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Automotive · head to head

CDK Global vs Kelley Blue Book

CDK Global logo

CDK Global

Automotive

Drive your dealership forward

From
On request
Rated
-
Full reviewWebsite
Kelley Blue Book logo

Kelley Blue Book

Automotive

Industry-leading vehicle valuation and pricing

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Kelley Blue Book has a free tier, so it costs nothing to try first.
  • They diverge on capability: CDK Global covers Dealer Management System, Kelley Blue Book covers Vehicle valuations.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which CDK Global and Kelley Blue Book actually diverge.

Attributes where CDK Global and Kelley Blue Book differ
AttributeCDK GlobalKelley Blue Book
Starting priceOn requestFree
Pricing modelquotesubscription
Free tierNoYes
PlatformsWeb, Desktop, ApiWeb, Mobile, App
Founded20141926

Identical on both: user rating (Not yet rated), category (Automotive).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in CDK Global

  • Dealer Management System
  • Sales desking
  • F&I management
  • Service scheduling
  • Parts inventory
  • Accounting
  • CRM integration
  • Digital retailing

Only in Kelley Blue Book

  • Vehicle valuations
  • Market pricing
  • Trade-in values
  • Market trends
  • Historical data
  • Pricing intelligence
  • Vehicle comparisons
  • Mobile tools

Both cover

  • Accounting software

What people use each for

The jobs each tool is most often brought in to do.

CDK Global

  • Dealership operationsnot Kelley Blue Book
  • Sales managementnot Kelley Blue Book
  • Service departmentnot Kelley Blue Book
  • Parts managementnot Kelley Blue Book
  • Financial reportingnot Kelley Blue Book

Kelley Blue Book

  • Dealership Managementnot CDK Global
  • Service Schedulingnot CDK Global
  • Inventory Managementnot CDK Global
  • Sales Operationsnot CDK Global
  • Customer Relationshipnot CDK Global

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

CDK Global

  • No pricing information is published on the website
  • Pricing model is not disclosed; buyers must contact sales directly

Kelley Blue Book

Nothing recorded yet. See the Kelley Blue Book review.

Pricing, plan by plan

CDK Global

On request
  • Drive$undefined/month
    • Core DMS functionality
    • Sales & F&I
    • Service & parts
  • Drive+$undefined/month
    • Everything in Drive
    • Advanced CRM
    • Digital retailing
  • Enterprise$undefined/month
    • Everything in Drive+
    • Custom integrations
    • Dedicated support

Kelley Blue Book

Free
  • FreeFree
    • Basic valuations
    • Market data
    • Pricing tools
  • Professional$99/month
    • Everything in Free
    • Advanced valuations
    • Historical data
  • Enterprise$undefined/month
    • Everything in Professional
    • Bulk pricing
    • Custom integrations

Which should you pick?

Choose CDK Global if

  • You need dealer management system.
  • You work on Web, Desktop, Api.
  • You also want sales desking.
CDK Global review

Choose Kelley Blue Book if

  • You need vehicle valuations.
  • You want to start without paying.
  • You work on Web, Mobile, App.
  • You also want market pricing.
Kelley Blue Book review

Questions people ask

Is CDK Global or Kelley Blue Book better?
Neither clearly leads. CDK Global starts at On request and Kelley Blue Book at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, CDK Global or Kelley Blue Book?
Kelley Blue Book has a free tier; the other does not. Paid plans start at On request for CDK Global and Free for Kelley Blue Book.
Does CDK Global or Kelley Blue Book run on more platforms?
CDK Global runs on Web, Desktop, Api. Kelley Blue Book runs on Web, Mobile, App.
Can I use Kelley Blue Book for free?
Yes. Kelley Blue Book has a free tier, so you can try it without paying. CDK Global starts at On request.
What is CDK Global best used for?
CDK Global is most often used for dealership operations, sales management, service department, parts management. Of those, dealership operations and sales management are not what Kelley Blue Book is typically brought in for.
What can CDK Global do that Kelley Blue Book cannot?
CDK Global covers Dealer Management System, Sales desking, F&I management, Service scheduling. Kelley Blue Book covers Vehicle valuations, Market pricing, Trade-in values, Market trends. Both handle Accounting software.

Answered from the vendors’ own pages

CDK Global: How much does CDK Global cost?

CDK Global does not publish pricing on its website. The vendor requires customers to contact their sales team directly at 833.620.2129 or through their contact form to obtain quotes.

Source
CDK Global: What is CDK Global's pricing model?

The pricing model is not disclosed. CDK Global directs all pricing inquiries to their sales team, suggesting a custom quote or negotiated pricing structure.

Source
CDK Global: Is there a free trial available?

No information about free trials is provided on CDK Global's website.

Source
CDK Global: Who should I contact for pricing information?

Contact CDK Global's sales team at 833.620.2129 or 847.397.1700, or visit their Contact Us page to request pricing information.

Source
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