Scheduling · head to head
10to8 vs Fresha
The short version
- Only 10to8 has a free tier, so it costs nothing to try first.
- Each has a real cost: 10to8 free plan includes 10to8 branding on booking pages, which may not be ideal for professional service providers wanting white-label solutions; Fresha team and Enterprise pricing not publicly displayed; custom quotes required
- They diverge on capability: 10to8 covers Automated reminders, Fresha covers Appointment management.
- Prices and features above were last checked on 31 August 2026.
Where they differ
Only the attributes on which 10to8 and Fresha actually diverge.
Identical on both: user rating (Not yet rated), category (Scheduling).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in 10to8
- Automated reminders
- Two-way sync
- Video appointments
- Payment collection
- Outlook
- Zoom
- PayPal
- Ios support
Only in Fresha
- Appointment management
- Client database
- Point of sale
- Inventory management
- Staff scheduling
- Marketing tools
- Reports & analytics
- Apple Calendar
Both cover
- Online booking
- Google Calendar
- Stripe
- Web support
What people use each for
The jobs each tool is most often brought in to do.
10to8
- Schedulingnot Fresha
- Appointment booking
- Time trackingnot Fresha
- Resource managementnot Fresha
- Team coordinationnot Fresha
Fresha
- Salon managementnot 10to8
- Spa schedulingnot 10to8
- Appointment booking
- Beauty service businessesnot 10to8
- Wellness centersnot 10to8
Both are used for appointment booking, on those jobs the choice comes down to price and fit rather than capability.
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
10to8
- Free plan includes 10to8 branding on booking pages, which may not be ideal for professional service providers wanting white-label solutions
- Limited advanced features compared to competitors like Calendly or Acuity Scheduling for complex service workflows
- Recent rebranding from 10to8 to Sign In Scheduling created user confusion and requires login migration
- Not suitable for detailed pre-appointment consultations as it focuses on simple appointment booking rather than consultation management
- Smaller integration ecosystem with 1,500 apps compared to competitors with more extensive third-party support
Fresha
- Team and Enterprise pricing not publicly displayed; custom quotes required
- All pricing excludes 5% sales tax; actual cost will be higher
Pricing, plan by plan
10to8
Free- FreeFree
- Up to 100 appointments per month
- 2 user logins
- Automated SMS and email reminders
- Starter$7.2/month
- 300 appointments per month
- 4 staff logins
- All free plan features
- Professional$22/month
- Unlimited appointments
- Unlimited staff logins
- All starter features
- Business$40/month
- 600+ appointments per month
- 6 staff seats
- Multiple booking pages
Fresha
149.95/month- Independent$149.95/month
- Single calendar column
- For one-person businesses
- 7-day trial available
- Team$null/month
- Custom pricing
- Multiple calendar columns
- For businesses with multiple team members
- Enterprise$null/month
- Custom pricing
- For high-volume businesses with 20+ team members
- All core features
Which should you pick?
Choose 10to8 if
- You need automated reminders.
- You want to start without paying.
- You work on Web, Mobile.
- You also want two-way sync.
Choose Fresha if
- You need appointment management.
- You work on Web, Ios, Android.
- You also want client database.
Questions people ask
- Is 10to8 or Fresha better?
- Neither clearly leads. 10to8 starts at Free and Fresha at 149.95/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, 10to8 or Fresha?
- 10to8 has a free tier; the other does not. Paid plans start at Free for 10to8 and 149.95/month for Fresha.
- Does 10to8 or Fresha run on more platforms?
- 10to8 runs on Web, Mobile. Fresha runs on Web, Ios, Android.
- Can I use 10to8 for free?
- Yes. 10to8 has a free tier, so you can try it without paying. Fresha starts at 149.95/month.
- What is 10to8 best used for?
- 10to8 is most often used for scheduling, appointment booking, time tracking, resource management. Of those, scheduling and time tracking are not what Fresha is typically brought in for.
- What can 10to8 do that Fresha cannot?
- 10to8 covers Automated reminders, Two-way sync, Video appointments, Payment collection. Fresha covers Appointment management, Client database, Point of sale, Inventory management. Both handle Online booking, Google Calendar, Stripe, Web support.
Answered from the vendors’ own pages
10to8: Does 10to8 offer a free plan?
Yes, 10to8 offers a generous free forever plan that includes up to 100 appointments per month with two user logins and automated SMS reminders to help reduce no-shows.
SourceFresha: How much does Fresha cost?
Fresha's Independent plan starts at AED 149.95 per month (excludes 5% sales tax), which includes a single calendar column for one-person businesses. A 7-day free trial is available. Team and Enterprise plans use custom pricing based on business needs and team size.
Source10to8: How does 10to8 help reduce no-shows?
10to8 uses automated SMS, email, and voice reminders to notify customers of upcoming appointments. If SMS delivery fails, the system uses a robo-call with voicemail capability. Users report up to 90% no-show reduction with these reminders.
SourceFresha: What does the Fresha Team plan add?
The Team plan offers multiple calendar columns for businesses with multiple team members. Pricing is customized based on team size and needs. It includes all core features like scheduling, point of sale, client management, online store, and marketing tools, with a 7-day trial available.
Source10to8: What payment methods does 10to8 accept?
10to8 integrates with PayPal and Sage Pay for secure online payment processing, allowing customers to pay directly through booking pages and providing instant payment receipts.
SourceFresha: Does Fresha charge additional fees beyond the subscription?
Yes, Fresha offers optional pay-as-you-go add-ons including SMS messaging (AED 0.15 per message after 20 free monthly), marketing emails (AED 0.08 each after 50 free monthly), and premium features like Google Rating Boost (AED 35.95/location monthly), Team Connect, and Xero Accounting integration. Payment processing charges 4.90% plus AED 0.75 per transaction.
Source10to8: What apps does 10to8 integrate with?
10to8 has native integrations with Google Calendar, Outlook, Exchange, Office 365, Zoom, and Salesforce. The platform also connects with over 1,500 apps through third-party integrations and works with Slack and Facebook for reminders.
Source10to8: Can I manage multiple locations with 10to8?
Yes, 10to8 includes multi-location support allowing centralized management of multiple branches, services, and staff members across different sites with single-portal administration.
SourceRelated pages
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