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Software · head to head

Clearbit vs Culture Amp

Clearbit logo

Clearbit

Software

B2B data enrichment and intelligence

From
Free
Rated
-
Culture Amp logo

Culture Amp

Software

Build a better workplace with employee experience data

From
On request
Rated
-

The short version

  • Only Clearbit has a free tier, so it costs nothing to try first.
  • Each has a real cost: Clearbit pricing can be expensive at scale with usage-based model; Culture Amp no price is published, and cost depends on employee count, product chosen and service tier
  • They diverge on capability: Clearbit covers Company enrichment, Culture Amp covers Employee engagement surveys.

Where they differ

Only the attributes on which Clearbit and Culture Amp actually diverge.

Attributes where Clearbit and Culture Amp differ
AttributeClearbitCulture Amp
Starting priceFreeOn request
Pricing modelUnknownsubscription
Free tierYesNo
PlatformsWeb, APIWeb, Ios, Android, Api
Founded20152009

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Clearbit

  • Company enrichment
  • Contact enrichment
  • Lead scoring
  • Reveal (website visitors)
  • Forms shortening
  • Salesforce
  • HubSpot
  • Marketo

Only in Culture Amp

  • Employee engagement surveys
  • Pulse surveys
  • Performance management
  • Goal tracking
  • 360-degree feedback
  • Analytics & insights
  • Action planning
  • Manager effectiveness

What people use each for

The jobs each tool is most often brought in to do.

Clearbit

  • Lead enrichmentnot Culture Amp
  • Account targetingnot Culture Amp
  • Personalizationnot Culture Amp
  • Lead scoringnot Culture Amp

Culture Amp

  • Employee engagement surveys and analysisnot Clearbit
  • Performance reviews and development planning across an organisationnot Clearbit

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Clearbit

  • Pricing can be expensive at scale with usage-based model
  • Batch enrichment has per-row cost that adds up quickly for large datasets
  • Limited data for smaller or private companies
  • Now integrated into HubSpot as Breeze Intelligence, may affect standalone availability

Culture Amp

  • No price is published, and cost depends on employee count, product chosen and service tier
  • All products are billed annually
  • Support level is banded by organisation size, with additional support starting at 200 employees and enterprise treatment at 1,000, so smaller customers get less for the same product

Pricing, plan by plan

Clearbit

Free

No published plan breakdown. See the Clearbit review.

Culture Amp

On request
  • Engage$undefined/month
    • Engagement surveys
    • Pulse surveys
    • Action planning
  • Perform$undefined/month
    • Goal tracking
    • Performance reviews
    • 1-on-1 meetings
  • Develop$undefined/month
    • Skills development
    • Career paths
    • Learning integrations

Which should you pick?

Choose Clearbit if

  • You need company enrichment.
  • You want to start without paying.
  • You work on Web, API.
  • You also want contact enrichment.

Choose Culture Amp if

  • You need employee engagement surveys.
  • You work on Web, Ios, Android, Api.
  • You also want pulse surveys.

Questions people ask

Is Clearbit or Culture Amp better?
Neither clearly leads. Clearbit starts at Free and Culture Amp at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Clearbit or Culture Amp?
Clearbit has a free tier; the other does not. Paid plans start at Free for Clearbit and On request for Culture Amp.
Does Clearbit or Culture Amp run on more platforms?
Clearbit runs on Web, API. Culture Amp runs on Web, Ios, Android, Api.
Can I use Clearbit for free?
Yes. Clearbit has a free tier, so you can try it without paying. Culture Amp starts at On request.
What is Clearbit best used for?
Clearbit is most often used for lead enrichment, account targeting, personalization, lead scoring. Of those, lead enrichment and account targeting are not what Culture Amp is typically brought in for.
What can Clearbit do that Culture Amp cannot?
Clearbit covers Company enrichment, Contact enrichment, Lead scoring, Reveal (website visitors). Culture Amp covers Employee engagement surveys, Pulse surveys, Performance management, Goal tracking.

Answered from the vendors’ own pages

Clearbit: Does Clearbit offer a free tier?

Yes. The first 50 real-time lookups are free. After that, usage-based pricing applies with 500 free credits included in subscription plans.

Source
Clearbit: How does Clearbit batch enrichment pricing work?

Batch enrichment costs $0.30 USD per row, with totals rounded to $5 increments. Bulk batch discounts are not available, but large volumes can negotiate lower rates through monthly/annual subscription to the Enrichment API.

Source
Clearbit: What data does Clearbit provide?

Clearbit maintains information on over 20 million companies with over 100 rich attributes including demographic and technographic data, industry classification, and company size information.

Source
Clearbit: Is there an API available?

Yes. Clearbit offers REST APIs for real-time enrichment and bulk batch processing, allowing direct integration into applications and workflows.

Source

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