Softwr

Customer Support · head to head

HubSpot Service Hub vs Insightly

HubSpot Service Hub logo

HubSpot Service Hub

Customer Support

Customer service software for scaling companies

From
Free
Free plan
Yes
Full reviewWebsite
Insightly logo

Insightly

CRM

CRM & project management for any business

From
Free
Free plan
Yes
Full reviewWebsite

The short version

  • Each has a real cost: HubSpot Service Hub the free tier is capped at 2 users; Insightly record counts are capped by plan, at 100,000 on Plus and 500,000 on Enterprise, so the database size decides the tier
  • They diverge on capability: HubSpot Service Hub covers Ticketing, Insightly covers Contact management.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which HubSpot Service Hub and Insightly actually diverge.

Attributes where HubSpot Service Hub and Insightly differ
AttributeHubSpot Service HubInsightly
CategoryCustomer SupportCRM
Founded20062010

Identical on both: starting price (Free), pricing model (subscription), free tier (Yes), platforms (Web, Ios, Android), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in HubSpot Service Hub

  • Ticketing
  • Knowledge base
  • Customer feedback
  • Live chat
  • Conversational bots
  • HubSpot CRM
  • Zoom
  • Microsoft Teams

Only in Insightly

  • Contact management
  • Deal tracking
  • Project management
  • Task management
  • Email integration
  • Mobile app
  • Mailchimp
  • Zapier

Both cover

  • Reporting
  • Slack
  • SOC2
  • GDPR
  • Web support
  • Ios support
  • Android support

What people use each for

The jobs each tool is most often brought in to do.

HubSpot Service Hub

  • Shared inbox and ticketing for a support teamnot Insightly
  • Knowledge base and customer self-servicenot Insightly
  • Live chat and chatbots on a websitenot Insightly
  • Customer feedback surveys and CSATnot Insightly
  • Support reporting tied into the HubSpot CRMnot Insightly

Insightly

  • CRM with project delivery tracking after the salenot HubSpot Service Hub
  • Managing leads, opportunities and customer projects in one record setnot HubSpot Service Hub

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

HubSpot Service Hub

  • The free tier is capped at 2 users
  • Professional carries a one-off onboarding fee of $1,500, and Enterprise $3,500, on top of the seat price
  • Seats are $90 a month billed monthly against $100 billed annually on Professional, so the annual commitment is not the cheaper option per month
  • AI features run on monthly credits, 500 on Starter and 3,000 on Professional, which do not roll over
  • Extra credits cost $0.010 each once the monthly allocation is spent

Insightly

  • Record counts are capped by plan, at 100,000 on Plus and 500,000 on Enterprise, so the database size decides the tier
  • Workflow automation requires the Professional plan at $49 per user per month
  • AI Copilot is metered by query, at 75 on Plus and 100 on Professional
  • Mass email is capped daily, at 2,500 on Plus and 10,000 on Enterprise
  • CRM, Marketing and Service are sold as three separate products, and Marketing is priced per account by prospect count starting at $99 for 2,000
  • Sandboxes and audit logging are Enterprise only at $99 per user per month

Pricing, plan by plan

HubSpot Service Hub

Free
  • FreeFree
    • Contact management
    • Ticketing
    • Team email
  • Starter$10/month
    • Simple ticket automation
    • Multiple ticket pipelines
    • Live chat
  • Professional$100/month
    • Help desk workspace
    • Customer success workspace
    • Customer agent
  • Enterprise$150/month
    • Skill-based routing
    • Conditional SLAs
    • Customer journey analytics

Insightly

Free
  • CRM Plus$29/user/month
    • lead and contact management
    • project management
    • advanced reports
  • CRM Professional$49/user/month
    • all Plus features
    • lead assignment/routing
    • workflow automation
  • CRM Enterprise$99/user/month
    • all Professional features
    • sandboxes
    • products/pricebooks/quotes

Which should you pick?

Choose HubSpot Service Hub if

  • You need ticketing.
  • You want to start without paying.
  • You work on Web, Ios, Android.
  • You also want knowledge base.
HubSpot Service Hub review

Choose Insightly if

  • You need contact management.
  • You want to start without paying.
  • You work on Web, Ios, Android.
  • You also want deal tracking.
Insightly review

Questions people ask

Is HubSpot Service Hub or Insightly better?
Neither clearly leads. HubSpot Service Hub starts at Free and Insightly at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, HubSpot Service Hub or Insightly?
HubSpot Service Hub starts at Free and Insightly at Free.
Does HubSpot Service Hub or Insightly run on more platforms?
Both run on Web, Ios, Android, so platform support will not decide this one for you.
Can I use HubSpot Service Hub for free?
Both have a free tier, so you can try either at no cost before committing.
What is HubSpot Service Hub best used for?
HubSpot Service Hub is most often used for shared inbox and ticketing for a support team, knowledge base and customer self-service, live chat and chatbots on a website, customer feedback surveys and csat. Of those, shared inbox and ticketing for a support team and knowledge base and customer self-service are not what Insightly is typically brought in for.
What can HubSpot Service Hub do that Insightly cannot?
HubSpot Service Hub covers Ticketing, Knowledge base, Customer feedback, Live chat. Insightly covers Contact management, Deal tracking, Project management, Task management. Both handle Reporting, Slack, SOC2, GDPR.

Answered from the vendors’ own pages

HubSpot Service Hub: How much does HubSpot Service Hub cost per user?

Free plan at $0/month. Starter at $10/month per seat (new customers; regular $20/month), Professional at $100/month per seat, Enterprise at $150/month per seat.

Source
Insightly: How much does Insightly CRM cost?

Insightly CRM plans are priced per user per month when billed annually: Plus at $29, Professional at $49 (the most popular option), and Enterprise at $99. All plans include a 14-day free trial that requires no credit card.

Source
HubSpot Service Hub: What is the free trial length for HubSpot Service Hub?

A 14-day free trial is available for evaluating Service Hub functionality before commitment to a paid plan.

Source
Insightly: Is there a free trial for Insightly?

Yes, Insightly offers a 14-day free trial across most products with no credit card required, allowing you to test CRM, Marketing Automation, Support & Ticketing, and AppConnect features.

Source
HubSpot Service Hub: Does HubSpot Service Hub have a free permanent plan?

Yes, the free plan includes contact management, ticketing, and team email features at $0/month with no credit card required.

Source
Insightly: What record storage limits apply to Insightly CRM plans?

Insightly CRM Plus includes 100,000 records, Professional includes 250,000 records, and Enterprise includes 500,000 records. File storage increases from 10 GB on Plus to 100 GB on Professional and 250 GB on Enterprise.

Source
Share

Related pages

More on HubSpot Service Hub

More on Insightly

Keep looking

Other head to heads