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Amazon Lex vs Gorgias

Amazon Lex logo

Amazon Lex

Software

AWS conversational AI service

From
$0.00075/per text request
Rated
-
Full reviewWebsite
Gorgias logo

Gorgias

Software

E-commerce helpdesk built for Shopify

From
$10/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Amazon Lex pay-as-you-go model with no standard free tier, only AWS free credits for new customers (6 months, $200 limit); Gorgias helpdesk plans are metered by ticket volume, scaling from 50 to 5,000 tickets a month rather than a flat per-agent fee
  • They diverge on capability: Amazon Lex covers Speech recognition, Gorgias covers Omnichannel inbox.

Where they differ

Only the attributes on which Amazon Lex and Gorgias actually diverge.

Attributes where Amazon Lex and Gorgias differ
AttributeAmazon LexGorgias
Starting price$0.00075/per text request$10/month
PlatformsWeb, AWS CloudWeb, Ios, Android
Founded20062015

Identical on both: pricing model (usage-based), free tier (No), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Amazon Lex

  • Speech recognition
  • Natural language understanding
  • Voice and text
  • Lambda integration
  • AWS services
  • Lambda
  • DynamoDB
  • SNS

Only in Gorgias

  • Omnichannel inbox
  • Order management
  • Macros
  • Automation
  • Revenue tracking
  • Self-service
  • Shopify
  • BigCommerce

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Amazon Lex

  • Building conversational chatbots leveraging Alexa deep learning enginenot Gorgias
  • Voice and text-based NLU applications requiring automatic speech recognitionnot Gorgias
  • Custom conversational interfaces integrated into existing applicationsnot Gorgias

Gorgias

  • E-commerce support teams wanting AI-resolved conversations billed only on successful resolutionsnot Amazon Lex

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Amazon Lex

  • Pay-as-you-go model with no standard free tier, only AWS free credits for new customers (6 months, $200 limit)
  • Speech requests cost $0.004 each, text requests $0.00075 each, training costs $0.50 per minute
  • Variable costs can accumulate quickly for high-volume applications

Gorgias

  • Helpdesk plans are metered by ticket volume, scaling from 50 to 5,000 tickets a month rather than a flat per-agent fee
  • The AI Agent is billed separately per resolved conversation on every plan rather than included in the flat seat or ticket price

Pricing, plan by plan

Amazon Lex

$0.00075/per text request

No published plan breakdown. See the Amazon Lex review.

Gorgias

$10/month
  • Starter$10/month
    • 50 tickets/month
    • 3 user seats
    • Email & social
  • Basic$60/month
    • 300 tickets/month
    • Unlimited users
    • Phone support
  • Pro$360/month
    • 2000 tickets/month
    • Advanced automation
    • Revenue statistics
  • Advanced$900/month
    • 5000 tickets/month
    • Dedicated CSM
    • Custom integrations

Which should you pick?

Choose Amazon Lex if

  • You need speech recognition.
  • You work on Web, AWS Cloud.
  • You also want natural language understanding.
Amazon Lex review

Choose Gorgias if

  • You need omnichannel inbox.
  • You work on Web, Ios, Android.
  • You also want order management.
Gorgias review

Questions people ask

Is Amazon Lex or Gorgias better?
Neither clearly leads. Amazon Lex starts at $0.00075/per text request and Gorgias at $10/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Amazon Lex or Gorgias?
Amazon Lex starts at $0.00075/per text request and Gorgias at $10/month.
Does Amazon Lex or Gorgias run on more platforms?
Amazon Lex runs on Web, AWS Cloud. Gorgias runs on Web, Ios, Android.
What is Amazon Lex best used for?
Amazon Lex is most often used for building conversational chatbots leveraging alexa deep learning engine, voice and text-based nlu applications requiring automatic speech recognition, custom conversational interfaces integrated into existing applications. Of those, building conversational chatbots leveraging alexa deep learning engine and voice and text-based nlu applications requiring automatic speech recognition are not what Gorgias is typically brought in for.
What can Amazon Lex do that Gorgias cannot?
Amazon Lex covers Speech recognition, Natural language understanding, Voice and text, Lambda integration. Gorgias covers Omnichannel inbox, Order management, Macros, Automation. Both handle Web support.
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