Software · head to head
SmartKarrot vs Amity
The short version
- Each has a real cost: SmartKarrot the entry Basic plan starts at $15,000 per year and includes only 5 users; Amity amity Social Cloud is priced per Monthly Active User (MAU) rather than a flat seat fee, with tiers of $0.06/$0.09/$0.14 per MAU (USD) on Basic, Advanced and Max plans as archived in 2022, so cost scales directly with app usage rather than user count.
- They diverge on capability: SmartKarrot covers Customer 360, Amity covers Health scores.
Where they differ
Only the attributes on which SmartKarrot and Amity actually diverge.
| Attribute | SmartKarrot | Amity |
|---|---|---|
| Starting price | $499/month | $300/month |
| Founded | 2018 | 2014 |
Identical on both: pricing model (subscription), free tier (No), platforms (Web), user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in SmartKarrot
- Customer 360
- Health monitoring
- Playbook automation
- Success planning
- Touchpoints tracking
Only in Amity
- Health scores
- Customer segments
- Playbooks
- Task management
- Alerts
Both cover
- Salesforce
- HubSpot
- Slack
- Intercom
- Web support
What people use each for
The jobs each tool is most often brought in to do.
SmartKarrot
- Tracking customer onboarding phases and account health for a SaaS businessnot Amity
- Segmenting accounts and users to target customer success playsnot Amity
- Reporting on customer success outcomes with embedded BI dashboardsnot Amity
Amity
- Customer Successnot SmartKarrot
- Smbnot SmartKarrot
- Ease Of Usenot SmartKarrot
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
SmartKarrot
- The entry Basic plan starts at $15,000 per year and includes only 5 users
- All plans are billed annually with no monthly option
- Basic includes only 2 third party integrations, Growth 3 and Pro 4
- Usage tracking is limited to 1 SaaS product on Growth and 3 on Pro
- Growth, Pro and Enterprise plans are all Contact Sales with no published price
- Basic support is email-based only, with a dedicated CSM starting at Growth
- SmartKonversation call intelligence is a paid add-on rather than an included feature on Basic, Growth or Pro
- SmartOps advanced AI trends is an add-on available only on the Enterprise plan
- Additional Lite users are billed at $10 per user per month on top of the plan fee
Amity
- Amity Social Cloud is priced per Monthly Active User (MAU) rather than a flat seat fee, with tiers of $0.06/$0.09/$0.14 per MAU (USD) on Basic, Advanced and Max plans as archived in 2022, so cost scales directly with app usage rather than user count.
Pricing, plan by plan
SmartKarrot
$499/month- Professional$499/month
- Health scores
- Playbooks
- Customer 360
- Enterprise$1299/month
- AI insights
- Custom workflows
- Advanced analytics
Amity
$300/month- Starter$300/month
- Health scores
- Segments
- Basic playbooks
- Growth$600/month
- Advanced automation
- Custom reports
- API
Which should you pick?
Questions people ask
- Is SmartKarrot or Amity better?
- Neither clearly leads. SmartKarrot starts at $499/month and Amity at $300/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, SmartKarrot or Amity?
- SmartKarrot starts at $499/month and Amity at $300/month.
- Does SmartKarrot or Amity run on more platforms?
- Both run on Web, so platform support will not decide this one for you.
- What is SmartKarrot best used for?
- SmartKarrot is most often used for tracking customer onboarding phases and account health for a saas business, segmenting accounts and users to target customer success plays, reporting on customer success outcomes with embedded bi dashboards. Of those, tracking customer onboarding phases and account health for a saas business and segmenting accounts and users to target customer success plays are not what Amity is typically brought in for.
- What can SmartKarrot do that Amity cannot?
- SmartKarrot covers Customer 360, Health monitoring, Playbook automation, Success planning. Amity covers Health scores, Customer segments, Playbooks, Task management. Both handle Salesforce, HubSpot, Slack, Intercom.


