementCRM & Sales

Identical on both: free tier (No), platforms (Web, iOS, Android), user rating (Not yet rated), founded (2008).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Bigtincan

  • AI content recommendations
  • Mobile enablement
  • Document automation
  • Training
  • Analytics
  • Salesforce
  • Microsoft Dynamics
  • SAP

Only in Capsule

  • Contact management
  • Deal tracking
  • Task management
  • Email sync
  • Activity timeline
  • Slack
  • Zapier
  • Google Apps

Both cover

  • Web support
  • Ios support
  • Android support

What people use each for

The jobs each tool is most often brought in to do.

Bigtincan

  • Customer Successnot Capsule
  • Sales Enablementnot Capsule
  • Ai Automationnot Capsule

Capsule

  • Simple contact and pipeline CRM for a small teamnot Bigtincan
  • Tracking deals and follow-up tasksnot Bigtincan
  • Linking emails and notes to contact recordsnot Bigtincan
  • Multiple sales pipelines on the paid tiersnot Bigtincan

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Bigtincan

  • No published pricing makes budgeting difficult and requires contacting sales for quotes
  • Steep implementation and onboarding costs on top of per-user fees for enterprise plans
  • Complex setup process requiring significant organizational change management to adopt

Capsule

  • The free plan is capped at 2 users, 250 contacts, 5 custom fields and a single pipeline
  • Contact ceilings gate every tier, from 30,000 on Starter to 120,000 on Advanced
  • Per-user prices are not shown as figures on the pricing page, only as tier names
  • Ultimate is quote-only

Pricing, plan by plan

Bigtincan

On request
  • SMB$null/custom
    • Average cost $17,937
    • Sales enablement basics
    • Mobile access
  • Enterprise$null/custom
    • Average cost $139,644
    • Advanced features
    • Dedicated support

Capsule

$19/month
  • Starter$19/month
    • Contact management
    • Task tracking
  • Professional$39/month
    • Everything in Starter
    • Pipeline management
    • Reporting
  • Enterprise$99/month
    • Everything in Professional
    • Custom fields
    • API access

Which should you pick?

Choose Bigtincan if

  • You need ai content recommendations.
  • You work on Web, iOS, Android.
  • You also want mobile enablement.

Choose Capsule if

  • You need contact management.
  • You work on Web, Ios, Android.
  • You also want deal tracking.

Questions people ask

Is Bigtincan or Capsule better?
Neither clearly leads. Bigtincan starts at On request and Capsule at $19/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Bigtincan or Capsule?
Bigtincan starts at On request and Capsule at $19/month.
Does Bigtincan or Capsule run on more platforms?
Bigtincan runs on Web, iOS, Android. Capsule runs on Web, Ios, Android.
What is Bigtincan best used for?
Bigtincan is most often used for customer success, sales enablement, ai automation. Of those, customer success and sales enablement are not what Capsule is typically brought in for.
What can Bigtincan do that Capsule cannot?
Bigtincan covers AI content recommendations, Mobile enablement, Document automation, Training. Capsule covers Contact management, Deal tracking, Task management, Email sync. Both handle Web support, Ios support, Android support.

Answered from the vendors’ own pages

Bigtincan: Does Bigtincan publish transparent pricing?

No. Bigtincan uses quote-based pricing with no published list prices. Most customers report effective costs of $25-$45 per user per month when billed annually, with SMB plans averaging $17,937 and Enterprise plans averaging $139,644.

Source
Bigtincan: What is included in Bigtincan's mobile capabilities?

Bigtincan includes mobile access for sales teams to access content, run presentations, and engage customers on their devices as part of its mobile-first sales enablement approach.

Source
Bigtincan: Does Bigtincan include AI-powered features?

Yes. Bigtincan includes AI-powered features for content recommendations, sales coaching, and engagement analytics to help teams optimize their selling process.

Source

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