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E-Commerce · head to head

Contentful vs Sellfy

Contentful logo

Contentful

E-Commerce

The content platform for the digital-first era

From
Free
Rated
-
Full reviewWebsite
Sellfy logo

Sellfy

E-Commerce

Ecommerce platform for creators and entrepreneurs

From
$22/month
Rated
-
Full reviewWebsite

The short version

  • Only Contentful has a free tier, so it costs nothing to try first.
  • Each has a real cost: Contentful pricing model with content type limits (48) forces full tier upgrades; Sellfy every plan caps annual sales volume: $10k on Starter, $50k on Business and $200k on Premium
  • They diverge on capability: Contentful covers Content modeling, Sellfy covers Physical & digital products.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Contentful and Sellfy actually diverge.

Attributes where Contentful and Sellfy differ
AttributeContentfulSellfy
Starting priceFree$22/month
Pricing modelUnknownsubscription
Free tierYesNo
PlatformsWeb, APIWeb

Identical on both: user rating (Not yet rated), category (E-Commerce), founded (2013).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Contentful

  • Content modeling
  • RESTful APIs
  • GraphQL API
  • Webhooks
  • Rich text editor
  • Asset management
  • Multi-language support
  • Version control

Only in Sellfy

  • Physical & digital products
  • Membership/subscription sales
  • Email marketing
  • Marketing automation
  • Affiliate program
  • Analytics
  • Mobile app
  • Multi-currency support

What people use each for

The jobs each tool is most often brought in to do.

Contentful

  • Website content managementnot Sellfy
  • Mobile app contentnot Sellfy
  • E-commerce catalogsnot Sellfy
  • Multi-channel publishingnot Sellfy
  • Digital experiencesnot Sellfy

Sellfy

  • Selling digital downloads, subscriptions or print on demand goods from a hosted storefrontnot Contentful
  • Running a small creator store without building a sitenot Contentful

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Contentful

  • Pricing model with content type limits (48) forces full tier upgrades
  • Limited GraphQL mutations for content management complexity
  • Requires significant technical expertise and developer dependency
  • Uncertainty following Salesforce acquisition announcement in June 2026

Sellfy

  • Every plan caps annual sales volume: $10k on Starter, $50k on Business and $200k on Premium
  • Exceeding the cap forces a plan upgrade rather than an overage charge, so growth is a step change in cost
  • Maximum file size per digital product is tied to the plan, at 10 GB, 15 GB and 20 GB
  • Email marketing credits are metered per plan, from 2,000 to 50,000
  • Cart abandonment, upselling and the affiliate programme all require the Business plan
  • Payment processing fees from PayPal or Stripe are charged on top of the subscription

Pricing, plan by plan

Contentful

Free
  • FreeFree
    • 10 users
    • 100K API calls per month
    • 1 Space
  • Team$489/month
    • Higher usage limits
    • Additional collaboration features
    • Professional support

Sellfy

$22/month
  • Starter$22/month
    • From $22/month with annual billing (or $39/month with monthly billing)
    • Basic e-commerce features for digital and physical products
  • Business$null/month
    • Mid-tier option with expanded capabilities
  • Premium$null/month
    • Highest tier with up to 20GB per digital product file storage

Which should you pick?

Choose Contentful if

  • You need content modeling.
  • You want to start without paying.
  • You work on Web, API.
  • You also want restful apis.
Contentful review

Choose Sellfy if

  • You need physical & digital products.
  • You also want membership/subscription sales.
Sellfy review

Questions people ask

Is Contentful or Sellfy better?
Neither clearly leads. Contentful starts at Free and Sellfy at $22/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Contentful or Sellfy?
Contentful has a free tier; the other does not. Paid plans start at Free for Contentful and $22/month for Sellfy.
Does Contentful or Sellfy run on more platforms?
Contentful runs on Web, API. Sellfy runs on Web.
Can I use Contentful for free?
Yes. Contentful has a free tier, so you can try it without paying. Sellfy starts at $22/month.
What is Contentful best used for?
Contentful is most often used for website content management, mobile app content, e-commerce catalogs, multi-channel publishing. Of those, website content management and mobile app content are not what Sellfy is typically brought in for.
What can Contentful do that Sellfy cannot?
Contentful covers Content modeling, RESTful APIs, GraphQL API, Webhooks. Sellfy covers Physical & digital products, Membership/subscription sales, Email marketing, Marketing automation.

Answered from the vendors’ own pages

Contentful: Does Contentful offer a free tier?

Yes, Contentful has a Free tier with 10 users, 100K API calls per month, and support for 1 Space. This is suitable for small projects and proof-of-concept work.

Source
Sellfy: How much does Sellfy cost?

Sellfy starts at $22/month for the Starter plan with annual billing ($39/month with monthly billing). Higher tiers (Business and Premium) are available but specific pricing requires contacting sales or visiting the pricing page.

Source
Contentful: What is the difference between Contentful and traditional CMS platforms?

Contentful is a headless CMS that decouples content from presentation, allowing you to deliver the same content across websites, mobile apps, IoT devices, and voice assistants without duplication.

Source
Sellfy: Does Sellfy charge transaction fees?

No, Sellfy charges zero transaction fees on sales, unlike competitors such as Gumroad which charges 10%. If revenue exceeds a plan limit, a 2% fee may apply unless you upgrade to a higher tier.

Source
Contentful: How does Contentful handle multi-locale content?

Contentful supports multi-locale content, though multi-locale costs must be negotiated upfront depending on your pricing tier and requirements.

Source
Sellfy: Does Sellfy offer a free trial?

Yes, new users can access a 14-day free trial with no credit card required. During the trial you can customize store design and add product types, but upgrading to a paid plan is required to start selling.

Source
Contentful: Does Contentful integrate with e-commerce platforms?

Yes, Contentful partners with Commerce Layer, an API-first commerce platform, to enable enterprise-grade e-commerce experiences alongside headless CMS capabilities.

Source
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