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Software · head to head

Sellfy vs Square

Sellfy logo

Sellfy

Software

Ecommerce platform for creators and entrepreneurs

From
Free
Rated
-
Square logo

Square

Software

Powering the economy

From
Free
Rated
-

The short version

  • Each has a real cost: Sellfy every plan caps annual sales volume: $10k on Starter, $50k on Business and $200k on Premium; Square plus plan pricing not specified in documentation
  • They diverge on capability: Sellfy covers Physical & digital products, Square covers Payment processing.

Where they differ

Only the attributes on which Sellfy and Square actually diverge.

Attributes where Sellfy and Square differ
AttributeSellfySquare
Pricing modelsubscriptionfreemium
PlatformsWebPOS (Mobile app), Web
Founded20132009

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Sellfy

  • Physical & digital products
  • Membership/subscription sales
  • Email marketing
  • Marketing automation
  • Affiliate program
  • Analytics
  • Mobile app
  • Multi-currency support

Only in Square

  • Payment processing
  • Point of sale
  • Invoicing
  • Payroll
  • Banking
  • QuickBooks
  • WooCommerce
  • Wix

What people use each for

The jobs each tool is most often brought in to do.

Sellfy

  • Selling digital downloads, subscriptions or print on demand goods from a hosted storefrontnot Square
  • Running a small creator store without building a sitenot Square

Square

  • Accept payments with all-in-one POS applicationnot Sellfy
  • Online ordering and basic website creationnot Sellfy
  • Invoicing and appointment bookingnot Sellfy
  • Staff scheduling and loyalty programmesnot Sellfy

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Sellfy

  • Every plan caps annual sales volume: $10k on Starter, $50k on Business and $200k on Premium
  • Exceeding the cap forces a plan upgrade rather than an overage charge, so growth is a step change in cost
  • Maximum file size per digital product is tied to the plan, at 10 GB, 15 GB and 20 GB
  • Email marketing credits are metered per plan, from 2,000 to 50,000
  • Cart abandonment, upselling and the affiliate programme all require the Business plan
  • Payment processing fees from PayPal or Stripe are charged on top of the subscription

Square

  • Plus plan pricing not specified in documentation
  • Processing fees differ by tier but exact rates not detailed
  • Free plan pricing mentioned but specific features for Plus unclear
  • Text marketing charged at 3¢ per message after first 500 included

Pricing, plan by plan

Sellfy

Free
  • FreeFree
    • Unlimited products
    • Basic store
    • Email support
  • Pro$29/month
    • All Free features
    • Custom domain
    • Email marketing

Square

Free

No published plan breakdown. See the Square review.

Which should you pick?

Choose Sellfy if

  • You need physical & digital products.
  • You want to start without paying.
  • You also want membership/subscription sales.

Choose Square if

  • You need payment processing.
  • You want to start without paying.
  • You work on POS (Mobile app), Web.
  • You also want point of sale.

Questions people ask

Is Sellfy or Square better?
Neither clearly leads. Sellfy starts at Free and Square at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Sellfy or Square?
Sellfy starts at Free and Square at Free.
Does Sellfy or Square run on more platforms?
Sellfy runs on Web. Square runs on POS (Mobile app), Web.
Can I use Sellfy for free?
Both have a free tier, so you can try either at no cost before committing.
What is Sellfy best used for?
Sellfy is most often used for selling digital downloads, subscriptions or print on demand goods from a hosted storefront, running a small creator store without building a site. Of those, selling digital downloads, subscriptions or print on demand goods from a hosted storefront and running a small creator store without building a site are not what Square is typically brought in for.
What can Sellfy do that Square cannot?
Sellfy covers Physical & digital products, Membership/subscription sales, Email marketing, Marketing automation. Square covers Payment processing, Point of sale, Invoicing, Payroll.

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