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Kayako vs ServiceNow

Kayako logo

Kayako

Live Chat

Effortless customer service

From
$30/month
Free plan
No
ServiceNow logo

ServiceNow

Customer Support

The world works with ServiceNow

From
On request
Free plan
No

The short version

  • Each has a real cost: Kayako the AI agent is billed at $1 per resolved ticket, so support cost scales with ticket volume rather than being a fixed subscription; ServiceNow listed on G-Cloud 14 by reseller UP3 Services Ltd at £81.00 per licence per month for ServiceNow
  • They diverge on capability: Kayako covers Unified inbox, ServiceNow covers ITSM.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Kayako and ServiceNow actually diverge.

Attributes where Kayako and ServiceNow differ
AttributeKayakoServiceNow
Starting price$30/monthOn request
Pricing modelsubscriptionquote
CategoryLive ChatCustomer Support
Founded20012004

Identical on both: free tier (No), platforms (Web, Ios, Android), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Kayako

  • Unified inbox
  • Live chat
  • Help center
  • Customer journey
  • Automation
  • Reporting
  • Zapier
  • Stripe

Only in ServiceNow

  • ITSM
  • IT Operations
  • Customer workflows
  • Employee workflows
  • App development
  • AI/ML capabilities
  • Microsoft Teams
  • SAP

Both cover

  • Slack
  • Salesforce
  • SOC2
  • Web support
  • Ios support
  • Android support

What people use each for

The jobs each tool is most often brought in to do.

Kayako

  • Help desk ticketing with a unified inbox and knowledge basenot ServiceNow
  • Resolving support tickets automatically with an AI agentnot ServiceNow

ServiceNow

  • Enterprise IT managementnot Kayako
  • Digital transformationnot Kayako
  • Workflow automationnot Kayako

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Kayako

  • The AI agent is billed at $1 per resolved ticket, so support cost scales with ticket volume rather than being a fixed subscription
  • A resolution counts when the AI solves the issue without human involvement, so the definition of a billable event is set by the vendor's own system
  • No per agent monthly price is published for the full Kayako One platform
  • Full platform pricing requires talking to an expert

ServiceNow

  • Listed on G-Cloud 14 by reseller UP3 Services Ltd at £81.00 per licence per month for ServiceNow

Pricing, plan by plan

Kayako

$30/month
  • Inbox$30/month
    • Email & live chat
    • Help center
    • Basic automation
  • Growth$60/month
    • Everything in Inbox
    • Customer journey
    • SLA management
  • Scale$100/month
    • Everything in Growth
    • Advanced reporting
    • Custom roles

ServiceNow

On request
  • IT Service Management$undefined/month
    • Incident management
    • Problem management
    • Change management
  • IT Operations Management$undefined/month
    • Discovery
    • Service mapping
    • Event management
  • Customer Service Management$undefined/month
    • Omnichannel engagement
    • Self-service
    • Case management

Which should you pick?

Choose Kayako if

  • You need unified inbox.
  • You work on Web, Ios, Android.
  • You also want live chat.

Choose ServiceNow if

  • You need itsm.
  • You work on Web, Ios, Android.
  • You also want it operations.

Questions people ask

Is Kayako or ServiceNow better?
Neither clearly leads. Kayako starts at $30/month and ServiceNow at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Kayako or ServiceNow?
Kayako starts at $30/month and ServiceNow at On request.
Does Kayako or ServiceNow run on more platforms?
Both run on Web, Ios, Android, so platform support will not decide this one for you.
What is Kayako best used for?
Kayako is most often used for help desk ticketing with a unified inbox and knowledge base, resolving support tickets automatically with an ai agent. Of those, help desk ticketing with a unified inbox and knowledge base and resolving support tickets automatically with an ai agent are not what ServiceNow is typically brought in for.
What can Kayako do that ServiceNow cannot?
Kayako covers Unified inbox, Live chat, Help center, Customer journey. ServiceNow covers ITSM, IT Operations, Customer workflows, Employee workflows. Both handle Slack, Salesforce, SOC2, Web support.

Answered from the vendors’ own pages

Kayako: How much does Kayako charge?

Kayako uses results-based pricing where customers pay $1 per resolved ticket when Kay AI Agent solves the issue without human intervention. There are no seat fees or setup fees. Kayako One helpdesk platform pricing requires contacting sales.

Source
ServiceNow: Does ServiceNow offer a free trial?

ServiceNow provides product trials and demos for prospects. Organizations can request a demo to see the platform capabilities for IT service management, customer service management, and business workflows.

Source
Kayako: What counts as a resolved ticket for Kayako pricing?

A resolution occurs when Kay solves the customer's issue without human agent involvement, whether by taking action or providing an answer the customer confirms solves their problem. Escalations to humans and simple deflections do not count.

Source
ServiceNow: How is ServiceNow priced?

ServiceNow uses subscription-based pricing with custom quotes based on the number of users and modules selected. Organizations must contact ServiceNow directly to receive pricing for their specific deployment needs.

Source
Kayako: What is Kayako's AI resolution rate?

Kayako reports a 68 percent AI resolution rate for Kay AI Agent. The platform claims a cost advantage of $1 per resolution versus $4.60 for competitors, with reported CSAT improvement of 14 points.

Source
ServiceNow: What implementation support does ServiceNow provide?

ServiceNow offers professional services, customer success management, and training programs to help organizations maximize value from the platform. Implementation support is available through direct services teams and certified implementation partners.

Source
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