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E-Commerce · head to head

Big Cartel vs Sellfy

Big Cartel logo

Big Cartel

E-Commerce

Straightforward pricing, no surprises

From
Free
Rated
-
Sellfy logo

Sellfy

E-Commerce

Ecommerce platform for creators and entrepreneurs

From
$22/month
Rated
-

The short version

  • Only Big Cartel has a free tier, so it costs nothing to try first.
  • Each has a real cost: Big Cartel custom domain support is not included on the free Gold plan; it is listed as a Platinum-tier feature; Sellfy every plan caps annual sales volume: $10k on Starter, $50k on Business and $200k on Premium
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Big Cartel and Sellfy actually diverge.

Attributes where Big Cartel and Sellfy differ
AttributeBig CartelSellfy
Starting priceFree$22/month
Pricing modelfreemiumsubscription
Free tierYesNo
FoundedUnknown2013

Identical on both: platforms (Web), user rating (Not yet rated), category (E-Commerce).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Big Cartel

Nothing recorded that Sellfy does not also cover.

Only in Sellfy

  • Physical & digital products
  • Membership/subscription sales
  • Email marketing
  • Marketing automation
  • Affiliate program
  • Analytics
  • Mobile app
  • Multi-currency support

What people use each for

The jobs each tool is most often brought in to do.

Big Cartel

  • E-commerce store creationnot Sellfy
  • Physical and digital product salesnot Sellfy

Sellfy

  • Selling digital downloads, subscriptions or print on demand goods from a hosted storefrontnot Big Cartel
  • Running a small creator store without building a sitenot Big Cartel

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Big Cartel

  • Custom domain support is not included on the free Gold plan; it is listed as a Platinum-tier feature
  • Abandoned cart recovery, product drop scheduling and Zapier integration are restricted to the top Diamond tier at $30/month
  • Platinum's paid billing starts automatically after a 7-day free trial rather than requiring an active opt-in to convert

Sellfy

  • Every plan caps annual sales volume: $10k on Starter, $50k on Business and $200k on Premium
  • Exceeding the cap forces a plan upgrade rather than an overage charge, so growth is a step change in cost
  • Maximum file size per digital product is tied to the plan, at 10 GB, 15 GB and 20 GB
  • Email marketing credits are metered per plan, from 2,000 to 50,000
  • Cart abandonment, upselling and the affiliate programme all require the Business plan
  • Payment processing fees from PayPal or Stripe are charged on top of the subscription

Pricing, plan by plan

Big Cartel

Free
  • GoldFree
    • Free tier with limited features
  • Platinum$15/month
    • Custom domains
    • Physical and digital product sales
    • Shipping label printing
  • Diamond$30/month
    • All Platinum features plus abandoned cart recovery
    • Product drop scheduling
    • Password-protected products

Sellfy

$22/month
  • Starter$22/month
    • From $22/month with annual billing (or $39/month with monthly billing)
    • Basic e-commerce features for digital and physical products
  • Business$null/month
    • Mid-tier option with expanded capabilities
  • Premium$null/month
    • Highest tier with up to 20GB per digital product file storage

Which should you pick?

Choose Big Cartel if

  • You want to start without paying.

Choose Sellfy if

  • You need physical & digital products.
  • You also want membership/subscription sales.

Questions people ask

Is Big Cartel or Sellfy better?
Neither clearly leads. Big Cartel starts at Free and Sellfy at $22/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Big Cartel or Sellfy?
Big Cartel has a free tier; the other does not. Paid plans start at Free for Big Cartel and $22/month for Sellfy.
Does Big Cartel or Sellfy run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use Big Cartel for free?
Yes. Big Cartel has a free tier, so you can try it without paying. Sellfy starts at $22/month.
What is Big Cartel best used for?
Big Cartel is most often used for e-commerce store creation, physical and digital product sales. Of those, e-commerce store creation and physical and digital product sales are not what Sellfy is typically brought in for.
What can Big Cartel do that Sellfy cannot?
Sellfy covers Physical & digital products, Membership/subscription sales, Email marketing, Marketing automation.

Answered from the vendors’ own pages

Big Cartel: How much does Big Cartel cost?

Big Cartel offers a free Gold plan with limited features. Paid plans start at $15 per month for Platinum and $30 per month for Diamond. Both paid plans include a 7-day free trial and have no commitment.

Source
Sellfy: How much does Sellfy cost?

Sellfy starts at $22/month for the Starter plan with annual billing ($39/month with monthly billing). Higher tiers (Business and Premium) are available but specific pricing requires contacting sales or visiting the pricing page.

Source
Big Cartel: What features does the Diamond plan add?

The Diamond plan at $30 per month adds abandoned cart recovery, product drop scheduling, password-protected products, Zapier integration with 7,000+ apps, and priority human support compared to Platinum.

Source
Sellfy: Does Sellfy charge transaction fees?

No, Sellfy charges zero transaction fees on sales, unlike competitors such as Gumroad which charges 10%. If revenue exceeds a plan limit, a 2% fee may apply unless you upgrade to a higher tier.

Source
Big Cartel: Can I cancel Big Cartel anytime?

Yes, Big Cartel explicitly offers no commitment and allows cancellation anytime on paid tiers.

Source
Sellfy: Does Sellfy offer a free trial?

Yes, new users can access a 14-day free trial with no credit card required. During the trial you can customize store design and add product types, but upgrading to a paid plan is required to start selling.

Source
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