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E-Commerce · head to head

OpenCart vs Sellfy

OpenCart logo

OpenCart

E-Commerce

Self-hosted open source shopping cart written in PHP, released under the MIT licence

From
Free
Rated
-
Sellfy logo

Sellfy

E-Commerce

Ecommerce platform for creators and entrepreneurs

From
$22/month
Rated
-

The short version

  • Only OpenCart has a free tier, so it costs nothing to try first.
  • Each has a real cost: OpenCart extensions modify core behaviour through an XML patching system, so two modules that patch the same file conflict in ways that surface as broken checkout rather than as an installation error, and resolving that requires a developer reading both patches.; Sellfy every plan caps annual sales volume: $10k on Starter, $50k on Business and $200k on Premium
  • They diverge on capability: OpenCart covers MIT licensed source, Sellfy covers Physical & digital products.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which OpenCart and Sellfy actually diverge.

Attributes where OpenCart and Sellfy differ
AttributeOpenCartSellfy
Starting priceFree$22/month
Pricing modelopen-sourcesubscription
Free tierYesNo
Founded20092013

Identical on both: platforms (Web), user rating (Not yet rated), category (E-Commerce).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in OpenCart

  • MIT licensed source
  • Self-hosted PHP and MySQL
  • No transaction fees
  • Multi-store
  • Extension marketplace
  • Multi-currency and multi-language
  • OCMod modification system
  • Full data access

Only in Sellfy

  • Physical & digital products
  • Membership/subscription sales
  • Email marketing
  • Marketing automation
  • Affiliate program
  • Analytics
  • Mobile app
  • Multi-currency support

What people use each for

The jobs each tool is most often brought in to do.

OpenCart

  • A merchant with volume high enough that a percentage transaction fee costs more than a developernot Sellfy
  • An agency building client stores where the client must own the code and the data outrightnot Sellfy
  • A store with unusual catalogue or pricing logic that a hosted platform will not permitnot Sellfy
  • Selling in a market where the local payment gateway is not supported by the mainstream SaaS platformsnot Sellfy

Sellfy

  • Selling digital downloads, subscriptions or print on demand goods from a hosted storefrontnot OpenCart
  • Running a small creator store without building a sitenot OpenCart

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

OpenCart

  • Extensions modify core behaviour through an XML patching system, so two modules that patch the same file conflict in ways that surface as broken checkout rather than as an installation error, and resolving that requires a developer reading both patches.
  • Major version upgrades have broken third party extension compatibility, so moving between them means re-purchasing or re-commissioning modules and effectively rebuilding parts of the store rather than clicking update.
  • Hosting, patching, backups and PCI scope are all your responsibility, so a security update you postpone is a breach you own, and there is no vendor obligation to notify or protect you.
  • Extension quality on the marketplace is uneven and modules are sold as one-off purchases with no guaranteed maintenance, so a module central to your store can simply stop being updated and leave you holding the code.
  • The core project is maintained by a very small team relative to the platforms it competes with, so security fixes, compatibility with new PHP versions and feature work all arrive at a pace you cannot influence or pay to accelerate.

Sellfy

  • Every plan caps annual sales volume: $10k on Starter, $50k on Business and $200k on Premium
  • Exceeding the cap forces a plan upgrade rather than an overage charge, so growth is a step change in cost
  • Maximum file size per digital product is tied to the plan, at 10 GB, 15 GB and 20 GB
  • Email marketing credits are metered per plan, from 2,000 to 50,000
  • Cart abandonment, upselling and the affiliate programme all require the Business plan
  • Payment processing fees from PayPal or Stripe are charged on top of the subscription

Pricing, plan by plan

OpenCart

Free
  • Open SourceFree
    • Core ecommerce features
    • Free support
    • Extensions available

Sellfy

$22/month
  • Starter$22/month
    • From $22/month with annual billing (or $39/month with monthly billing)
    • Basic e-commerce features for digital and physical products
  • Business$null/month
    • Mid-tier option with expanded capabilities
  • Premium$null/month
    • Highest tier with up to 20GB per digital product file storage

Which should you pick?

Choose OpenCart if

  • You need mit licensed source.
  • You want to start without paying.
  • You also want self-hosted php and mysql.

Choose Sellfy if

  • You need physical & digital products.
  • You also want membership/subscription sales.

Questions people ask

Is OpenCart or Sellfy better?
Neither clearly leads. OpenCart starts at Free and Sellfy at $22/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, OpenCart or Sellfy?
OpenCart has a free tier; the other does not. Paid plans start at Free for OpenCart and $22/month for Sellfy.
Does OpenCart or Sellfy run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use OpenCart for free?
Yes. OpenCart has a free tier, so you can try it without paying. Sellfy starts at $22/month.
What is OpenCart best used for?
OpenCart is most often used for a merchant with volume high enough that a percentage transaction fee costs more than a developer, an agency building client stores where the client must own the code and the data outright, a store with unusual catalogue or pricing logic that a hosted platform will not permit, selling in a market where the local payment gateway is not supported by the mainstream saas platforms. Of those, a merchant with volume high enough that a percentage transaction fee costs more than a developer and an agency building client stores where the client must own the code and the data outright are not what Sellfy is typically brought in for.
What can OpenCart do that Sellfy cannot?
OpenCart covers MIT licensed source, Self-hosted PHP and MySQL, No transaction fees, Multi-store. Sellfy covers Physical & digital products, Membership/subscription sales, Email marketing, Marketing automation.

Answered from the vendors’ own pages

OpenCart: Is OpenCart really free?

The software is MIT licensed with no paid edition. The costs are hosting, extensions, and a developer, and for a low volume store those can exceed a SaaS subscription.

Sellfy: How much does Sellfy cost?

Sellfy starts at $22/month for the Starter plan with annual billing ($39/month with monthly billing). Higher tiers (Business and Premium) are available but specific pricing requires contacting sales or visiting the pricing page.

Source
OpenCart: Does it charge transaction fees?

No. There is no platform cut and no surcharge for using your own payment gateway, which is the main financial argument for self-hosting at volume.

Sellfy: Does Sellfy charge transaction fees?

No, Sellfy charges zero transaction fees on sales, unlike competitors such as Gumroad which charges 10%. If revenue exceeds a plan limit, a 2% fee may apply unless you upgrade to a higher tier.

Source
OpenCart: How hard is customisation?

Theme changes are ordinary PHP templates and are approachable. Changing behaviour means the OCMod patching system, which conflicts between extensions and needs a developer.

Sellfy: Does Sellfy offer a free trial?

Yes, new users can access a 14-day free trial with no credit card required. During the trial you can customize store design and add product types, but upgrading to a paid plan is required to start selling.

Source
OpenCart: What is the biggest hidden cost?

Upgrades. Version transitions have broken extension compatibility before, so budget for a partial rebuild rather than assuming updates are routine maintenance.

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