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Email Marketing · head to head

Resend vs Zoho Campaigns

Resend logo

Resend

Email Marketing

Email API for developers to send transactional and marketing email

From
Free
Rated
-
Full reviewWebsite
Zoho Campaigns logo

Zoho Campaigns

Email Marketing

Email marketing tool with a genuine free tier, priced by contact count once paid

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Resend free tier is capped at 100 emails per day, which is restrictive for apps with bursty transactional volume.; Zoho Campaigns template design quality and out-of-the-box deliverability reputation tools are less polished than specialist platforms such as Klaviyo or Campaign Monitor.
  • They diverge on capability: Resend covers Email API and SDKs, Zoho Campaigns covers Drag-and-drop email builder.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which Resend and Zoho Campaigns actually diverge.

Attributes where Resend and Zoho Campaigns differ
AttributeResendZoho Campaigns
Pricing modelfreemiumPer month by contact tier once on a paid plan
Platformsweb, apiWeb

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Email Marketing).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Resend

  • Email API and SDKs
  • Domain management
  • Audience and contacts
  • Automation workflows
  • Email analytics
  • Dedicated IPs

Only in Zoho Campaigns

  • Drag-and-drop email builder
  • Zoho CRM integration
  • A/B testing
  • Advanced segmentation
  • Send time optimisation
  • WhatsApp and SMS add-ons

What people use each for

The jobs each tool is most often brought in to do.

Resend

  • Sending transactional emails from a web appnot Zoho Campaigns
  • Running marketing email campaigns to contact listsnot Zoho Campaigns
  • Automating onboarding or lifecycle email sequencesnot Zoho Campaigns
  • Tracking deliverability and engagement analyticsnot Zoho Campaigns

Zoho Campaigns

  • A small business with under 2,000 contacts wanting a genuinely usable free email marketing tool rather than a crippled trialnot Resend
  • An existing Zoho CRM or Desk customer wanting email marketing that syncs natively without a third-party connectornot Resend
  • A growing list needing to scale from 500 up to 500,000 contacts within one vendor's pricing laddernot Resend
  • A team wanting WhatsApp or SMS as an add-on channel alongside email from the same vendornot Resend

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Resend

  • Free tier is capped at 100 emails per day, which is restrictive for apps with bursty transactional volume.
  • Marketing and transactional plans are billed and priced separately, so a product needing both must budget for two tiers.
  • Dedicated IPs are only available on the Scale plan and require a minimum daily send volume.

Zoho Campaigns

  • Template design quality and out-of-the-box deliverability reputation tools are less polished than specialist platforms such as Klaviyo or Campaign Monitor.
  • Advanced segmentation and dynamic content are reserved for the Professional tier, so mid-sized lists needing that capability face a real price step up from Standard.
  • WhatsApp and SMS are separate paid add-ons rather than included channels, so a genuinely multi-channel campaign costs more than the base email price suggests.
  • Its main structural advantage, native Zoho ecosystem integration, does not benefit a buyer using a non-Zoho CRM or helpdesk, who gets no more from Zoho Campaigns than from a specialist alternative.
  • Support responsiveness reflects Zoho's broad, lower-touch model across its whole portfolio rather than dedicated email marketing expertise.

Pricing, plan by plan

Resend

Free
  • FreeFree
    • 3,000 emails/month
    • 100 emails/day
    • 3 domains
  • Pro$20/month
    • 50,000 emails/month
    • 10 domains
    • 100 AI credits/month
  • Scale$90/month
    • 100,000 emails/month
    • 1,000 domains
    • Slack and ticket support

Zoho Campaigns

Free
  • Forever FreeFree
    • Up to 2,000 contacts
    • 6,000 emails per month
    • 5 users, basic templates and reporting
  • Standard$undefined/month
    • Starts at 500 contacts, scales to 100,000
    • Unlimited email sends
    • A/B testing and priority support
  • Professional$undefined/month
    • Starts at 500 contacts, scales to 500,000
    • Unlimited email sends
    • Advanced segmentation, dynamic content, custom roles and webhooks

Which should you pick?

Choose Resend if

  • You need email api and sdks.
  • You want to start without paying.
  • You work on web, api.
  • You also want domain management.
Resend review

Choose Zoho Campaigns if

  • You need drag-and-drop email builder.
  • You want to start without paying.
  • You also want zoho crm integration.
Zoho Campaigns review

Questions people ask

Is Resend or Zoho Campaigns better?
Neither clearly leads. Resend starts at Free and Zoho Campaigns at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Resend or Zoho Campaigns?
Resend starts at Free and Zoho Campaigns at Free.
Does Resend or Zoho Campaigns run on more platforms?
Resend runs on web, api. Zoho Campaigns runs on Web.
Can I use Resend for free?
Both have a free tier, so you can try either at no cost before committing.
What is Resend best used for?
Resend is most often used for sending transactional emails from a web app, running marketing email campaigns to contact lists, automating onboarding or lifecycle email sequences, tracking deliverability and engagement analytics. Of those, sending transactional emails from a web app and running marketing email campaigns to contact lists are not what Zoho Campaigns is typically brought in for.
What can Resend do that Zoho Campaigns cannot?
Resend covers Email API and SDKs, Domain management, Audience and contacts, Automation workflows. Zoho Campaigns covers Drag-and-drop email builder, Zoho CRM integration, A/B testing, Advanced segmentation.

Answered from the vendors’ own pages

Resend: What does Resend cost?

Transactional email starts free for 3,000 emails/month, then Pro is $20/month for 50,000 emails and Scale ranges from $90 to $1,150/month for up to 2.5M emails. Marketing email is priced separately by contact count, starting free for 1,000 contacts.

Source
Zoho Campaigns: Is the free tier good enough for real use, or just a trial?

It is a real, ongoing free tier for up to 2,000 contacts and 6,000 emails a month, not a time-limited trial.

Resend: Is there a free plan, and what are its limits?

Yes, the free transactional plan allows 3,000 emails per month capped at 100 per day across 3 domains, and the free marketing plan allows up to 1,000 contacts.

Source
Zoho Campaigns: Does it integrate with non-Zoho CRMs?

Yes via Zapier and other connectors, but the native, no-extra-fee integration advantage is specific to other Zoho products.

Resend: How is usage metered?

Transactional plans are metered by number of emails sent, with overage billed per 1,000 emails. Marketing plans are metered by number of contacts rather than emails sent.

Source
Zoho Campaigns: Are WhatsApp and SMS included?

No, they are separately purchased add-ons alongside the email plan.

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