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HubSpot CRM vs RudderStack

HubSpot CRM logo

HubSpot CRM

Remote Work

Free CRM for sales and marketing

From
Free
Rated
-
Full reviewWebsite
RudderStack logo

RudderStack

Automation & Integration

The open-source customer data platform

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: HubSpot CRM starter tier starts at 15 USD per month per seat and Enterprise features like single sign-on require the 75 USD per month per seat tier; RudderStack on the free plan data processing stops after a second consecutive overage rather than being billed, so exceeding 250,000 events twice breaks the pipeline
  • They diverge on capability: HubSpot CRM covers Contact management, RudderStack covers Data collection.

Where they differ

Only the attributes on which HubSpot CRM and RudderStack actually diverge.

Attributes where HubSpot CRM and RudderStack differ
AttributeHubSpot CRMRudderStack
Pricing modelfreemiumusage-based
PlatformsWeb, Mobile iOS, Mobile AndroidWeb, Self-hosted
CategoryRemote WorkAutomation & Integration
Founded20062018

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in HubSpot CRM

  • Contact management
  • Deal tracking
  • Email
  • Reporting
  • Automation
  • Slack
  • GitHub
  • Salesforce

Only in RudderStack

  • Data collection
  • Event tracking
  • Audience segmentation
  • Warehouse ingestion
  • Real-time sync
  • Data transformation
  • Privacy controls
  • 200+ destinations

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

HubSpot CRM

  • Video Conferencingnot RudderStack
  • Team Collaborationnot RudderStack
  • Project Managementnot RudderStack

RudderStack

  • Collecting event data from apps and websites and routing it to warehouses and toolsnot HubSpot CRM
  • Building a warehouse first customer data pipelinenot HubSpot CRM

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

HubSpot CRM

  • Starter tier starts at 15 USD per month per seat and Enterprise features like single sign-on require the 75 USD per month per seat tier

RudderStack

  • On the free plan data processing stops after a second consecutive overage rather than being billed, so exceeding 250,000 events twice breaks the pipeline
  • The free plan allows 250,000 events a month
  • Growth starts at $265 a month for 1 million events, with volume sold in tiers up to 25 million
  • Overage is charged as the gap to the next tier's price rather than per event, so a small excess costs a full tier step

Pricing, plan by plan

HubSpot CRM

Free
  • FreeFree
    • CRM
    • Landing pages
    • Email
  • Starter$50/month
    • Email campaigns
    • Advanced features
    • Support
  • Professional$800/month
    • Advanced automation
    • Custom integration
    • Support

RudderStack

Free
  • Open SourceFree
    • Self-hosted
    • Community support
  • Cloud$100/month
    • Cloud hosted
    • Email support
  • Enterprise$500/month
    • Dedicated support
    • Advanced features

Which should you pick?

Choose HubSpot CRM if

  • You need contact management.
  • You want to start without paying.
  • You work on Web, Mobile iOS, Mobile Android.
  • You also want deal tracking.
HubSpot CRM review

Choose RudderStack if

  • You need data collection.
  • You want to start without paying.
  • You work on Web, Self-hosted.
  • You also want event tracking.
RudderStack review

Questions people ask

Is HubSpot CRM or RudderStack better?
Neither clearly leads. HubSpot CRM starts at Free and RudderStack at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, HubSpot CRM or RudderStack?
HubSpot CRM starts at Free and RudderStack at Free.
Does HubSpot CRM or RudderStack run on more platforms?
HubSpot CRM runs on Web, Mobile iOS, Mobile Android. RudderStack runs on Web, Self-hosted.
Can I use HubSpot CRM for free?
Both have a free tier, so you can try either at no cost before committing.
What is HubSpot CRM best used for?
HubSpot CRM is most often used for video conferencing, team collaboration, project management. Of those, video conferencing and team collaboration are not what RudderStack is typically brought in for.
What can HubSpot CRM do that RudderStack cannot?
HubSpot CRM covers Contact management, Deal tracking, Email, Reporting. RudderStack covers Data collection, Event tracking, Audience segmentation, Warehouse ingestion. Both handle Web support.
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Related pages

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