Softwr

CRM & Sales · head to head

Affinity vs Fresha

Affinity logo

Affinity

CRM & Sales

Relationship intelligence platform for professionals

From
$49/month
Rated
-
Full reviewWebsite
Fresha logo

Fresha

Scheduling & Booking

Free salon and spa software

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Fresha has a free tier, so it costs nothing to try first.
  • Each has a real cost: Affinity built specifically for private capital firms, so it is not a general purpose CRM; Fresha fresha charges a 50 percent one time commission on each new client booked through its marketplace, subject to a minimum fee per client
  • They diverge on capability: Affinity covers Contact management, Fresha covers Online booking.

Where they differ

Only the attributes on which Affinity and Fresha actually diverge.

Attributes where Affinity and Fresha differ
AttributeAffinityFresha
Starting price$49/monthFree
Pricing modelsubscriptionfree
Free tierNoYes
PlatformsWebWeb, Ios, Android
CategoryCRM & SalesScheduling & Booking
Founded20132015

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Affinity

  • Contact management
  • Deal tracking
  • Intelligence engine
  • Relationship mapping
  • Integration aggregation
  • Gmail
  • Outlook
  • LinkedIn

Only in Fresha

  • Online booking
  • Appointment management
  • Client database
  • Point of sale
  • Inventory management
  • Staff scheduling
  • Marketing tools
  • Reports & analytics

Both cover

  • Cloud deployment
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Affinity

  • Deal sourcing and pipeline management for venture capital and private equitynot Fresha
  • Automatic capture of email and meeting activity into relationship recordsnot Fresha
  • Finding warm introductions through existing relationship networksnot Fresha
  • Investor relations and fundraising trackingnot Fresha
  • Portfolio company support and reportingnot Fresha

Fresha

  • Running appointment booking and point of sale for salons and spasnot Affinity
  • Attracting new clients through the Fresha consumer marketplacenot Affinity
  • Sending appointment reminders and marketing campaigns to clientsnot Affinity

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Affinity

  • Built specifically for private capital firms, so it is not a general purpose CRM
  • Pricing is not published and requires a demo

Fresha

  • Fresha charges a 50 percent one time commission on each new client booked through its marketplace, subject to a minimum fee per client
  • Online card payments carry a 4.90 percent plus fixed fee per transaction charge on top of the subscription
  • Only 20 SMS or WhatsApp notifications and 50 marketing emails are free each month; everything beyond that is billed per message
  • Team and Enterprise plans are quoted as custom rates with no published figure
  • Add ons such as Team Connect and Insights are billed per team member per month on top of the plan
  • Enterprise pricing applies to businesses with 20 or more team members

Pricing, plan by plan

Affinity

$49/month
  • Pro$49/month
    • Contact management
    • Deal tracking
    • Intelligence
  • Enterprise$undefined/month
    • Everything in Pro
    • Advanced customization
    • Dedicated support

Fresha

Free
  • FreeFree
    • Unlimited appointments
    • Unlimited staff
    • Online booking
  • Payments (Add-on)$2.19/transaction
    • Card payments
    • Contactless payments
    • Online payments
  • Marketing (Add-on)$0.01/message
    • Email campaigns
    • SMS marketing
    • Automated messages

Which should you pick?

Choose Affinity if

  • You need contact management.
  • You also want deal tracking.
Affinity review

Choose Fresha if

  • You need online booking.
  • You want to start without paying.
  • You work on Web, Ios, Android.
  • You also want appointment management.
Fresha review

Questions people ask

Is Affinity or Fresha better?
Neither clearly leads. Affinity starts at $49/month and Fresha at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Affinity or Fresha?
Fresha has a free tier; the other does not. Paid plans start at $49/month for Affinity and Free for Fresha.
Does Affinity or Fresha run on more platforms?
Affinity runs on Web. Fresha runs on Web, Ios, Android.
Can I use Fresha for free?
Yes. Fresha has a free tier, so you can try it without paying. Affinity starts at $49/month.
What is Affinity best used for?
Affinity is most often used for deal sourcing and pipeline management for venture capital and private equity, automatic capture of email and meeting activity into relationship records, finding warm introductions through existing relationship networks, investor relations and fundraising tracking. Of those, deal sourcing and pipeline management for venture capital and private equity and automatic capture of email and meeting activity into relationship records are not what Fresha is typically brought in for.
What can Affinity do that Fresha cannot?
Affinity covers Contact management, Deal tracking, Intelligence engine, Relationship mapping. Fresha covers Online booking, Appointment management, Client database, Point of sale. Both handle Cloud deployment, Web support.
ShareXLinkedInRedditWhatsAppEmail

Related pages

More on Affinity

More on Fresha

Keep looking

Other head to heads