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Email Marketing · head to head

Brevo vs Resend

Brevo logo

Brevo

Email Marketing

Email, SMS, and CRM in one platform

From
Free
Rated
-
Resend logo

Resend

Email Marketing

Email API for developers to send transactional and marketing email

From
Free
Rated
-

The short version

  • Each has a real cost: Brevo paid plans are priced by email volume sent per month, with higher tiers running past $100 per month as list and send volume grows; Resend free tier is capped at 100 emails per day, which is restrictive for apps with bursty transactional volume.
  • Prices and features above were last checked on 29 August 2026.

Where they differ

Only the attributes on which Brevo and Resend actually diverge.

Attributes where Brevo and Resend differ
AttributeBrevoResend
PlatformsWebweb, api

Identical on both: starting price (Free), pricing model (freemium), free tier (Yes), user rating (Not yet rated), category (Email Marketing).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Brevo

Nothing recorded that Resend does not also cover.

Only in Resend

  • Email API and SDKs
  • Domain management
  • Audience and contacts
  • Automation workflows
  • Email analytics
  • Dedicated IPs

What people use each for

The jobs each tool is most often brought in to do.

Brevo

  • Email marketing campaigns with drag-and-drop editornot Resend
  • SMS and WhatsApp multichannel messagingnot Resend
  • Customer loyalty program managementnot Resend
  • Transactional email and API-triggered messagingnot Resend

Resend

  • Sending transactional emails from a web appnot Brevo
  • Running marketing email campaigns to contact listsnot Brevo
  • Automating onboarding or lifecycle email sequencesnot Brevo
  • Tracking deliverability and engagement analyticsnot Brevo

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Brevo

  • Paid plans are priced by email volume sent per month, with higher tiers running past $100 per month as list and send volume grows

Resend

  • Free tier is capped at 100 emails per day, which is restrictive for apps with bursty transactional volume.
  • Marketing and transactional plans are billed and priced separately, so a product needing both must budget for two tiers.
  • Dedicated IPs are only available on the Scale plan and require a minimum daily send volume.

Pricing, plan by plan

Brevo

Free

No published plan breakdown. See the Brevo review.

Resend

Free
  • FreeFree
    • 3,000 emails/month
    • 100 emails/day
    • 3 domains
  • Pro$20/month
    • 50,000 emails/month
    • 10 domains
    • 100 AI credits/month
  • Scale$90/month
    • 100,000 emails/month
    • 1,000 domains
    • Slack and ticket support

Which should you pick?

Choose Brevo if

  • You want to start without paying.

Choose Resend if

  • You need email api and sdks.
  • You want to start without paying.
  • You work on web, api.
  • You also want domain management.

Questions people ask

Is Brevo or Resend better?
Neither clearly leads. Brevo starts at Free and Resend at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Brevo or Resend?
Brevo starts at Free and Resend at Free.
Does Brevo or Resend run on more platforms?
Brevo runs on Web. Resend runs on web, api.
Can I use Brevo for free?
Both have a free tier, so you can try either at no cost before committing.
What is Brevo best used for?
Brevo is most often used for email marketing campaigns with drag-and-drop editor, sms and whatsapp multichannel messaging, customer loyalty program management, transactional email and api-triggered messaging. Of those, email marketing campaigns with drag-and-drop editor and sms and whatsapp multichannel messaging are not what Resend is typically brought in for.
What can Brevo do that Resend cannot?
Resend covers Email API and SDKs, Domain management, Audience and contacts, Automation workflows.

Answered from the vendors’ own pages

Brevo: Does Brevo offer a free plan?

Yes, Brevo offers a free tier with no credit card required. You can launch marketing campaigns, access templates, and use basic automation without paying.

Source
Resend: What does Resend cost?

Transactional email starts free for 3,000 emails/month, then Pro is $20/month for 50,000 emails and Scale ranges from $90 to $1,150/month for up to 2.5M emails. Marketing email is priced separately by contact count, starting free for 1,000 contacts.

Source
Brevo: What pricing model does Brevo use?

Brevo uses a freemium model. No specific pricing rates are published on their main website. Users must navigate to the pricing page or contact sales to see tiered pricing based on email volume and features needed.

Source
Resend: Is there a free plan, and what are its limits?

Yes, the free transactional plan allows 3,000 emails per month capped at 100 per day across 3 domains, and the free marketing plan allows up to 1,000 contacts.

Source
Brevo: What channels does Brevo support?

Brevo supports email, SMS, WhatsApp, web and mobile push notifications, live chat, chatbot, wallet, phone, and transactional messaging across all plans.

Source
Resend: How is usage metered?

Transactional plans are metered by number of emails sent, with overage billed per 1,000 emails. Marketing plans are metered by number of contacts rather than emails sent.

Source
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