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CRM · head to head

Gong vs Jira Service Management

Gong logo

Gong

CRM

Revenue intelligence platform

From
$1600/user-per-year
Rated
-
Full reviewWebsite
Jira Service Management logo

Jira Service Management

Customer Support

High-velocity service management

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Jira Service Management has a free tier, so it costs nothing to try first.
  • Each has a real cost: Gong pricing not published; custom quotes and high platform fees make budget forecasting difficult; Jira Service Management pricing information not available on main product page; Atlassian does not publish standard rates on this landing page
  • They diverge on capability: Gong covers Call recording, Jira Service Management covers Incident management.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Gong and Jira Service Management actually diverge.

Attributes where Gong and Jira Service Management differ
AttributeGongJira Service Management
Starting price$1600/user-per-yearFree
Pricing modelUnknownsubscription
Free tierNoYes
PlatformsWeb, Cloud-based SaaSWeb, Ios, Android
CategoryCRMCustomer Support
Founded20162002

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Gong

  • Call recording
  • AI transcription
  • Deal intelligence
  • Market intelligence
  • Team coaching
  • Salesforce
  • HubSpot
  • Zoom

Only in Jira Service Management

  • Incident management
  • Change management
  • Problem management
  • Asset management
  • Knowledge management
  • SLAs
  • Jira Software
  • Confluence

Both cover

  • Slack
  • Web support
  • Ios support
  • Android support

What people use each for

The jobs each tool is most often brought in to do.

Gong

  • Call analysisnot Jira Service Management
  • Deal forecastingnot Jira Service Management
  • Sales coachingnot Jira Service Management
  • Win/loss analysisnot Jira Service Management

Jira Service Management

  • IT service managementnot Gong
  • Incident responsenot Gong
  • Change managementnot Gong
  • Asset trackingnot Gong

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Gong

  • Pricing not published; custom quotes and high platform fees make budget forecasting difficult
  • Built for sales calls only; limited contact center and multi-channel conversation coverage
  • Forecasting and Engage modules use keyword-based analysis with 20-30 minute processing delay, not generative AI
  • Conversation analysis cannot capture internal buyer meetings or decision-making discussions

Jira Service Management

  • Pricing information not available on main product page; Atlassian does not publish standard rates on this landing page
  • Customers must navigate to separate pricing section or contact sales for cost information

Pricing, plan by plan

Gong

$1600/user-per-year

No published plan breakdown. See the Gong review.

Jira Service Management

Free
  • FreeFree
    • 3 agents
    • Ticket management
    • Knowledge base
  • Standard$20/month
    • Unlimited customers
    • 250 agents
    • 20 GB storage
  • Premium$45/month
    • Advanced incident management
    • Asset management
    • Change management
  • Enterprise$undefined/month
    • Unlimited sites
    • 24/7 support
    • Data residency

Which should you pick?

Choose Gong if

  • You need call recording.
  • You work on Web, Cloud-based SaaS.
  • You also want ai transcription.
Gong review

Choose Jira Service Management if

  • You need incident management.
  • You want to start without paying.
  • You work on Web, Ios, Android.
  • You also want change management.
Jira Service Management review

Questions people ask

Is Gong or Jira Service Management better?
Neither clearly leads. Gong starts at $1600/user-per-year and Jira Service Management at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Gong or Jira Service Management?
Jira Service Management has a free tier; the other does not. Paid plans start at $1600/user-per-year for Gong and Free for Jira Service Management.
Does Gong or Jira Service Management run on more platforms?
Gong runs on Web, Cloud-based SaaS. Jira Service Management runs on Web, Ios, Android.
Can I use Jira Service Management for free?
Yes. Jira Service Management has a free tier, so you can try it without paying. Gong starts at $1600/user-per-year.
What is Gong best used for?
Gong is most often used for call analysis, deal forecasting, sales coaching, win/loss analysis. Of those, call analysis and deal forecasting are not what Jira Service Management is typically brought in for.
What can Gong do that Jira Service Management cannot?
Gong covers Call recording, AI transcription, Deal intelligence, Market intelligence. Jira Service Management covers Incident management, Change management, Problem management, Asset management. Both handle Slack, Web support, Ios support, Android support.

Answered from the vendors’ own pages

Gong: How much does Gong cost?

Gong pricing starts around $1,600 per user per year, with a mandatory platform fee of $5,000-$50,000 annually. Exact pricing is custom and requires a sales consultation.

Source
Jira Service Management: How much does Jira Service Management cost?

Jira Service Management pricing is not published on the main product page. Atlassian requires customers to visit the dedicated pricing section or contact their sales team to obtain rates. Enterprise and volume discounts are available through individual consultation.

Source
Gong: Does Gong integrate with Salesforce?

Yes. Gong integrates with Salesforce via REST API to import account data and export conversation summaries, enabling searchable calls by CRM fields.

Source
Gong: What conversations can Gong capture?

Gong was built primarily for sales call analysis and captures calls through integrations with major dialer systems. Coverage for contact center and multi-channel conversations is limited.

Source
Gong: Does Gong have an on-premise option?

Gong is a cloud-based SaaS platform without an on-premise deployment option. All conversation analysis and storage occurs in Gong's cloud infrastructure.

Source
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