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E-Commerce · head to head

Sellfy vs WooCommerce

Sellfy logo

Sellfy

E-Commerce

Ecommerce platform for creators and entrepreneurs

From
$22/month
Rated
-
Full reviewWebsite
WooCommerce logo

WooCommerce

E-Commerce

The flexible, open-source ecommerce platform

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only WooCommerce has a free tier, so it costs nothing to try first.
  • Each has a real cost: Sellfy every plan caps annual sales volume: $10k on Starter, $50k on Business and $200k on Premium; WooCommerce the plugin is free but you must supply and pay for WordPress hosting, which WooCommerce itself puts at $25 to $350 per month for most stores
  • They diverge on capability: Sellfy covers Physical & digital products, WooCommerce covers Product management.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Sellfy and WooCommerce actually diverge.

Attributes where Sellfy and WooCommerce differ
AttributeSellfyWooCommerce
Starting price$22/monthFree
Pricing modelsubscriptionfreemium
Free tierNoYes
Founded20132011

Identical on both: platforms (Web), user rating (Not yet rated), category (E-Commerce).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Sellfy

  • Physical & digital products
  • Membership/subscription sales
  • Email marketing
  • Marketing automation
  • Affiliate program
  • Analytics
  • Mobile app
  • Multi-currency support

Only in WooCommerce

  • Product management
  • Shopping cart
  • Payment integration
  • Shipping management
  • Tax calculations
  • Customer accounts
  • Order management
  • Inventory tracking

What people use each for

The jobs each tool is most often brought in to do.

Sellfy

  • Selling digital downloads, subscriptions or print on demand goods from a hosted storefrontnot WooCommerce
  • Running a small creator store without building a sitenot WooCommerce

WooCommerce

  • Running an online store inside an existing WordPress sitenot Sellfy
  • Selling physical, digital or subscription products with full control of the codenot Sellfy
  • Building a customised commerce workflow through plugins and hooksnot Sellfy

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Sellfy

  • Every plan caps annual sales volume: $10k on Starter, $50k on Business and $200k on Premium
  • Exceeding the cap forces a plan upgrade rather than an overage charge, so growth is a step change in cost
  • Maximum file size per digital product is tied to the plan, at 10 GB, 15 GB and 20 GB
  • Email marketing credits are metered per plan, from 2,000 to 50,000
  • Cart abandonment, upselling and the affiliate programme all require the Business plan
  • Payment processing fees from PayPal or Stripe are charged on top of the subscription

WooCommerce

  • The plugin is free but you must supply and pay for WordPress hosting, which WooCommerce itself puts at $25 to $350 per month for most stores
  • Functionality such as subscriptions and bookings comes from paid extensions priced at $29 to $299 per year each, renewed annually
  • Card payments through WooPayments cost roughly 2.50 to 2.90 percent plus 30 cents per transaction
  • Total cost depends on how many extensions a store needs rather than a single published plan price

Pricing, plan by plan

Sellfy

$22/month
  • Starter$22/month
    • From $22/month with annual billing (or $39/month with monthly billing)
    • Basic e-commerce features for digital and physical products
  • Business$null/month
    • Mid-tier option with expanded capabilities
  • Premium$null/month
    • Highest tier with up to 20GB per digital product file storage

WooCommerce

Free
  • FreeFree
    • Core ecommerce features
    • Unlimited products
    • Community support
  • Premium$299/year
    • All Free features
    • Premium support
    • Performance optimization

Which should you pick?

Choose Sellfy if

  • You need physical & digital products.
  • You also want membership/subscription sales.
Sellfy review

Choose WooCommerce if

  • You need product management.
  • You want to start without paying.
  • You also want shopping cart.
WooCommerce review

Questions people ask

Is Sellfy or WooCommerce better?
Neither clearly leads. Sellfy starts at $22/month and WooCommerce at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Sellfy or WooCommerce?
WooCommerce has a free tier; the other does not. Paid plans start at $22/month for Sellfy and Free for WooCommerce.
Does Sellfy or WooCommerce run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use WooCommerce for free?
Yes. WooCommerce has a free tier, so you can try it without paying. Sellfy starts at $22/month.
What is Sellfy best used for?
Sellfy is most often used for selling digital downloads, subscriptions or print on demand goods from a hosted storefront, running a small creator store without building a site. Of those, selling digital downloads, subscriptions or print on demand goods from a hosted storefront and running a small creator store without building a site are not what WooCommerce is typically brought in for.
What can Sellfy do that WooCommerce cannot?
Sellfy covers Physical & digital products, Membership/subscription sales, Email marketing, Marketing automation. WooCommerce covers Product management, Shopping cart, Payment integration, Shipping management.

Answered from the vendors’ own pages

Sellfy: How much does Sellfy cost?

Sellfy starts at $22/month for the Starter plan with annual billing ($39/month with monthly billing). Higher tiers (Business and Premium) are available but specific pricing requires contacting sales or visiting the pricing page.

Source
WooCommerce: Does WooCommerce offer a money-back guarantee?

Yes. The platform offers a 30-day money-back guarantee.

Source
Sellfy: Does Sellfy charge transaction fees?

No, Sellfy charges zero transaction fees on sales, unlike competitors such as Gumroad which charges 10%. If revenue exceeds a plan limit, a 2% fee may apply unless you upgrade to a higher tier.

Source
WooCommerce: Is WooCommerce secure for online payments?

The platform offers safe and secure online payments through its integrated system.

Source
Sellfy: Does Sellfy offer a free trial?

Yes, new users can access a 14-day free trial with no credit card required. During the trial you can customize store design and add product types, but upgrading to a paid plan is required to start selling.

Source
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