Email Marketing · head to head
Resend vs Loops

Resend
Email Marketing
Email API for developers to send transactional and marketing email
- From
- Free
- Rated
- -
The short version
- Only Resend has a free tier, so it costs nothing to try first.
- Each has a real cost: Resend free tier is capped at 100 emails per day, which is restrictive for apps with bursty transactional volume.; Loops pricing is metered at $0.10 per 1,000 emails on top of the contact-based plan tier, adding a variable cost beyond the base subscription
Where they differ
Only the attributes on which Resend and Loops actually diverge.
Identical on both: user rating (Not yet rated), category (Email Marketing).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Resend
- Email API and SDKs
- Domain management
- Audience and contacts
- Automation workflows
- Email analytics
- Dedicated IPs
Only in Loops
Nothing recorded that Resend does not also cover.
What people use each for
The jobs each tool is most often brought in to do.
Resend
- Sending transactional emails from a web appnot Loops
- Running marketing email campaigns to contact listsnot Loops
- Automating onboarding or lifecycle email sequencesnot Loops
- Tracking deliverability and engagement analyticsnot Loops
Loops
No use cases recorded yet. See the Loops review.
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Resend
- Free tier is capped at 100 emails per day, which is restrictive for apps with bursty transactional volume.
- Marketing and transactional plans are billed and priced separately, so a product needing both must budget for two tiers.
- Dedicated IPs are only available on the Scale plan and require a minimum daily send volume.
Loops
- Pricing is metered at $0.10 per 1,000 emails on top of the contact-based plan tier, adding a variable cost beyond the base subscription
Pricing, plan by plan
Resend
Free- FreeFree
- 3,000 emails/month
- 100 emails/day
- 3 domains
- Pro$20/month
- 50,000 emails/month
- 10 domains
- 100 AI credits/month
- Scale$90/month
- 100,000 emails/month
- 1,000 domains
- Slack and ticket support
Loops
On requestNo published plan breakdown. See the Loops review.
Which should you pick?
Choose Resend if
- You need email api and sdks.
- You want to start without paying.
- You work on web, api.
- You also want domain management.
Choose Loops if
Nothing in the data separates Loops from Resend on the points above - pick on price and on how each one feels to use.
Questions people ask
- Is Resend or Loops better?
- Neither clearly leads. Resend starts at Free and Loops at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Resend or Loops?
- Resend has a free tier; the other does not. Paid plans start at Free for Resend and On request for Loops.
- Does Resend or Loops run on more platforms?
- Resend runs on web, api. Loops runs on Web.
- Can I use Resend for free?
- Yes. Resend has a free tier, so you can try it without paying. Loops starts at On request.
- What is Resend best used for?
- Resend is most often used for sending transactional emails from a web app, running marketing email campaigns to contact lists, automating onboarding or lifecycle email sequences, tracking deliverability and engagement analytics. Of those, sending transactional emails from a web app and running marketing email campaigns to contact lists are not what Loops is typically brought in for.
- What can Resend do that Loops cannot?
- Resend covers Email API and SDKs, Domain management, Audience and contacts, Automation workflows.
Answered from the vendors’ own pages
Resend: What does Resend cost?
Transactional email starts free for 3,000 emails/month, then Pro is $20/month for 50,000 emails and Scale ranges from $90 to $1,150/month for up to 2.5M emails. Marketing email is priced separately by contact count, starting free for 1,000 contacts.
SourceResend: Is there a free plan, and what are its limits?
Yes, the free transactional plan allows 3,000 emails per month capped at 100 per day across 3 domains, and the free marketing plan allows up to 1,000 contacts.
SourceResend: How is usage metered?
Transactional plans are metered by number of emails sent, with overage billed per 1,000 emails. Marketing plans are metered by number of contacts rather than emails sent.
SourceRelated pages
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