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E-Commerce · head to head

Retail Pro vs Sellfy

Retail Pro logo

Retail Pro

E-Commerce

Comprehensive retail management software

From
On request
Rated
-
Full reviewWebsite
Sellfy logo

Sellfy

E-Commerce

Ecommerce platform for creators and entrepreneurs

From
$22/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Retail Pro pricing details not disclosed; requires sales consultation; Sellfy every plan caps annual sales volume: $10k on Starter, $50k on Business and $200k on Premium
  • They diverge on capability: Retail Pro covers Point of sale, Sellfy covers Physical & digital products.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Retail Pro and Sellfy actually diverge.

Attributes where Retail Pro and Sellfy differ
AttributeRetail ProSellfy
Starting priceOn request$22/month
Pricing modelUnknownsubscription
PlatformsiOS, Android, WindowsWeb
Founded19882013

Identical on both: free tier (No), user rating (Not yet rated), category (E-Commerce).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Retail Pro

  • Point of sale
  • Inventory management
  • Customer database
  • Employee management
  • Sales analytics
  • Promotion management
  • Multi-store support
  • Reporting tools

Only in Sellfy

  • Physical & digital products
  • Membership/subscription sales
  • Email marketing
  • Marketing automation
  • Affiliate program
  • Analytics
  • Mobile app
  • Multi-currency support

What people use each for

The jobs each tool is most often brought in to do.

Retail Pro

  • Multi-location retail POS operations (1 to 250+ stores)not Sellfy
  • Inventory management with serialized product trackingnot Sellfy
  • Customer loyalty programs via AppCard integrationnot Sellfy

Sellfy

  • Selling digital downloads, subscriptions or print on demand goods from a hosted storefrontnot Retail Pro
  • Running a small creator store without building a sitenot Retail Pro

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Retail Pro

  • Pricing details not disclosed; requires sales consultation
  • No published technical requirements or system specifications
  • International deployment requires fiscal/tax compliance consultation per region

Sellfy

  • Every plan caps annual sales volume: $10k on Starter, $50k on Business and $200k on Premium
  • Exceeding the cap forces a plan upgrade rather than an overage charge, so growth is a step change in cost
  • Maximum file size per digital product is tied to the plan, at 10 GB, 15 GB and 20 GB
  • Email marketing credits are metered per plan, from 2,000 to 50,000
  • Cart abandonment, upselling and the affiliate programme all require the Business plan
  • Payment processing fees from PayPal or Stripe are charged on top of the subscription

Pricing, plan by plan

Retail Pro

On request

No published plan breakdown. See the Retail Pro review.

Sellfy

$22/month
  • Starter$22/month
    • From $22/month with annual billing (or $39/month with monthly billing)
    • Basic e-commerce features for digital and physical products
  • Business$null/month
    • Mid-tier option with expanded capabilities
  • Premium$null/month
    • Highest tier with up to 20GB per digital product file storage

Which should you pick?

Choose Retail Pro if

  • You need point of sale.
  • You work on iOS, Android, Windows.
  • You also want inventory management.
Retail Pro review

Choose Sellfy if

  • You need physical & digital products.
  • You also want membership/subscription sales.
Sellfy review

Questions people ask

Is Retail Pro or Sellfy better?
Neither clearly leads. Retail Pro starts at On request and Sellfy at $22/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Retail Pro or Sellfy?
Retail Pro starts at On request and Sellfy at $22/month.
Does Retail Pro or Sellfy run on more platforms?
Retail Pro runs on iOS, Android, Windows. Sellfy runs on Web.
What is Retail Pro best used for?
Retail Pro is most often used for multi-location retail pos operations (1 to 250+ stores), inventory management with serialized product tracking, customer loyalty programs via appcard integration. Of those, multi-location retail pos operations (1 to 250+ stores) and inventory management with serialized product tracking are not what Sellfy is typically brought in for.
What can Retail Pro do that Sellfy cannot?
Retail Pro covers Point of sale, Inventory management, Customer database, Employee management. Sellfy covers Physical & digital products, Membership/subscription sales, Email marketing, Marketing automation.

Answered from the vendors’ own pages

Retail Pro: How much does Retail Pro cost?

Retail Pro does not publish specific pricing on its website. The company describes a 'Pay As You Grow' model but directs interested retailers to request a consultation or brochure to obtain actual pricing quotes customized to their business needs.

Source
Sellfy: How much does Sellfy cost?

Sellfy starts at $22/month for the Starter plan with annual billing ($39/month with monthly billing). Higher tiers (Business and Premium) are available but specific pricing requires contacting sales or visiting the pricing page.

Source
Sellfy: Does Sellfy charge transaction fees?

No, Sellfy charges zero transaction fees on sales, unlike competitors such as Gumroad which charges 10%. If revenue exceeds a plan limit, a 2% fee may apply unless you upgrade to a higher tier.

Source
Sellfy: Does Sellfy offer a free trial?

Yes, new users can access a 14-day free trial with no credit card required. During the trial you can customize store design and add product types, but upgrading to a paid plan is required to start selling.

Source
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