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CRM · head to head

Reply.io vs Salesforce

Reply.io logo

Reply.io

CRM

Multichannel sales engagement platform for email, LinkedIn, calls and SMS outreach

From
Free
Rated
-
Full reviewWebsite
Salesforce logo

Salesforce

CRM

World's #1 CRM

From
$25/month
Rated
-
Full reviewWebsite

The short version

  • Only Reply.io has a free tier, so it costs nothing to try first.
  • Each has a real cost: Reply.io multichannel features and CRM sync require the higher-priced Professional tier or above.; Salesforce sales Cloud tiers as captured 2 January 2024: Starter Suite $25/user/month, Professional $80/user/month, Enterprise $165/user/month, all USD billed annually
  • They diverge on capability: Reply.io covers Multichannel sequences, Salesforce covers Contact management.

Where they differ

Only the attributes on which Reply.io and Salesforce actually diverge.

Attributes where Reply.io and Salesforce differ
AttributeReply.ioSalesforce
Starting priceFree$25/month
Free tierYesNo
Platformsweb, apiWeb, Ios, Android, Api
Founded20141999

Identical on both: pricing model (subscription), user rating (Not yet rated), category (CRM).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Reply.io

  • Multichannel sequences
  • Contact database
  • AI email assistant
  • Deliverability tools
  • CRM sync
  • Reporting and analytics

Only in Salesforce

  • Contact management
  • Opportunity management
  • Lead management
  • Reports & dashboards
  • Email integration
  • Workflow automation
  • Mobile access
  • AppExchange

What people use each for

The jobs each tool is most often brought in to do.

Reply.io

  • Running multichannel outbound sequences combining email and LinkedInnot Salesforce
  • Automating cold calling and SMS follow-ups alongside emailnot Salesforce
  • Finding new B2B prospects from a built-in contact databasenot Salesforce
  • Syncing outreach activity into an existing CRMnot Salesforce

Salesforce

  • Sales managementnot Reply.io
  • Customer servicenot Reply.io
  • Marketing automationnot Reply.io
  • Lead generationnot Reply.io
  • Analytics & reportingnot Reply.io

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Reply.io

  • Multichannel features and CRM sync require the higher-priced Professional tier or above.
  • LinkedIn and calling/SMS automation are billed as separate per-account add-ons on top of plan pricing.
  • Pricing is per user, which can raise costs quickly for larger sales teams.
  • Monthly (non-annual) billing carries a notable price premium over the advertised annual rates.

Salesforce

  • Sales Cloud tiers as captured 2 January 2024: Starter Suite $25/user/month, Professional $80/user/month, Enterprise $165/user/month, all USD billed annually

Pricing, plan by plan

Reply.io

Free
  • FreeFree
    • Limited monthly emails
    • Basic sequence features
  • Starter$49/month
    • Email-only sequences
    • Billed annually per user
  • Professional$89/month
    • Multichannel sequences
    • CRM sync
    • Billed annually per user
  • Ultimate$139/month
    • Full AI suite
    • Highest sending limits
    • Advanced reporting and integrations

Salesforce

$25/month
  • Essentials$25/month
    • Account & contact management
    • Opportunity tracking
    • Lead management
  • Professional$80/month
    • Everything in Essentials
    • Complete CRM
    • Lead scoring
  • Enterprise$165/month
    • Everything in Professional
    • Workflow automation
    • Advanced analytics
  • Unlimited$330/month
    • Everything in Enterprise
    • Unlimited customizations
    • 24/7 support

Which should you pick?

Choose Reply.io if

  • You need multichannel sequences.
  • You want to start without paying.
  • You work on web, api.
  • You also want contact database.
Reply.io review

Choose Salesforce if

  • You need contact management.
  • You work on Web, Ios, Android, Api.
  • You also want opportunity management.
Salesforce review

Questions people ask

Is Reply.io or Salesforce better?
Neither clearly leads. Reply.io starts at Free and Salesforce at $25/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Reply.io or Salesforce?
Reply.io has a free tier; the other does not. Paid plans start at Free for Reply.io and $25/month for Salesforce.
Does Reply.io or Salesforce run on more platforms?
Reply.io runs on web, api. Salesforce runs on Web, Ios, Android, Api.
Can I use Reply.io for free?
Yes. Reply.io has a free tier, so you can try it without paying. Salesforce starts at $25/month.
What is Reply.io best used for?
Reply.io is most often used for running multichannel outbound sequences combining email and linkedin, automating cold calling and sms follow-ups alongside email, finding new b2b prospects from a built-in contact database, syncing outreach activity into an existing crm. Of those, running multichannel outbound sequences combining email and linkedin and automating cold calling and sms follow-ups alongside email are not what Salesforce is typically brought in for.
What can Reply.io do that Salesforce cannot?
Reply.io covers Multichannel sequences, Contact database, AI email assistant, Deliverability tools. Salesforce covers Contact management, Opportunity management, Lead management, Reports & dashboards.
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