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Video Production · head to head

Anchor vs Metricool

Anchor logo

Anchor

Video Production

Free podcast hosting and creation platform by Spotify

From
Free
Rated
-
Full reviewWebsite
Metricool logo

Metricool

Social Media

All-in-one platform to plan, publish, and analyze social media content

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Anchor no longer a standalone product. Spotify folded Anchor into its own podcaster tooling, and anchor.fm now redirects to creators.spotify.com; Metricool full Twitter/X analytics and post approval workflows are locked behind the Advanced plan.
  • They diverge on capability: Anchor covers Unlimited podcast hosting, Metricool covers Content Planner.

Where they differ

Only the attributes on which Anchor and Metricool actually diverge.

Attributes where Anchor and Metricool differ
AttributeAnchorMetricool
Pricing modelfreefreemium
PlatformsWeb, Ios, Androidweb, ios, android, api
CategoryVideo ProductionSocial Media
Founded2015Unknown

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Anchor

  • Unlimited podcast hosting
  • One-click distribution
  • Built-in recording
  • Episode scheduling
  • Monetization tools
  • Analytics
  • Spotify
  • Apple Podcasts

Only in Metricool

  • Content Planner
  • Analytics & Competitor Analysis
  • Automated Reporting
  • Unified Inbox
  • Ads Management
  • SmartLinks
  • AI Assistant

What people use each for

The jobs each tool is most often brought in to do.

Anchor

  • Free podcast hosting and distributionnot Metricool
  • Recording and basic editing from a phonenot Metricool
  • Distributing an episode to Spotify and other directoriesnot Metricool
  • Audience analytics for a shownot Metricool

Metricool

  • Scheduling posts across multiple social networksnot Anchor
  • Tracking competitor social performancenot Anchor
  • Automating client and team reportsnot Anchor
  • Managing paid social ad campaignsnot Anchor
  • Building a link-in-bio landing pagenot Anchor

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Anchor

  • No longer a standalone product. Spotify folded Anchor into its own podcaster tooling, and anchor.fm now redirects to creators.spotify.com
  • Tying hosting to Spotify's platform means the analytics and monetisation follow Spotify's terms rather than a neutral host's

Metricool

  • Full Twitter/X analytics and post approval workflows are locked behind the Advanced plan.
  • Unlimited scheduling on paid plans is still capped by an undisclosed fair use policy.
  • Free plan is limited to a single brand and 20 posts per month.
  • API access is only available on the top Advanced tier.

Pricing, plan by plan

Anchor

Free
  • FreeFree
    • Unlimited hosting
    • Automatic distribution
    • Built-in recording tools

Metricool

Free
  • FreeFree
    • 1 brand
    • 20 posts/month
    • 5 competitor profiles
  • Starter$20/month
    • Up to 10 brands
    • Unlimited publishing (fair use)
    • 100 competitor profiles
  • Advanced$53/month
    • Up to 50 brands
    • Team management and post approval
    • Full Twitter/X analytics

Which should you pick?

Choose Anchor if

  • You need unlimited podcast hosting.
  • You want to start without paying.
  • You work on Web, Ios, Android.
  • You also want one-click distribution.
Anchor review

Choose Metricool if

  • You need content planner.
  • You want to start without paying.
  • You work on web, ios, android, api.
  • You also want analytics & competitor analysis.
Metricool review

Questions people ask

Is Anchor or Metricool better?
Neither clearly leads. Anchor starts at Free and Metricool at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Anchor or Metricool?
Anchor starts at Free and Metricool at Free.
Does Anchor or Metricool run on more platforms?
Anchor runs on Web, Ios, Android. Metricool runs on web, ios, android, api.
Can I use Anchor for free?
Both have a free tier, so you can try either at no cost before committing.
What is Anchor best used for?
Anchor is most often used for free podcast hosting and distribution, recording and basic editing from a phone, distributing an episode to spotify and other directories, audience analytics for a show. Of those, free podcast hosting and distribution and recording and basic editing from a phone are not what Metricool is typically brought in for.
What can Anchor do that Metricool cannot?
Anchor covers Unlimited podcast hosting, One-click distribution, Built-in recording, Episode scheduling. Metricool covers Content Planner, Analytics & Competitor Analysis, Automated Reporting, Unified Inbox.

Answered from the vendors’ own pages

Anchor: Does Spotify for Creators charge a fee for podcasters?

No pricing information is published on the main Spotify for Creators page. The site focuses on features like growth tools, monetization, and customization.

Source
Metricool: Is there a free plan, and what are its limits?

Metricool's Free plan supports 1 brand, up to 20 posts per month, 5 competitor profiles, and 30 days of analytics history.

Source
Anchor: How do I find pricing for Spotify for Creators?

Pricing details would need to be found in the sign-up flow, help center, or by contacting Spotify support directly.

Source
Metricool: What does Metricool cost?

Starter runs from about $20/month and Advanced from about $53/month (billed annually, with monthly billing also available); a Custom tier is available on request.

Source
Anchor: What monetization features does Spotify for Creators include?

The site mentions monetization as a feature but does not specify details, rates, or minimum thresholds for creators to earn revenue.

Source
Metricool: How is usage metered?

Plans limit the number of connected brands and competitor profiles; scheduling is unlimited on paid plans but subject to a fair use policy.

Source
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