Softwr

HR & Recruiting · head to head

Culture Amp vs Freshsales

Culture Amp logo

Culture Amp

HR & Recruiting

Build a better workplace with employee experience data

From
On request
Rated
-
F

Freshsales

CRM & Sales

Smart CRM for growing businesses

From
$19/month
Rated
-

The short version

  • Each has a real cost: Culture Amp no price is published, and cost depends on employee count, product chosen and service tier; Freshsales contact scoring, sales sequences and territory management require the Pro plan at $39 per user per month, more than four times the Growth price
  • They diverge on capability: Culture Amp covers Employee engagement surveys, Freshsales covers Contact management.

Where they differ

Only the attributes on which Culture Amp and Freshsales actually diverge.

Attributes where Culture Amp and Freshsales differ
AttributeCulture AmpFreshsales
Starting priceOn request$19/month
PlatformsWeb, Ios, Android, ApiWeb, Ios, Android
CategoryHR & RecruitingCRM & Sales
Founded20092010

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Culture Amp

  • Employee engagement surveys
  • Pulse surveys
  • Performance management
  • Goal tracking
  • 360-degree feedback
  • Analytics & insights
  • Action planning
  • Manager effectiveness

Only in Freshsales

  • Contact management
  • Lead scoring
  • Sales pipeline
  • Activity tracking
  • Email sync
  • AI insights
  • Workflow automation
  • Gmail

Both cover

  • Slack
  • ISO27001
  • GDPR

What people use each for

The jobs each tool is most often brought in to do.

Culture Amp

  • Employee engagement surveys and analysisnot Freshsales
  • Performance reviews and development planning across an organisationnot Freshsales

Freshsales

  • Sales CRM with built in email, phone and chatnot Culture Amp
  • Managing deals, pipelines and sales sequencesnot Culture Amp

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Culture Amp

  • No price is published, and cost depends on employee count, product chosen and service tier
  • All products are billed annually
  • Support level is banded by organisation size, with additional support starting at 200 employees and enterprise treatment at 1,000, so smaller customers get less for the same product

Freshsales

  • Contact scoring, sales sequences and territory management require the Pro plan at $39 per user per month, more than four times the Growth price
  • Forecasting insights, custom modules, sandbox and audit logs are Enterprise only at $59 per user per month
  • Every published price requires annual billing
  • The Freddy AI agent is billed separately at $49 per 100 sessions
  • Branded documents are a further $19 per user add on
  • No contact limits are stated for any tier on the pricing page

Pricing, plan by plan

Culture Amp

On request
  • Engage$undefined/month
    • Engagement surveys
    • Pulse surveys
    • Action planning
  • Perform$undefined/month
    • Goal tracking
    • Performance reviews
    • 1-on-1 meetings
  • Develop$undefined/month
    • Skills development
    • Career paths
    • Learning integrations

Freshsales

$19/month
  • Starter$19/month
    • Contact & account management
    • Pipeline management
  • Growth$39/month
    • Everything in Starter
    • Sales automation
    • Territory management
  • Pro$65/month
    • Everything in Growth
    • Forecasting
    • Advanced customization

Which should you pick?

Choose Culture Amp if

  • You need employee engagement surveys.
  • You work on Web, Ios, Android, Api.
  • You also want pulse surveys.

Choose Freshsales if

  • You need contact management.
  • You work on Web, Ios, Android.
  • You also want lead scoring.

Questions people ask

Is Culture Amp or Freshsales better?
Neither clearly leads. Culture Amp starts at On request and Freshsales at $19/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Culture Amp or Freshsales?
Culture Amp starts at On request and Freshsales at $19/month.
Does Culture Amp or Freshsales run on more platforms?
Culture Amp runs on Web, Ios, Android, Api. Freshsales runs on Web, Ios, Android.
What is Culture Amp best used for?
Culture Amp is most often used for employee engagement surveys and analysis, performance reviews and development planning across an organisation. Of those, employee engagement surveys and analysis and performance reviews and development planning across an organisation are not what Freshsales is typically brought in for.
What can Culture Amp do that Freshsales cannot?
Culture Amp covers Employee engagement surveys, Pulse surveys, Performance management, Goal tracking. Freshsales covers Contact management, Lead scoring, Sales pipeline, Activity tracking. Both handle Slack, ISO27001, GDPR.

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