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E-Commerce · head to head

Memberful vs Sellfy

Memberful logo

Memberful

E-Commerce

Membership platform for creators to sell subscriptions, courses and gated content

From
$49/month
Rated
-
Sellfy logo

Sellfy

E-Commerce

Ecommerce platform for creators and entrepreneurs

From
$22/month
Rated
-

The short version

  • Each has a real cost: Memberful charges a 4.9% transaction fee on top of the flat monthly fee on the Standard plan.; Sellfy every plan caps annual sales volume: $10k on Starter, $50k on Business and $200k on Premium
  • They diverge on capability: Memberful covers Membership checkout, Sellfy covers Physical & digital products.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Memberful and Sellfy actually diverge.

Attributes where Memberful and Sellfy differ
AttributeMemberfulSellfy
Starting price$49/month$22/month
Platformsweb, apiWeb

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated), category (E-Commerce), founded (2013).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Memberful

  • Membership checkout
  • Flexible subscriptions
  • Member management
  • Landing page builder
  • Dynamic paywalls
  • Third-party integrations

Only in Sellfy

  • Physical & digital products
  • Membership/subscription sales
  • Email marketing
  • Marketing automation
  • Affiliate program
  • Analytics
  • Mobile app
  • Multi-currency support

What people use each for

The jobs each tool is most often brought in to do.

Memberful

  • Selling paid membership subscriptions from an existing websitenot Sellfy
  • Gating podcast, newsletter or course content behind a paywallnot Sellfy
  • Running a WordPress site with paid member-only contentnot Sellfy
  • Offering one-time purchases alongside recurring membershipsnot Sellfy

Sellfy

  • Selling digital downloads, subscriptions or print on demand goods from a hosted storefrontnot Memberful
  • Running a small creator store without building a sitenot Memberful

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Memberful

  • Charges a 4.9% transaction fee on top of the flat monthly fee on the Standard plan.
  • Requires a separate Stripe account, adding setup complexity compared to all-in-one checkout platforms.
  • Lacks built-in course-hosting depth found in dedicated learning management platforms.
  • No free plan beyond the pre-launch trial period; charges begin once payments go live.

Sellfy

  • Every plan caps annual sales volume: $10k on Starter, $50k on Business and $200k on Premium
  • Exceeding the cap forces a plan upgrade rather than an overage charge, so growth is a step change in cost
  • Maximum file size per digital product is tied to the plan, at 10 GB, 15 GB and 20 GB
  • Email marketing credits are metered per plan, from 2,000 to 50,000
  • Cart abandonment, upselling and the affiliate programme all require the Business plan
  • Payment processing fees from PayPal or Stripe are charged on top of the subscription

Pricing, plan by plan

Memberful

$49/month
  • Standard$49/month
    • 4.9% transaction fee
    • Full platform access
    • Free until you go live
  • Enterprise$undefined/mo
    • Custom volume-based rates
    • Premium services and success management
    • Dedicated migration support

Sellfy

$22/month
  • Starter$22/month
    • From $22/month with annual billing (or $39/month with monthly billing)
    • Basic e-commerce features for digital and physical products
  • Business$null/month
    • Mid-tier option with expanded capabilities
  • Premium$null/month
    • Highest tier with up to 20GB per digital product file storage

Which should you pick?

Choose Memberful if

  • You need membership checkout.
  • You work on web, api.
  • You also want flexible subscriptions.

Choose Sellfy if

  • You need physical & digital products.
  • You also want membership/subscription sales.

Questions people ask

Is Memberful or Sellfy better?
Neither clearly leads. Memberful starts at $49/month and Sellfy at $22/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Memberful or Sellfy?
Memberful starts at $49/month and Sellfy at $22/month.
Does Memberful or Sellfy run on more platforms?
Memberful runs on web, api. Sellfy runs on Web.
What is Memberful best used for?
Memberful is most often used for selling paid membership subscriptions from an existing website, gating podcast, newsletter or course content behind a paywall, running a wordpress site with paid member-only content, offering one-time purchases alongside recurring memberships. Of those, selling paid membership subscriptions from an existing website and gating podcast, newsletter or course content behind a paywall are not what Sellfy is typically brought in for.
What can Memberful do that Sellfy cannot?
Memberful covers Membership checkout, Flexible subscriptions, Member management, Landing page builder. Sellfy covers Physical & digital products, Membership/subscription sales, Email marketing, Marketing automation.

Answered from the vendors’ own pages

Memberful: What does Memberful cost?

Memberful's Standard plan costs $49/month plus a 4.9% transaction fee, while larger organizations can get custom volume-based rates on the Enterprise plan.

Source
Sellfy: How much does Sellfy cost?

Sellfy starts at $22/month for the Starter plan with annual billing ($39/month with monthly billing). Higher tiers (Business and Premium) are available but specific pricing requires contacting sales or visiting the pricing page.

Source
Memberful: Is there a free plan, and what are its limits?

Memberful can be used for free while setting up a membership site, with no charges incurred until the creator goes live and starts accepting payments.

Source
Sellfy: Does Sellfy charge transaction fees?

No, Sellfy charges zero transaction fees on sales, unlike competitors such as Gumroad which charges 10%. If revenue exceeds a plan limit, a 2% fee may apply unless you upgrade to a higher tier.

Source
Memberful: What does Memberful integrate with?

Memberful integrates with WordPress, Mailchimp, Discord and Kit, among other tools, to connect membership data with existing sites and marketing systems.

Source
Sellfy: Does Sellfy offer a free trial?

Yes, new users can access a 14-day free trial with no credit card required. During the trial you can customize store design and add product types, but upgrading to a paid plan is required to start selling.

Source
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